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Dear Colleague, Many, many MRA members have told us how excited they are to attend MRA’s Annual Conference & Expo at the San Diego Hilton in just under four weeks. That’s due in large part to our positive trajectory. Like MRA, Annual is changing – broader, more cutting-edge and higher end, while expanding the collaborative MRA research family so important to a successful professional life. In a few cases, others who would like to attend but who have not yet registered have asked us how best to pitch their participation in Annual to their company. If you fall into the second category, the two links below will allow you to download a customizable-by-you memo in Word format that will help you justify Conference attendance, as well as a synopsis of the Conference program in PDF format. Both are short, to the point and designed to help you showcase how Annual will help you and your organization advance. More than 350 already have registered to attend, and we’d be delighted if you also can join us in San Diego. If you’ve never attended an MRA Annual Conference, this truly is a great year to do so. If you have attended in the past, take a look at our 2012 program. You’ll be surprised at the innovation and value you’ll find. With best regards, David W. Almy
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