Gain the insights and information you need to succeed in entering the Eastern European market. Consul Generals and trade commissioners from Bulgaria, Poland and Serbia will discuss the opportunities and challenges of the business environment. Marketing and financial strategies will be presented by U.S. governmental officials. Experienced business representatives will discuss best practices and lessons learned.
University Distinguished Professor and Professor of International Business
Northeastern University
Professor Puffer is a fellow at the Davis Center for Russian Studies at Harvard University. She has served as program director of the Gorbachev Foundation of North America at Northeastern. She worked for six years as an administrator in the Government of Canada and has consulted for a number of private and nonprofit organizations.
