Welcome to the January edition of our eNewsletter. Inside you will find BD&E happenings, ideas we would like to share and, of course, the Bella update.

Value Beyond Dispute
Spotlight on Gleason.      
 



BD&E's latest client re-branding effort launched January 23.

Gleason is an elite team of financial and economic experts who aid attorneys, banks and corporations nationwide to solve complex financial and legal problems where value is unknown or in dispute. The internal brand launch took place at an off-site gathering of all partners and employees. The external brand launch happened immediately afterward via an email blast to the firm's entire database, heralding a new era in the firm's growth.

This comprehensive engagement included creation of a new name, logo, brandline, website, stationery package and signage. It also included development a new organizational structure, value statement and value proposition.    


@ BD&E
Helping Exceptional Children
Achieve Exceptional Results.



As Chairman of the Watson Institute's Board of Trustees, BD&E's President & CEO, Jeff Flick, was master of ceremonies at the official ribbon-cutting event for the brand new 47,000-square-foot Watson Institute Education Center South. Located in the South Fayette suburb of Pittsburgh, this multimillion-dollar facility will initially serve 75 special needs students.

The Watson Institute, through its family of schools and services, helps children and youth with special needs achieve their fullest potential in all aspects of their lives.

Photo courtesy of Alan Baldi

   




Catching Up with Bella
Year of the Rooster.
Year of the Dog.           


As many of you know, according to the Chinese calendar, 2017 is The Year of the Rooster.

I have one question...what have roosters ever done to make them so great?
Can you walk a rooster?
Can you cuddle with a rooster?
Can a rooster eat all of the cat's food for him? Wait...don't answer that last one.

In my humble opinion, every year should be The Year of the Dog. Clearly, I think we can all agree on that.

Roosters Drool. Dogs Rule. ~ Love, Bella  
 
 
Thanks for your time. We will catch up again next month. Until then, have a prosperous and healthy new year. Let's Go Pens!    
Brand Drives Everything

All the best,
BD&E


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