Guest contributor Carolyn Frith of Carolyn Frith Marketing, LLC gives you practical advice on how to write a blog that will boost search engine rankings.
New guest contributor Jenna Spangler, SpruceRisk Insurance, gives you sage advice on how to choose an insurance agent to protect your small business or non-profit.
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WARNING: Before You Start a Blog, READ THIS Carolyn Frith
You're on the starting blocks ready to power forward into blog creation.
You're all fired up about a blog's ability to attract prospects to your website and convert them into clients.
You understand that a blog can help your website to scale the search engine rankings, and also provide a forum to show what you know and build credibility.
Hold On: It's a Marathon, Not a Sprint ... read more
Is your Insurance Agent putting your business at risk? Jenna Spangler
Consumers often ask what qualities they should look for in an Insurance Agent.
Some people say that it just doesn't matter who you choose as long as the price is right.
However, if you have a claim, you'll be really happy you spent some time selecting the right person to take care of your family or business.
Here's a handy list of questions to ask and things to consider: ...read more
Maybe the problem with understanding Social Media is in calling it "marketing"?
I got hit between the eyes today. A friend who is a Small Business Owner said something that really made me realize what the biggest misconception of social media is. He is in the business of helping customers with foot pain through healthy, supportive shoes, and arch supports and other remedies. He told [...]...»
Email Marketing professionalism
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That's it for August - see you back again in September when we'll talk more about branding!
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