In The Know
The Weekly Newsletter of The Jefferson County Chamber of Commerce   



June 1, 2018
In all the post-event excitement from the Annual Golf Classic, some important businesses were left off our thank you list in last week's,
"In The Know." We would like to give a belated and heartfelt shout out to:


These businesses donated to the "Plant Your Money Locally" Golfer Gift Card Tree, helping it reach a record value of over $575. Thanks for your generous support of the Chamber golf outing.
Meet Us At Sumo Sushi & Hibachi
This Evening!
End your holiday week on a high note by joining us for First Friday, one of the Chamber's coolest events of the month. This evening, we're at Sumo Sushi & Hibachi located at 4170 Sunset Blvd. in Steubenville for some great appetizer specials, amazing margaritas and good company. 5 to 7 p.m. No RSVP required. No charge. Stop by for a quick bite or to pick up your take-out order. It's the perfect night for sushi, steamed dumplings or chicken fried rice! See you at Sumo. Click here for their complete menu.
Modern Marketing 101:
5 Mistakes That Will Jeopardize Your Social Media Advertising ROI
We've talked a great deal in this space about advertising on social media, but the truth is, most businesses fail to see a significant ROI from that advertising. In fact, a recent survey discovered that 62 percent of small-business owners consider Facebook advertising to be ineffective. As you formulate your social-media marketing plan, what are the mistakes to avoid? How can you maximize your social-media ROI? In this week's installment of Modern Marketing 101, Adweek enumerates five social-media advertising mistakes that are easy to commit, along with suggestions for avoiding them.

Our previous Modern Marketing 101 installments are linked below. We encourage you to print, save, and add these articles and resources to your social-media marketing manual:

  • DMN outlines six social-media strategies for increasing your exposure reach during the summer.
  • HubSpot offers the Ultimate Guide to Instagram Marketing.
  • Jayson DeMers of Forbes delineates seven hard truths about social-media marketing.
  • IGV lists four reasons why your business should seek video endorsements for your products.
  • This Forbes article explores 13 content-marketing strategies to choose from, along with advice from entrepreneurs and business leaders who have been successful in differentiating their brands by creating unique and exciting content.
  • This article from Entrepreneur provides several thought-provoking pointers on how to collect data from your customers without being creepy, along with tips on how to make privacy policies less invasive.
  • PCMag explains how you can have online charisma without crossing any lines.
  • In an interview with Forbes, Elena Hansen of SWIM Social recounts how she has effectively pushed her voice to the top of the pack.
  • A Clutch.co survey asks small businesses how they are using social media in 2018.
  • Here's another great guide to a popular social-media platform: "Snapchat Usage and Advertising: A Marketer’s Guide to Maximizing Returns from Snapchat."
  • Forbes magazine gives an overview of digital marketing trends in 2018.
  • Finally, here's an article about Facebook marketing strategies and another about the mystifying world of hashtags: "Effective Facebook Marketing Strategies for 2018" by The Balance and "How To Use Hashtags On Every Social Media Network" by Sprout Social.
Member Morsels
Remember to visit individual member websites by clicking on the business name or logo.

This week, Comcast announced it is launching a new Internet service that will deliver speeds up to 1 Gigabit-per-second (Gbps) to residential and business customers in Steubenville, Weirton, and surrounding areas. These speeds will be among the fastest and most widely available and include access to the nation’s largest Wi-Fi network of more than 19 million hotspots. 

Comcast’s new 1 Gigabit Internet service is available in many local areas and uses DOCSIS 3.1 technology that makes it possible to deliver ultra-fast speeds over the existing communications lines that are already in most homes and neighborhoods. To enjoy the service, all customers need to do is install a new DOCSIS 3.1 cable modem.

For more information, visit, www.business.comcast.com/gig. or contact James LaRoche by calling 412.699.8639 or emailing here .
On Wednesday, June 6th, Capital Healthcare Network - Carriage House will host Bob Kolb of Valley Hospice who will present, "A Plan for Living" beginning at 2 p.m. Learn the importance of making decisions regarding future medical care and discussing choices with family and loved ones. Take home an advanced care planning guidebook that includes the living will and medical power of attorney health care forms. To RSVP or for more info, please contact Nancy Felton at 740-391-3311 Light refreshments will be served. The Carriage House is located at 3106 St. Charles Drive in Steubenville. This event is open to the public and free of charge.
Colonial Heights Open House & Yard Sale
Saturday, June 2nd, 2018
10 a.m. to 3 p.m.
917 Two Ridge Road Wintersville, OH

Colonial Heights will be hosting an Open House and Yard Sale on Saturday, June 2nd from 10 a.m. to 3 p.m. The Open House allows guests to tour the Wintersville Colonial Heights new homes, which are currently offering one month's free rent. There will be free refreshments, giveaways, and a chance to win a Coleman Tent. The Yard Sale will allow for shopping up front, throughout, and viewing of the newly renovated 160 Lot Community.

For more information, please call 740.314.5182
Ribbon Cutting/Open House
Susan Costantini, LuLaRoe Clothing
Saturday, June 9th, 2018
12 p.m. to 4 p.m.
735 Longvue Drive, Wintersville, Ohio

LuLaRoe - Susan Costantini i s pleased to announce the Grand Opening of a new home-based business in Wintersville. To celebrate this event, an open house, featuring the LuLaRoe clothing line, will be held on Saturday June 9th,   at 735 Longvue Drive. The Open House will be  from 12 p.m. to 4 p.m . Miss Costantini will have women’s clothing (dresses, leggings, tops, tunics, and skirts), as well as girls' clothing (leggings and dresses). Also available will be items from the LuLaRoe Collection of Disney dresses, leggings, and tops. New customers are welcome. Prizes will be available to all in attendance. For more information, please contact Susan Costantini at 740.275.2543 or by emailing here .
Did you know that Sumo Hibachi & Sushi in Steubenville offers catering? Let these talented chefs prepare trays of favorites for your next meeting, banquet, employee party or family event. From freshly-made sushi, dumplings and chicken fried rice to salads and steak or seafood dishes, your guests will be impressed and happy to not have the same-old, same-old. Call Sumo at (740) 346-4188, check out their extensive menu at www.sumoohio.com or stop by their restaurant at 4170 Sunset Blvd. in Steubenville. Hours are Sunday - Thursday, 11 a.m. to 10 p.m. and Fridays and Saturdays, 11 a.m. to 11 p.m.
Do you want your Morsel included in "In The Know"?
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Deadline is Wednesday at noon.
"First Friday"
June 1st, 2018
5 p.m. to 7 p.m.
4170 Sunset Blvd., Steubenville
No RSVP necessary.

Come see what all the fuss is about. "First Friday" has become one of our members' favorite events. It's casual and fun with no speaker, agenda, or program. Just an enjoyable way to end the workweek the first of each month with fellow members, great food and drink, prizes, and more.

Sumo Hibachi* Sushi will serve as host this month with appetizer specials and drink specials. So knock off a little early, stop for a quick bite before you head home, or take the night off from cooking and enjoy a great dinner or carry-out from Sumo Hibachi* Sushi.
Coffee and Connections
Wednesday, June 13th, 2018
8 a.m. to 9 a.m.
4152 Sunset Blvd
Steubenville, OH 43952
Fees/Admission:
$10.00 per person; $12.00 invoiced
Please RSVP by May 7th. Call 740-282-6226 or email   here .

Join us at Manfred's Lounge & Catering for Coffee & Connections, a monthly networking event sponsored by the Jefferson County Chamber of Commerce. After a delicious hot breakfast, each attendee gets the opportunity to give a brief "commercial" for their business or organization and distribute business cards, brochures, coupons, or other promotional items. Don't forget to bring your business cards to enter the door-prize drawing.

"Member Orientation" will immediately follow at 9:15 a.m., new and old members welcome. Learn about the latest Chamber programs and how to get the most from your dues investment. No charge and you need not attend Coffee & Connections.
To RSVP or get more information on any Chamber event, please visit the Chamber  website  and click on the event you wish to view on the scrolling event calendar. Or print a hard copy by clicking the button below.
Around the State. Around the Country.
Up-to-Date Information from the Ohio and United States Chamber of Commerce
BWC Board Approves
$1.5 Billion Rebate to Ohio Employers

For the fourth time in recent years, the Ohio Bureau of Workers’ Compensation (BWC) is providing more than $1.5 billion back to Ohio’s private and public employers in the form of a rebate. Combined with nearly 40 percent in average rate cuts and $4 million in previous rebates and credits, this rebate means BWC will have returned more than $8 billion to Ohio’s economy. This latest rebate will be the largest in 20 years.

The proposal, introduced in late April, was approved by the BWC board of directors yesterday and includes a one-time rebated of $1.5 billion for private employers and public taxing districts. In most instances, the individual employer’s rebate will equal 85 percent of the premiums paid for the policy year ending June 30, 2017.

Read the article in its entirety by clicking   here . 
Business Offers Path to Purpose
for New Grads

Summer is here, school is out, and a new class of college graduates is officially entering the workforce. As they receive their diplomas and plan their next steps, they are sure to be met with an abundance of advice on how to maximize their impact on the world. Let me add a little insight of my own into the mix.

Throughout my career, I’ve gotten to know successful people in a range of fields—from public service to medicine to education to the arts—all of whom have made a positive difference in the world. I’ve noted the greatest impact, however, from a field that doesn’t always get its due credit as a driver of progress in our society: business. 

Business has always been a leading force for good in America.

Read the article in its entirety by clicking   here .
Check out the latest issue of Newsline , the Chamber's quarterly supplement in the Herald-Star!
  The Library Link
 Great Books About Business With Just A Click

Your link to success begins at the library. Each week in "In The Know," 
  you to a business book or magazine that will inspire, teach, inform, or elevate you, professionally and personally. This week's book is:

Rookie Smarts
by Liz Wiseman

Is it possible to be at your best even when you are underqualified or doing something for the first time? Is it still possible, even after decades of experience, to recapture the enthusiasm, curiosity, and fearlessness of youth to take on new challenges? With the right mindset--with Rookie Smarts--you can.

In a rapidly changing world, experience can be a curse. Careers stall, innovation stops, and strategies grow stale. Being new, naïve, and even clueless can be an asset. For today's knowledge workers, constant learning is more valuable than mastery.

In this essential guide, leadership expert Liz Wiseman explains how to reclaim and cultivate the curious, flexible, youthful mindset called Rookie Smarts. Wiseman reveals the different modes of the rookie mindset that lead to success.

View or download the book by clicking here .
Today in History

- June 1, 1980 -

The face of broadcast news changed forever when CNN went live at 6 p.m. EST from Atlanta, Georgia, becoming the world's first 24-hour news network. Legendary businessman Ted Turner conceived of the idea and stuck with it even during its earliest years when it consistently lost money, critics dubbed it the Chicken Noodle Network, and fewer than two million homes had access to it. The 1991 Persian Gulf War put it on the map, however, as audiences craved constant coverage beyond what the traditional networks could provide. CNN is now a household name, currently available nationwide in 89 million homes and more than 160 million homes internationally. It's frequently the target of President Trump's "fake news" bromides and is considered a primary source of news by many people. For more of the CNN story, check out this article here .

- 10.8% -

The percentage of couples who get married in June, making it the busiest month of the year for weddings.
Source: Inspired Bride

Questions about Oil & Gas?
These non-profit organizations are here to help you stay up-to-date on the oil and gas industry
in Jefferson County:

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Contact Us
The Jefferson County Chamber of Commerce
630 Market Street
Steubenville, OH 43952
Phone: 740.282.6226
Fax:  740.282.6285
Get The Information You Need - The Chamber Staff Is Here To Help
Joy Grimm
Accounting & Administrative Coordinator

Contact Joy with billing questions, invoicing issues, to update your company information or to register for an event.

Janet King
Investor Relations Coordinator

Janet will assist you with utilizing your membership benefits, answering questions about member programming or how to promote your business through the Chamber.
Geena Diomedi
Administrative Coordinator

Geena is your go-to for assisting with an Eblast or In The Know blurb, answering questions about the Chamber's social media platforms or getting contact information for other chamber members.

Tricia Maple-Damewood
President

Contact Tricia with suggestions, input or feedback on member programming, how to get involved on a committee or special project or with questions or information about anything related to the Chamber.