Get Your Projects Off the Ground
with Building the Factory!

                                           February 2015

 

Building the Factory is all about getting your projects off the ground. The instruction manuals we're referring to below will help you do just that! Visit the Building the Factory site to help you identify them!

 

This Building the Factory instructional booklet shows you how to use the "Where Your Members Borrow" tool to get more home loans.

 

This set of Building the Factory instructions helps you determine if a competing financial institution has targeted your credit union with a marketing campaign offering your members lower interest rates.

 

This Building the Factory guide provides instructions on how to see if a particular auto dealer is sending a disproportionate number of bad loans to your credit union.

 

These Building the Factory instructions help you identify members who have a checking account with your credit union, but who don't conduct any ACH activity so you can reach out to them to promote your direct deposit option.

 

This Building the Factory booklet shows you how to quickly identify and contact members who have not done business with your credit union in so long that they are sitting at an escheat status in the dormancy-monitoring platform.

 

Do you know any of the answers yet?

Take a few minutes to find as many answers as you can. Engage your team by asking them to help you! Then check your answers in the follow-up newsletter you'll receive on February 25.

 

Read previous CEO Ticklers. 

CU*Answers

800-327-3478

 

www.cuanswers.com

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