Corporate U Newsletter Header
In This Issue
Where is the The Corporate University Catalog?
The Knowledge Network Details
Maximizing the Impact of Your Training Dollars
Knowledge, Skills and Abilities, Oh My!
Critical Thinking
The Online Outlets of The Corporate University
Maximize Your ROI
Quick Links

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Where is the The Corporate University Catalog?
If you are wondering why you have not received a 2011-2012 Program Catalog, we would love to speak with you. In response to client feedback, begining this fall we are proud to announce a new way of delivering professional development programs - designed to address the unique needs of your organization through a long-term, customized partnership. While we are not mailing catalogs, we do want to speak with you, in person or by telephone, to discuss how The Corporate University and the new Knowledge Network program continue to fulfill the professional development needs of your organization. Please call us at 330-244-3508, so that we can discuss the needs of your organization.


Details about the Knowledge Network are provided in the article below.
The Knowledge Network
by Willetta Shoemaker, Public Programs Coordinator 


In October 2010, lifelong learning professionals from The Corporate University embarked upon a new and exciting journey that resulted in the launch of a new approach to lifelong learning and professional development. Organizations in Stark, Wayne and southern Summit counties now have the opportunity to enter into a new era of cooperative lifelong learning.    


The Corporate University met with human resource professionals, training and development professionals and leaders from area organizations. We asked these representatives to share their thoughts and ideas on the current professional development programming and services offered by The Corporate University, as well as what they want and need us to offer in the future. We asked the organizational representatives to share what we should stop doing, what we should start doing and what we should continue doing. The discussions and findings gleaned from the groups were summarized with comments from lifelong learning professionals at The Corporate University and then returned to the client groups for validation. Continued interaction and more conversations lead to a final presentation of the formula for a new approach to lifelong learning, The Knowledge Network. Once again, we solicited validation from clients, and The Knowledge Network was born.


The Knowledge Network is a partnership between The Corporate University and local organizations. By joining The Knowledge Network, you gain access to a comprehensive collection of programs and consulting services. These services are designed to address the individual, department and organization development needs unique to your business. Subscribing organizations and The Corporate University become long-term partners in The Knowledge Network and work together to chart a path to the future workplace and to navigate today's fast-paced, knowledge-based and generationally-diverse workplace. This partnership will ignite new solutions by encouraging critical thinking and open dialogue.


Your organization can take advantage of preferred registration and no program cancellations for each employee enrolled in The Knowedge Network. You have access to an Individual Learning Plan Advisor to assist your enrolled employee to develop an individualized learning plan. The Knowledge Network provides individualized transcripts, progress reports and follow-up support in the form of networking, coaching and concept review. In addition, The Knowledge Network provides pre-program webinars and post-program feedback and tools to assist in the knowledge transfer from the learning experience into the workplace.


Tier One and Tier Two partnerships include access to employee opinion surveys. Tier One partners receive the added benefit of an exclusive CEO event that allows CEOs to interact in an intimate group setting with a prominent political, business or international figure.


Representatives from The Corporate University are available to discuss the needs of your organization and how The Knowledge Network meets the professional development needs of your workforce.

Do you set the expectation that your training dollars will impact business metrics?

by Marshall Hill, Research Associate 


Training cannot be conducted in a vacuum by itself and be expected to have maximum impact. Ensuring that an educational endeavor sticks takes a systematic approach that requires the commitment of the employee, his/her supervisor and the organization. The goal of The Corporate University's programs is to provide the participants knowledge and skills that can be applied on-the-job and will impact the workplace. In commitment to this objective, the Program Impact Framework is a value-added set of tools provided to partner organizations that allows you to maximize the impact of these educational programs on your business metrics. Check out the program impact framework on our website here.


The Corporate University also deploys program impact questionnaires to participants approximately three months after completion of the educational experience. The purpose of the program impact questionnaire is to measure and analyze how participants are utilizing on the job the knowledge, skills and tools they learned. To review a summary report of the data that has been collected from these questionnaires to date, please see the Program Impact Summary Report here.


The Corporate University is committed to providing educational experiences and performance improvement consulting that impact the workplace. We will work with you to provide value-added tools needed to make your employee and organizational development initiatives a success.

Knowledge, Skills and Abilities, Oh My!
by Willetta Shoemaker, Public Programs Coordinator  


Let us compare and contrast the knowledge, skills and abilities of the agrarian-age worker, the industrial-age worker and the knowledge-age worker. Let us consider the following competencies: time management, problem solving, strategic planning and critical thinking.


As an introduction, let us consider key characteristics of the three workers:
  1. The agrarian worker had a temporal focus. Completion of the work required the passage of time. The crops didn't grow over the course of one eight-hour shift; it took months. The harvest may change, but the location of the harvest stayed the same; the agrarian worked the same plot of ground year after year, and even generation after generation, but planted different crops on a rotating basis. Workers were connected to the land and the crop (i.e. product) and saw the seasons and cycles of life as the natural unfolding of the universe; respect, wisdom, history and folklore were cherished and endowed by the passage of time.
  2. The industrial-age worker has a task-centered focus. Completion of the work requires the completion of the individual's task, with the task being repeated many times in the eight-hour shift. The task and the location stay the same year after year. The worker has a place in the line and cannot move the task to a separate location because the act of un-sequencing the task will negatively affect everyone's task downstream on the line. The worker is connected to the line and views the task as primary and unconnected to the other tasks performed in the process of completing the product. The industrial worker sees time as a commodity (time is money) and has a narrow focus on the impact of the task as it relates to the whole. Problems are local and solutions to problems cannot be generalized across the organization.
  3. The knowledge-age worker will have a 10,000-foot view of the work. This worker will see connections and webs. The work will be project-based and will dovetail with other knowledge workers in local and remote locations. Work will be done anywhere, any time. Work will be performed on-demand and out of sequence but all the pieces will still fit together for the final product. The work will be more cerebral in approach; ideas and knowledge will be more important than location. Connections to the work, the concept and the project at hand will be the supreme concern. Loyalty to the concept or the idea of the project will remain intact as the workers move from project to project. The knowledge worker will make connections about how their knowledge can have impact across systems, geographic borders and academic disciplines.
What is your organization doing to prepare for the knowledge worker who will be entering your workforce? 
Do you sit quietly in the corner or share your thoughts?

by Marshall Hill, Research Associate 


Critical thinking is a buzzword these days with varying definitions. Part of critical thinking is looking outside of the box and questioning the norm. This can be a hard thing to do if it is not part of the corporate culture. It is easy to become a corporate drone, especially when questioning the norm comes with a fear of rejection. This fear stifles innovation and can make an organization stagnant and complacent. Have you ever had a good idea that you didn't share because you thought it would not be well received? We owe it to ourselves and the organization to speak up and share our ideas. Likewise, the organization and its culture need to be open to hearing them.  

Do you want to encourage your employees to think critically? The new Certificate for Critical Thinking is designed to provide the skills you need to think critically. Excellent critical thinking skills lead to the ability to see processes, issues and problems from a different perspective. Components of critical thinking are interpretation, analysis, evaluation, inference, explanation and self-regulation. The programs of the certificate will provide interactive experiences to improve the critical thinking skills in your workplace. Find out more about The Certificate of Critical Thinking here.

Checkout The Corporate University's Online Outlets 

Maximize Your ROI: Return on Intern

An Intern Workshop for Northeast Ohio Employers


Co-sponsored by The Canton Regional Chamber of Commerce and Kent State University at Stark



Any Northeast Ohio employer interested in starting an internship program or improving an existing internship program. We especially encourage small business owners and entrepreneurs to attend-if you don't have an HR staff, this can be the fastest, easiest way to develop an internship program based on best practices specifically designed for Northeast Ohio employers.


This half-day seminar provides the essential tools and information that employers need to establish or improve an internship program. Program managers from the Northeast Ohio Council on Higher Education, the parent organization of NEOintern, will lead participants through a step-by-step process to learn about defining goals for an internship program, determining what work interns will do, writing a good job description, finding and evaluating intern candidates, hiring and mentoring interns, and supervising and evaluating interns. Participants leave the workshop with an internship program plan that they can take back to their organizations to implement. Participants will also learn about the free resources available to find interns, including resources available at colleges and universities in Northeast Ohio and through NOCHE's program managers will share the latest national and regional research regarding internship program management and will address topics such as offering paid/un-paid internships and internships for college credit. This workshop is intended for professionals at businesses and non-profits who are responsible for recruiting, supervising and mentoring interns and are looking to incorporate best practices into their internship programs.



$50 per person - which includes a continental breakfast and a copy of the "Maximize Your ROI: Return on Intern" handbook and internship program plan.









8:30 a.m. to Noon

Canton Regional Chamber of Commerce
222 Market Ave. North
Canton, OH 44702

Click Here to Register


Questions? Contact Brenda Davis Smith at 216.420.9200 x223 or

We look forward to learning with you soon.


Kelli Baxter, Director
The Corporate University 
Kent State University at Stark