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Introducing Shellac 2.0

CND Debuts 12 New Shellac Shades

Shellac 2.0 salon rack CC

November 2010 - CND will unveil 12 new Shellac shades in March 2011, with colors ranging from beige to black. This exciting addition expands the Shellac line to 24 chic shades plus countless layering options. Shellac addicts will now have more choices for the convenience of a 14-day manicure. "This new range features perennial classics and fashionable favorites to give salon-goers a wide variety," says Jan Arnold, CND Co-founder and Style Director.

Shellac's May 2010 launch spurred a major shift in the global nail industry. Unprecedented waitlists at salons around the world for this innovation have been the beauty equivalent of the much-buzzed-about iPad. If it doesn't say "CND" on the bottle, it's not Shellac. Shellac is hypo-allergenic and 3-Free (no formaldehyde, toluene or DBP), leaving a brilliantly shiny finish with maintenance-free wear and safely removes in 10-minutes. Shellac's status has instantly grown from 'cult following' to 'modern must-have.' Within one month of its introduction, Shellac sold out four times over.

Check out the newest colors:


Shellac 2.0 colors CC

Shellac is a professional salon service. Manicure prices generally range from $25-45 and pedicures from $40-60 depending on location. For local salons around the world offering Shellac, visit the Shellac Salon Locator at cnd.com.

About CND

Founded in 1979 and based in Vista, CA, CND (Creative Nail Design, Inc.) is the global leader in professional nail, hand and foot beauty. Deeply committed to advancing the nail care industry, CND devotes significant time and resources to product research and development, education, and customer support. CND is an industry-leading advocate for the role of nail care in personal beauty and fashion.


For more information, or photos please contact:

Julia Labaton, Julia@red-pr.com

Charity Guzofski, Charity@red-pr.com

Rachel Cooper, Rachel@red-pr.com

RED PR, 212.431.8873

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