Go Red for Woman is a national campaign that was created to empower women to take charge of their heart heath. For far too long, heart disease has been typecast as an older man's disease despite the fact that heart disease claims the lives of over 500,000 women each year. Only 55 percent of women realize heart disease is their Number 1 killer and less than half know what are considered healthy levels for cardiovascular risk factors like blood pressure and cholesterol.
The campaign encourages awareness of the issue of women and heart disease and also action to save more lives. The movement harnesses the energy, passion, and power women have to band together and collectively wipe out heart disease. It challenges them to know their risk for heart disease and take action to reduce their personal risk. It also gives them the tools they need to lead a heart healthy life.
In 2010, the AHA set a strategic goal of reducing death and disability from cardiovascular disease and stokes by 20 percent while improving the cardiovascular health of all Americans by 20 percent by the year 2020.
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