January 6, 2017
KBA Announces New Board Member

 
The KBA welcomes Barb Smith of Forcht Broadcasting as At- Large Director. Barb was appointed by KBA 2017 Chairman, Derron Steenbergen. A native of Louisville, KY, she began her career in radio in 1990. She has held several positions including Traffic Manager,  Account Executive, Co-Manager,  aand was named General Manager in 1999.  In 2000, she became Regional Manager overseeing six Commonwealth Broadcasting stations in the Campbellsville and Lebanon area.

The Campbellsville stations were later purchased by Forcht Broadcasting, where she continued he broadcasting career as General Manager.

Barb has served as Past President of the Campbellsville Kiwanis Club, where she is currently on the Board of Directors  and the Campbellsville/ Taylor County Chamber of Commerce.

In 2016, she was recognized by  Radio Ink as one of Radio's Best Managers. Barb resides in Campbellsville with her husband Tim. They have three children and six grandchildren.



Meet your 2017 KBA Board of Directors 
To view photos and additional information visit our
web page by

2017 Chairman- Derron Steenbergen

Chairman-Elect - Marti Hazel
Past Chairman- Chris Aldridge
Radio District 1 - Jim Moore
Counties:  Ballard,  Calloway Caldwell, Carlisle,  Crittenden,  Fulton, Graves, Hickman,  Livingston, Lyon, Marshall, McCracken and Trigg counties. Have a question? Email Jim Moore

Radio District 2 - Ed Henson
Counties: Butler, Christian,  Daviess, Hancock, Henderson, Hopkins, Logan, McLean, Muhlenberg, Ohio, Simpson,  Todd, Union, Warren, Webster. Have a question? Email Ed Henson

Radio District 3- Earl Jones
County: Jefferson. Email Earl Jones

Radio District 4- Mark Buckles 
Counties: Adair,  Allen, Barren, Breckinridge, Bullitt, Clinton, Cumberland,  Edmonson, Grayson, Green,  Hardin, Hart, Larue, Marion, Meade, Metcalfe, Monroe, Nelson, Spencer, Taylor, Washington.  Have a question? Email Mark Buckles

Radio District 5- Kristin Cantrell
Counties: Anderson, Boone,  Campbell, Carroll, Fayette, Franklin, Gallatin, Grant, Henry, Kenton. Oldham, Owen, Pendleton, Scott, Shelby, Trimble, Woodford. Have a question? Email Kristin Cantrell

Radio District 6 - Mike Tarter
Counties: Bell, Boyle, Casey, Clark, Clay, Estill, Garrard, Jackson, Jessamine, Knox, Laurel, Lee, Lincoln, Madison, McCreary, Mercer, Owsley, Pulaski, Rockcastle, Wayne, Whitley. Have a question? Email Mike Tarter
  
District 7- Jeff Ray
Counties:Bath,  Bourbon, Boyd, Bracken, Carter, Elliott, Fleming, Greenup, Harrison, Lawrence, Lewis, Mason, Menifee, Montgomery, Morgan, Nicholas, Powell, Rowan,
Wolfe. Have a question? Email Jeff Ray

District 8-  Randy Thompson
Counties: Breathitt, Floyd, Harlan, Johnson,  Knott, Leslie, Letcher. Magoffin, Martin, Perry and Pike. Have a question? Email Randy Thompson

Barb Smith- At Large Director 
 
Kelly Wallingford-At Large Director 
      
Brad Odil- Television Director, Other Markets   
David Brinkley- Public Television Director, WKU 
 
Nathan Butler- Associate Member Director 
Ken Selvaggi, At Large Director, WAVE-TV, Louisville   
John Hingsbergen, Public Radio Director, WEKU 
Chris Mossman- Television Director, WKYT-TV 
  

Announcement: KBA January Board Meeting

The next KBA Board Meeting is scheduled for Thursday, January 26, 2017, 9:30am and will be held at the KBA Headquarters in Frankfort, KY.

The Kentucky Broadcasters Association extends condolences to the family and friends of Joe Crotty. Mr. Crotty was born on August 26, 1948 and passed away on Wednesday, January 4, 2017.
 
 
Mr. Crotty worked for both WYMC and WNGO/WXID in Mayfield and he had an air shift on WKYX Paducah.

"His slogan line was 'Joe Crotty ...by your side' and he truly had that kind of connection with his listeners. J oe was a 'no ego' kind of person, even though he had the talent to have an ego. He carried on that "by your side" on radio and in life.  He took care of his mother in her last years." said Roth Stratton. 
 
Graveside services will be 11:00 a.m. on Saturday January 7 2017 at Trinity Cemetery. Rev. Joe Hanson will officiate. Interment will follow. No visitation is scheduled. Family and friends are asked to meet at the cemetery.

Remembering Ed Taylor
Photo from Ed's memorial service held at 7pm January 5, 2017
Thank you PEP Supporting Stations

Your Support of the Public Education Partnership (PEP) Program is  integral to the work of the KBA and the services provided to our members. PEP provides the means by which the KBA brings trainings, workshops, and the annual conference to members all FREE of charge.  KBA provides monthly PEP reports to  our sponsors and those reports show which stations run PEP commercials, the number of spots played and the value of those spots. So don't forget to send monthly affidavits to the KBA--your stations deserve recognition for your support of PEP.

Send your affidavits to PEP Coordinator, Lisa Gross at pep@kba.org or to the KBA at 101 Enterprise Drive in Frankfort, Kentucky. For more details, visit the PEP page on the KBA website. Thank you for supporting PEP. 


KBA Presents
Radio Advertising Bureau's 
 
                  The Role of Today's Radio Sales Manager                  
One-Hour, Live MANAGEMENT Webinar

WEDNESDAY, JANUARY 18, 2017
(1:00 pm Eastern/12:00 pm Central/11:00 am Mountain/10:00 am Pacific)
Presenter: Susan Larkin, Cox Media Group
_________________________
What's your strategy to be an effective Radio Sales Manager in 2017? Get ready to better identify candidates who are the right fit, create a vision that gets effective buy-in, develop your sellers' talents and skill-sets, and guide your team through on-going evolution and innovation.

RAB WEBINAR CONNECTION DETAILS

Join: http://rab.adobeconnect.com/sales_manager_role/ and Enter as a GUEST using your FIRST AND LAST NAME.

Audio: over computer or 800-244-2500, PIN 550122#
NOTE: AdobeConnect recommends using Internet Explorer. If you do not have Internet Explorer, Safari is the next best.   
SUPPORT                                                                                                                                              Contact Adobe Support at: 800-422-3623. International support numbers are available at  http://www.adobe.com/support/connect/connecthostedsupport.html. To contact RAB, call 800-232-3131 or email member_response@rab.com.
 



FREE LBS Training!    
 
Are you using this FREE member benefit? KBA offers access to the LBS Weekly Sales Videos free to all members!  Your station's whole sales team can have their own personal LBS accounts at no additional cost! If you need login information, simply contact the KBA and we will be glad to help you get started. Don't miss out on these wonderful trainings! 


This Week's Vide
os: Time Monsters, Bottom Feeders, Negative People Series!

Time Monsters: Mark Levy discusses things that can waste your time and regular things in your day-to-day that you need to stop!
 
Bottom Feeders: Paul Weyland discusses the unfortunately common broadcast sales professional practice of catering to the bottom feeders when it comes time to sell spots. He covers the reason you want to pursue selling value over price and the concept of your clients' development of circles of trust within their own customer base.

Negative People Series!: In this LBS series, Gary Moore deals with the concept of "Sewer Monkeys" - those individuals whose main purpose in life seems to be filling your mind with negativity and keeping you from reaching your full potential.


Upcoming Webinar!  
Tuesday, January 10 - Noon ET

Maximizing Your 2017 Sales Time ... Polishing Your Time Management Skills
There is no better way to start the new year! Understanding and implementing the value of time makes a huge difference to the broadcast sales professional. Simply put, broadcasters who master their time effectively drive more sales. Prioritizing the important activities while eliminating time wasters will make you a much better sales pro. You'll come away with practical tips on how to improve your sales productivity within your limited amount of time. Click here to register!

Presented by:
Gary Moore - LBS President
Ntooitive - LBS Productivity Experts
 
In This Issue
This ECast is sponsored by  "Wedding Planning with Pem," a sweet fit for your advertisers.

www.WeddingPlanningwithPem.com

Washington DC
Lobbying Visit
February 28-March 1, 2017
eCast Distribution
Did you know you can add all team members at your station to the eCast distribution list?

Simply send a list of all email addresses that need to be added to kba@kba.org.
EAS Schedule
The next required
monthly test will be
Jan. 11 at 10:37am 
and will originate from
WHAS/WAMZ. 
Mark Your Calendar for these 2016 Events!

KBA Conference- October 2017!
Like KBA on Facebook!
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Follow us on Twitter!
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Has your station scheduled an ABIP Inspection this year?
This is now a FREE Member Benefit.
Call the KBA office (888) 843-5221 or click here for details.
This service could save you thousands of dollars in FCC fines.

Derron Steenbergen, KBA Chairman

Henry G. Lackey, President/CEO