The AudienceScapes Update  
     

      Communication, Media and Research for Development                 

 

 

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December  2011  

News from InterMedia and AudienceScapes

 

 

 

Take Our 2011 Online Engagement Poll  

 

 

 
  Vote for the year's Best Online Sources of Information and Opinion in three categories: international development, international media, and strategic communications. Let the AudienceScapes community know which websites, blogs or Twitter feeds you found most valuable in 2011. We will share the poll results in the January 2012 newsletter. Go To Poll...




Dr. Ali Fisher to Lead InterMedia's Digital Practice

 

  

Dr. Fisher is widely known for his work identifying and analyzing information flows through both online and offline communities, and the influence that relationships have on human behavior.  As Associate Director of Digital Media Research, he will lead InterMedia's digital practice and apply unique network analysis techniques for clients involved in international development, international media and strategic communication. More...


Watch an interview with Dr. Fisher at the London Conference on Cyberspace
,where he discusses the implications of "few-to-few" online communication and the trend toward advanced filtering for groupsMore..

 


 

 

InterMedia's Anastasia Mirzoyants Speaks with Al Jazeera  

 

 





Anastasia Mirzoyants of InterMedia appeared as a guest on Al Jazeera's daily television program "The Stream" on Dec. 13.  The discussion focused on the ongoing election season in Russia, controversies over results, and the role of the blogosphere in Russian politics.
Watch the video here...

 






 

 

 Tracking Mobile Money Use in Haiti

     

 

The World Bank's CGAP Technology Blog recently posted an article by InterMedia about the Haiti Mobile Money Tracker, a tool that InterMedia created in partnership with the Bill and Melinda Gates Foundation to examine the impact of mobile money in HaitiRead the entire article here. 

 

 

 

 

  

 


 Pakistan Updates 

 

 

 Pakistan Mobile Access Update: Ownership and Sharing on the Rise, Sending SMS is Popular      

 

   

The Khyber Pakhtunkhwa (KPK) province and the Federally Administered Tribal Areas (FATA) are the most volatile and sensitive in Pakistan and have a poorly-developed mass media market. But with the recent explosion in the mobile market and plummeting prices, access to cell phones (through ownership and sharing) has increased in these regions as well. In fact, SMS campaigns could be the ideal media strategy to reach Pakistanis here, where traditionally, TV and radio are less effective.See our complete mobile report here      

  

  

 

  

  

      

 

InterMedia recently partnered with the Popular Engagement Policy Lab (PEPL) to conduct research in the Federally Administered Tribal Areas (FATA) of Pakistan in support of radio programming produced by  Raabta Consultants. Their radio shows aim to provide citizens with solutions to social problems, particularly those contributing to increased violence in society. Find out more 

 

 

 

   

 

 

 


 Updates from Africa  

 

 

Kenya's Female Entrepreneurs Make Their Digital Mark       

 

Kenyan women have been at the forefront of some recent and newsworthy ICT innovations such as iCow and M-Farm.  Dinfin Mulupi covers their success stories and finds that their entrepreneurship might help open doors for disadvantaged women across Kenya. Read more...     

  

  

 

  

        

 

John Nesbit was doing HIV research at a clinic in Malawi in 2007 when he realized that new mobile infrastructure available there could be harnessed to bridge gaps and coordinate health care services.  And so, Medic Mobile was launched in 2009 - it develops technologies such as easy-to-use medical record systems and SIM card applications to help health workers communicate and coordinate patient care, and provide diagnostics using low-cost mobile technology. AudienceScapes Fellow Paromita Pain reports  

 

 

 

   

 

 

 

 

From the AudienceScapes News Roundup  on Information, Communication and Media 

 


How Refugees use Mobile Phones to Locate and Communicate with Family - Mobile Active 
Refugees often experience a compound trauma: The situation that caused them to flee in the first place, as well as the fact that many families become separated during migration. For refugee's health and well-being and ability to resettle, it is vital to know the whereabouts of relatives, their safety, and their ability to remain in contact. Today, mobile phones are the most important technology for refugees to find relatives and remain in contact. 

Ghana: ICT Textbooks Launched for Students and Teachers - Modern Ghana 
An ICT textbook with solutions and instructional methodologies designed basically for students of Senior High Schools (SHS), tertiary and ICT teachers was on Tuesday launched in Accra to serve as useful information for students to build "solid foundation for computing". 


Environmental Impact of Information and Communication Technology - Decoded Science 
Information and Communications Technology (ICT) has changed our society remarkably in the last few years. Although its effects on our everyday lives are obvious, the effects that this technology may have on the environment are much less clear and seldom talked about. A recent article published in Nature, however, covers this topic in detail. 


Ten Facts about Mobile Broadband - The Brookings Institution 
Mobile broadband is reshaping society, communications, and the global economy. With smart phone usage surpassing that of personal computers, there has been a sea change in the way consumers access and share information. Powerful mobile devices and sophisticated digital applications enable users to build businesses, access financial and health care records, conduct research, and complete transactions anywhere.  The Brookings Institution looks at 10 facts about mobile phones and broadband... 


From Smart Phones to Smart Farming: Indigenous Knowledge Sharing in Tanzania - National Geographic 
Many people believe communications technology helps the developing world by allowing people to link up with the 'West' and be given information and knowledge. It is often people in the developing world with the knowledge, and what technology can instead do is help them unlock that knowledge and share it with one another.  Using Tanzania as an example... 


Syrian Authorities Ban the Use of iPhones - The Next Web
Syrian authorities have banned the use of iPhones in the country, restricting the use of the device by activists to document government violence, Lebanese website Al Nashara reports. 


Blog: Learning from a Kenyan Revolution - The World Bank 
Who would have thought, 20 years ago, that a poor African country would become a powerhouse of global innovation in Information and Communication Technology (ICT)? Wolfgang Fengler discusses the transformations he has seen over the past 10 to 15 years in Kenya. 


ICT Quickly Reducing the Cost of Education and Health Care - Bangkok Post 
A famous claim in economics is that the cost of services (such as health care and education) tends to increase relative to the cost of goods (such as food, oil, and machinery).  This seems right: people around the world can barely afford the rising health-care and school-tuition costs they currently face - costs that seem to increase each year faster than overall inflation. But a sharp decline in the costs of health care, education, and other services is now possible, thanks to the ongoing information and communications technology (ICT) revolution. 

Research: ICT Governance vs. Community Empowerment: Evidence from Bangladesh - University for Peace and Conflict
Mizanur Rahman analyzes the assertion that Information and Communication Technology (ICT) is the catalyst to enhance community empowerment, reporting on research study, "Community Empowerment through ICTs: Evidence from the Grassroots in Bangladesh and India". His analysis of evidence from Bangladesh shows that ICT penetration alone is not proportionately related to community empowerment; but rather that ICT penetration combined with the precise application of ICT governance strengthen community empowerment. The evidence also shows that if ICT penetration is high but ICT governance is low, ICT does not remain a high catalytic factor for community empowerment.


Ericsson Index Ranks ICT-Savvy Cities by Benefit for Citizens - Reuters
Ericsson and Arthur D. Little's latest Networked Society City Index ranks cities in terms of their ability to use ICT to benefit their citizens.  Top-ranking cities Seoul, Singapore and Stockholm show the benefits of engaging a society as a whole


Users Spend up to 38 Days a Year on Smartphones and Tablets - The Malta Independent
Smartphone and tablet users have adapted their recreational time into 'Mobile Economic Time', which is equivalent to 38 days or nearly five and a half weeks per year. This study, conducted on behalf of CA Technologies revealed how consumers use Mobile Economic Time to connect with brands, and their zero tolerance attitudes to online brands and apps which fail to deliver secure online mobile experience. 
 
  
     

 

   

Please send any questions or comments to Peter Goldstein, InterMedia Director of Communications and AudienceScapes Project Director: goldsteinp@intermedia.org  

 

 

 
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The AudienceScapes project, run by global research nonprofit Intermedia and funded by the Bill & Melinda Gates Foundation, provides an evidence-based approach to assessing local development needs and crafting communication for development purposes.