June 2018, Issue 2

WAV Group Newsletter
By Victor Lund

At WAV Group, we like to look under the hood at what the top property search sites in America are doing to engage consumers and boost performance. In some cases, we work with the site owner and have access to their analytics (ie Google Analytics or other). In other cases, we use benchmarking tools like Hitwise and ComScore to get a glimpse into what these top performers may be doing. The results are interesting.
By David Gumpper

Last week I was introduced to a new application while working on a project with a client. The application is Airtable and has changed my view on using the standard spreadsheet and database tools.

Airtable has taken the spreadsheet and database world and simplified it so a non-technical person can create a database, have multiple spreadsheets, and change the presentation of the information with just a few clicks of a button.