Our partnership with Florida Blue offers us many opportunities in the market place we did not have in the past; one of which is the opportunity to offer the USABLE portfolio of unique individual ancillary products. Only Florida Blue agents can offer these great products in the state of Florida.
USABLE is a company owned by 8 different Blue Cross companies across the US, including Florida Blue which is the largest producer of the products.
I want to take this opportunity to focus on the two (2) products that are the USAble ‘bread and butter’ and offer ‘best in class’ value for your clients. It is very important that you ‘bundle’ these products with every Florida Blue ACA sale you make this OE and all year round.