| Photos from May's #hcsmNY conference |
To see more photos, click here.
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Keep in touch
 
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Greetings!
We are delighted and amazed at the level of healthcare activity going on in our city. When we started NYCHBL nearly three years ago, there was little focus on the importance of our industry to the health of the city. Now healthcare is front and center in many conversations. We are so proud to have been a part for this transformation. Thanks to all of you who have been strong supporters. There is much to report...so keep reading below. Sincerely, Bunny Ellerin & Yin Ho
NYC Health Business Leaders |
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ROI Realities: How to Create World-class Marketing on a Limited Budget
Wednesday, July 31st at NYU Medical Center
5:30 - 8:30 pm
Whether you're a start-up or have been in business for decades, today's budget realities can make marketing feel like a luxury, rather than a necessity. But today's tools and tactics make it possible to achieve a return on your marketing investment without breaking the bank.
 Heartbeat Ideas CEO Bill Drummy will outline the realities of today's marketing landscape and prove that you can do world-class marketing on a limited budget. He will show you how highly efficient and productive digital techniques can get you to key insights faster (and less expensively), and lead to executions that provide richer bang for the buck. Bill will be joined by other successful healthcare marketers who will share real-world case studies of how they achieved impressive outcomes with modest investments. |
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#hcsmNY sells out!
 Over 120 people attended our 2-day social media conference in May. For those who were there, you know that #hcsmNY was our hashtag. We had so many power tweeters in the room (and on stage) that we lit up Twitter. Here is the Storify version produced by Dr. Wen Dombrowski a/k/a @healthcarewen.
Beyond Twitter, the conference generated tons of coverage on blogs and news outlets - read the reviews on our ConnectingHCSM site. In addition, many of our speakers shared their presentations.
A shout-out to our sponsors who enabled us to do much more than we would have been able to without their support. Thank you to: QualityHealth, Happtique, eVariant, Intouch Solutions and Spector & Associates.
This was our first major conference, but feedback has been so positive that it probably won't be our last.
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People News
Yin Ho
NYCHBL co-founder Dr. Yin Ho has been making news. As the CEO of Context Matters, she was featured in Big Data Powers New Players (Crain's NY Business, May 23) and was profiled in Context Matters Helps Pharma Execs Make Sense of Drug Data (Xconomy, June 20).
Liza Parker
Liza Parker has joined HealthyWage as VP Sales. HealthyWage designs and organizes weight loss challenges and contests in which participants can win money for losing weight.
John Seitz
As CEO of NJ- based MMX Holdings, serial entrepreneur John Seitz is changing the way surgery centers operate. The company recently launched ManageMyASC, a real-time, interactive management platform that provides financial and operational tools for tracking, benchmarking and analysis.
Justin Silver
Justin Silver recently joined Aetna's Emerging Businesses Group in business development. Justin was formerly with Radius Ventures.
Mark Tosh
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Events around NY
July 19th - Social Communications & Healthcare: Case Studies and Roundtables
We are delighted to offer the NYCHBL community a discounted rate to attend this upcoming half-day event (8am to 1pm) which features at least two speakers from our May conference: Dr. Farris Timimi and Dr. Howard Luks. Register here and use code NYCHBL to get a $20 discount.
The 4th annual Social Communications & Healthcare: Case Studies and Roundtables will demonstrate new examples of how leading healthcare brands are accomplishing business objectives with social technologies. This year we will also focus on case studies demonstrating how major Pharmas and hospital groups are integrating social into their overall marketing and communications platform. We expect 250-300 marketing and communications professionals from Pharmas, Hospital Groups, Managed Care Providers, Medical Device Companies and Healthcare Agencies.
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Connect with us
NYC Health Business Leaders
320 7th Avenue Brooklyn, NY 11215
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