Event proceeds will support rebuilding parks and trails, as women take on an exciting and empowering adventure through the community
Lyons, CO - March 11, 2012 - When the SHAPE Diva Dash women's obstacle run returns to Lyons on May 10, 'The community will be ready for the excitement of it's first big event after the flood," says Dave Cosgrove, Director of Parks, Recreation, and Cultural Events for the Town of Lyons. We are very ready to move forward with the rebuilding of our community"
Lyons is a small town you may know for its trails, beer, and festivals. You also probably heard about the 500-year flood that took place last September. "We were decimated by the flood and although we're making progress, there is still a considerable way to go. We are very happy to be working with an event that will bring donations, people, and smiles to our community. "
Organizers of the SHAPE Diva Dash, one of the biggest women's obstacle run series in the country, are based in Boulder CO. 'This is our hometown event and Lyons is like our backyard playground." , said Diva Dash founder, Josh Kravetz. We want to do everything we can to help Lyons recover and restore the parks and trails that Boulder County loves so much." The Adventure Fit crew that produces the event has reconfigured the course from last year and found creative solutions to avoid areas damaged by the flooding. They created a 3-mile loop with space for 12+ obstacles. The school and residential communities were supportive of the event and willing to collaborate with Adventure Fit to create a great route.
Cosgrove believes that the Diva Dash's return to Lyons raises awareness that "Lyons still has huge needs. The Parks and Recreation Department lost all of its equipment when its building was washed away. " We were hit harder than other communities, and now we have fewer resources to deal with our recovery." Lyons Parks and Recreation will directly benefit from proceeds generated from the event. The Lyons Communtiy Foundation and Lyons Volunteers will be staffing booths with information about projects that have been completed and those that are forthcoming giving participants and spectators the opportunity to donate to several other worthy causes still needing funding in Lyons or a chance to sign up to receive update emails or get involved with future flood rehabilitation.
Thousands of women are expected to participate in the SHAPE Diva Dash obstacle run. The event consists of a 5K trail run filled with many fun and adventurous obstacles like an oversized teeter totter, Fireman Pole slide, and Rock Climb walls. Following the run is an after party sponsored by SHAPE Magazine and other partners including Oskar Blues Brewery, which will be the official beer sponsor. Chad Melis, of Oskar Blues is happy to help. "Lyons is a town that is known for our festivals and fun times. The SHAPE Diva Dash coming to Lyons means that we are ready to get this party started again!"
About Adventure Fit
At Adventure Fit Inc, we live for fun outdoor adventures. Our passion shows in our work through every event, team, and experience we create. Founded on the slogan "Come out and Play!", Adventure Fit has produced some of the country's most popular participatory sporting events. Our events are not only fun and unique, they also have a deeper goal: to open the eyes of our participants to a world of greater social and environmental responsibility. We partner exclusively with companies that have sustainable business practices and give back to non-profits around the country. For more information, visit http://www.adventurefit.com
