May 10th, 2017
Ribbon Cuttings
Join the Chamber in welcoming our newest members!


350 W El Norte Pkwy
May 18th 2:00 pm - 2:30 pm
Feedback Survey
Chamber building


Young Professionals
Are you a Young Professional or know one? Whether you are young in age or at heart, if you're a Chamber Member we would love to feature you in the newsletter. Please email philip@escondidochamber.org 
Escondido Magazine
ESCONDIDO MAGAZINE
Promote your business by advertising in the Escondido Magazine Summer issue out mid June.
Ask about our special advertorial rates starting at $199.
Ad deadline May 12
Call us TODAY!
760 745-2125
Claudine or Phil
click here for a  MEDIA KIT 
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Chamber Master is the best way to connect with other Chamber Members as well as other people in the community. Use this online tool to manage your information in the Chamber's directory, promote your "hot deals", and post job openings for your company. If you do not have a Chamber Master login please email

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Rorie Johnston

We are in our final week of the "Engaging Young Professionals" series from Weblink International, with the fourth challenge, "Modes of Communication", which is an ever moving target! 

From telephone calls to texting, each generation prefers to communicate in a different way. Since multiple generations will remain in the workplace for years to come, it is important to reach every generation in a way that works for them. Young professionals pose a unique challenge because they continue to change their preferred communication medium. To reach the younger demographic, you will need to keep up with the latest technologies.

The challenge

Hard to reach. Associations can reach their Boomer members over the phone and their  Generation X members via email, but young professionals don't particularly like either of  these traditional modes of communications. The younger generation is harder to reach  because they communicate through a variety of technological platforms.

Engagement Strategy

Be everywhere. According to The Millennial  Impact Report, a research project by Achieve and  Johnson Grossnickle & Associates, marketing to  Millennials requires a multi-channel approach.  Make your message available on several social  platforms, and make it shareable. You will be  placing information where it is easily found by  young professionals while increasing your  network size and allowing them to share your  communications with their peers.

Be brief. Since young professionals are regularly  bombarded with messages, it is wise to be brief
with them. Offer text alerts and post regularly to  Twitter to get the attention of younger audiences.

Money talks. Being the most educated  generation to graduate college in an economic  downturn, the younger professionals are  particularly careful with their money. Offering  financial incentives and discounts speaks
volumes to this generation.

One form of communication not addressed in this report is the kind that shows up in your mailbox, delivered by the mail carrier. I wonder how many millennials have received a piece of personal mail from someone other than Grandma.  
 
Sincerely,
 
Rorie Johnston
Economic Development Committee

Want to know what is happening in Escondido? 

Opportunity is knocking on many corners with redevelopment taking place throughout our city. 

It is prime time to be visionaries. From Grape Day Park, the Mercado, South Escondido to Grand Ave and Downtown, properties are being developed or are becoming available. 

What is your vision? 

Join us at the Economic Development Committee meeting on Thursday, May 11 at noon at the Escondido Chamber of Commerce. 

EDC is a member benefit, chaired by Ernie Cowan, President NSDCAR 
Members meeting with Council
Mike Morasco

Coffee with the Council

Tuesday, May 23
7:30 - 9:00 am 
Escondido Chamber of Commerce 


John Masson

Workshops for Revenue


Your time is valuable! That is why we are bringing you two workshops designed to give you the knowledge and tools to elevate your business with digital marketing tools that save time and bring dollars. 

SCORE's Digital Business Automation for Sales & Marketing
Designed to help any size business to understand the key elements and fundamentals needed to automate many aspects of the marketing and sales processes. 

Getting Started with Constant Contact
A live, guided demonstration of the tools and features inside Constant Contact's email marketing system. Suitable for anyone new to Constant Contact or those who want to learn how to use this online marketing tool. You are welcome to bring your laptop for hands on assistance.

SCORE's Digital Business Automation for Sales & Marketing
Location: Escondido Chamber of Commerce
Date/Time: Thursday, May 18th 9:30 am - 11:30 am
RSVP by May 15th

Location: Escondido Chamber of Commerce
Date/Time: Tuesday, May 23rd 8:00 am - 10:00 am
RSVP by May 19th
Business 
Times-Advocate
News Desk
"Have you heard about supper clubs that have been popping up in San Diego and Los Angeles? Often times it's at an undisclosed location with an anonymous chef. Part of the excitement is that you are sharing your dinner with strangers. We combined that idea with a great experience we had near Mt. Rushmore a few years ago. We walked into a restaurant and it was completely prix fixe (a set menu at a set price). These concepts, plus Bob's love of a good filet mignon, are the basis of the after hours Sunny Side Supper Club," Kate told 
The Times-Advocate.

Sunny Side Kitchen starts Supper Club
Government 
CalWatchDog
Chris Reed



Los Angeles Mayor Eric Garcetti's landslide re-election win Tuesday led to inevitable speculation that he would join the crowded 2018 Democratic gubernatorial field. Lt. Gov. Gavin Newsom, with his high profile and access to the deep-pockets of Bay Area and Silicon Valley donors, is considered the front-runner in the race by the state media. But narratives suggesting why other likely candidates might win are easy to grasp.

Will L.A. Mayor Eric Garcetti join crowded 2018 governor's race?
Community 
Bob Hemker, President and CEO


Last year, Palomar Health began the process to sell the Palomar Medical Center Downtown Escondido campus.  Several months ago, we received six bids for the 14-acre property. We had narrowed those bids to one buyer and began due diligence. We have been in constant discussion with the buyer during this time. We had hoped to announce a final agreement soon, but unfortunately the identified buyer has chosen not to move forward with the purchase.
 
Our broker is currently in discussions with several of the other interested bidders. While very disappointing, we are confident that Palomar Health will receive full value for the property. We are comfortable that the other bidders' plans will be compatible with the City of Escondido's vision for the property.
 
In the meantime, we will continue working on the thoughtful transition of services out of the Downtown Escondido campus to our other facilities. 
Annual Dinner 



Special thanks to our Sponsors
north county ins
rancho comp netw

The 107th Annual Installation and Awards dinner 
is right around the corner! 
Enjoy an evening of entertainment and fine dining 
as we celebrate excellence in Escondido.

Reservation & Sponsorship requested by May 29
For reservations and sponsorship click here
Grand Ave Festival
Escondido Chamber of Commerce | 7607452125 | info@escondidochamber.org | http://www.escondidochamber.org
720 N Broadway Escondido, CA 92025