February 19, 2015



Adelante Awards Program Seeking Nominations to Honor 11 Hispanic Men in 11 Categories, as well as a 

Lifetime Achievement Award 


LUBBOCK, TEXAS Feb. 19, 2015 - Los Hermanos Familia of Lubbock proudly inaugurates the new "Adelante Awards," a recognition program that will become an annual event showcasing and honoring Hispanic men in the Lubbock community, who excel in their careers and volunteer efforts.

Adelante, a Spanish word that means onward, describes Hispanic men who work tenaciously for the greater good of their community that have made, or are making an impact on past, current, and future generations.


Eleven individuals will be selected in the following categories: Medical, Business/Professional, Law/Peace Officer, Education, Military/Veteran, Church, Media, Civic/Volunteer, Athlete/Athletics Supporter, College Young Adult, and Youth. In addition, a Lifetime Achievement Award will honor an individual who has continuously paved the trail for others.

Members of the community can submit a nomination for an individual in the respective category, and an independent, anonymous panel of judges will determine the recipients. Awards will be given during the Adelante Awards Banquet, to be held on Saturday, April 25, 2015.

The Adelante Award program is an initiative of Los Hermanos Familia who became a nonprofit organization in June 2014 and was established in 2008. The organization began with the annual, "Vamos a Pescar, Let's Go Fishing" event, which uses fishing as a hook to bring families together. In 2014, the event drew over 4,200 participants.

"This is long overdue and we have many individuals that are deserving of these awards," said Christy Martinez-Garcia, Event Co-Chair.


"By promoting Hispanic male leadership in the Lubbock community, Los Hermanos Familia strives to strengthen families. More so, as a community it is important to recognize these men who have been and are blazing the trails for others," added Frank Garcia, Event Co-Chair.


Nomination forms can be requested by emailing

Deadline to submit applications is April, 11, 2015. 


Premier and table sponsorships, and a limited number of individual tickets are now available. For more information or reservations, please call (806)792-1212, or visit the Los Hermanos Familia website at or .




Los Hermanos Familia
Christy Martinez-Garcia, Event Coordinator
(806) 544-6526
Los Hermanos Familia
Amaris Garcia, Assistant
(806) 831-6072