September 15,  2017
Still Time to Register for the 2017 KBA Conference! Twenty Four Days Remain!
There is still time to register for the 2017 KBA Conference. Registration is $100.00 per person. You can register via the KBA site or call (502) 848-0426
Workshop Spotlight:
Dealing with Aggressive Behavior: Enhancing Your Safety in the Office and the Community presented by: Ron Scheit
Aggressive behavior is one of the most anxiety provoking, yet fundamental behaviors known to man. Increasingly, acts of anger, aggression and violence permeate our schools, public agencies and offices. For most people, attempting to deal with angry and aggressive individuals is a source of frustration, anxiety and fear. This program provides information on the various levels of threat and teaches how to safely make contacts both in and outside the office. The program separates aggressive behavior into four identifiable stages and teaches how to deal with each stage.
Course Description
This program teaches participants how to make safe contacts both in and outside the office, and how to differentiate between "bluff behaviors," those behaviors intended to accomplish a goal but that are not physically threatening, and "danger behaviors," those behaviors indicating a high probability of physical attack. It then provides skills to de-escalate each level of behavior.
Participants attending this presentation will be able to:
  1.    Evaluate how you react to anger and aggression.
    1.    Assess your conflict resolution skills.
    2.    Evaluate why some people under-react and some over-react.
    3.   Identify the four stages of anger and aggressive behavior.
    4.    Identify why people get angry.
    5.    Recognize "Danger Behavior".
    6.    Apply the appropriate de-escalation techniques for the corresponding level of behavior.


Deadline for KBA Exhibitors and Advertisers is Today!!
The deadline to advertise in the KBA official souvenir program is today! The souvenir program is distributed to all conference attendees onsite. It is the go to guide for all of the educational sessions and festivities. The program is kept and referred to periodically by our membership and used as a guide when contacting vendors for specific needs. For more information please contact Karen Mucci at . The advertising contract is included in the KBA Exhibitor Prospectus.
Download the Exhibitor Prospectus
Still Accepting KBA Exhibitors for the 2017 KBA Conference!
The KBA is still accepting exhibitors for the 2017 KBA Conference, October 9-10, 2017 at the Galt House Hotel in Louisville, KY. This is a great way to showcase your companies and the many services that you provide. As an exhibitor, you will have access to all of our members and have scheduled opportunities to network. There is no better venue to reach your Kentucky Broadcasters!
KBA Conference Floor Plan
Are you an Associate Member of the KBA? If you are a company interested in exhibiting with the KBA-you are eligible to additional discounts as an Associate member. Contact Karen today at 
KBA Sponsorships Are Still Available!
Did you know that the KBA offers a plethora of sponsorship opportunities to further increase your brand recognition and to showcase your company? As a sponsor, you will receive advertising in the souvenir program, KBA Conference APP and so much more!
Download the KBA Sponsorship Opportunities List Today!

Nominations are Open!  Deadline is 
Thursday, September 21, 2017!
Nominations are now open for eight (8) seats on the KBA Board of Directors beginning January 1, 2018. All district directors are elected to serve a two- year term. According to KBA bylaws, no director may serve more than two consecutive terms. KBA directors must be from the ownership or managerial level of a station(s) located in the district.  Self nominations are acceptable.  The deadline for nominations is Thursday, September 21, 2017. 
2017 KBA Chairman, Derron Steenbergen, would like to emphasize how important it is for those districts with expiring directors to nominate new names to serve on the KBA Board of Directors.  As a state membership association, the KBA needs YOU to be an active and viable member of our board. Serving on the KBA board allows you to be the voice of broadcasters in your districts.
A stipend and travel expenses are offered for board members that attend in person KBA Board Meetings. Meetings are held quarterly.
Following the deadline of nominations, weighted links to ballots will be sent to management emails for stations in districts where there is a contested race.
The following districts are up for election this year. If you are unsure of your district, please click here. Four radio director members are up for election or re-election in the districts listed below, along with the positions of Lexington Market Television Director, Other Market Television Director, Public Television Director and Associate Member Director.  
  • District One- Jim Moore, WYMC Radio, Mayfield, KY (Not eligible for re-election)
  • District Three- Earl Jones, iHeart Media, Louisville, KY (eligible for re-election)
  • District Five-  Kristin Cantrell, CapCity Radio, Frankfort, KY(Not eligible for re-election)
  • District Seven- Jeff Ray, Gateway Radio Works, Owingsville, KY (Not eligible for re-election)
  • Lexington Market Television Director- Chris Mossman, WKYT-TV, Lexington, KY (eligible for re-election)
  • Other Market Television Director- Brad Odil, WBKO-TV, Louisville, KY (eligible for re-election)
  • Public Television Director - David Brinkley, Western KY University, Bowling Green, KY (Not eligible for re-election)
  • Associate Member Director - Nathan Butler, Orbital Media Networks, Englewood, CO (Not eligible for re-election)
Links to nomination ballots were distributed to stations via listed management emails on September 6, 2017. If your management/company has not received the link to your nomination ballots and you are a member of one of the above districts or would like to make a nomination, please contact Liza Livers at or (502) 848-0426. Nominations must be received by close of business on Thursday, September 21, 2017.  
Districts with more than one candidate will be sent an election ballot on  September 25, 2017.  Only one vote per station is permitted.

KBA Offers Reimbursement as a Member Benefit

The Kentucky Broadcasters Association will reimburse broadcast stations licensed to a community in the Commonwealth of Kentucky and KBA members for NAB Show, Small Market Television Exchange, Country Radio Seminar and NAB/RAB Radio Show up to the annually approved amounts. Reimbursement amounts are approved by the Board of Directors at the Fall Board Meeting for the following year.

Approved Reimbursements for 2017:
* Country Radio Seminar - Registration Fee Only
* NAB Show, Las Vegas - Up to $1,000 per attendee
* RAB/NAB Radio Show, Austin TX - Up to $750 per attendee
* Small Market Television Exchange - Up to $1,000 per attendee

Reimbursement Requirements:
1. Reimbursement is to be submitted after the conference.
2. All reimbursements must be received within 60 days of the last day of the conference.
3. Each reimbursement must include the reimbursement form and applicable receipts (up to the approved amount.)
Reimbursable expenses include:
  • Registration Fees
  • Transportation
  • Lodging
  • Meals
4.  Each reimbursement must include a copy of the attendee's name badge from the conference.

To complete your online reimbursement form, Click here.     

The KBA has produced a 2017 membership directory.  Directories are available online and a hard copy will be available soon. To access the online directory, visit and click on the Member Directory tab. The password is kba@directory17. If you do not see yourself or your company, listed please contact Liza by emailing or Karen at  

The Kentucky Broadcasters Association presents...
Radio Advertising Bureau's   
One-Hour, Live MANAGEMENT Webinar 
On-Boarding: The Critical First 90 Days For Seller Success
(1:00 pm Eastern/12:00 pm Central/11:00 am Mountain/10:00 am Pacific)

Turnover costs you time and money. Sales is more susceptible to turnover than any other profession due to the complexity and challenges of the job. Equip your sellers for solid success in their first 90 days and beyond.


Join: and Enter as a GUEST using your FIRST AND LAST NAME.

Audio: over computer or 800-244-2500, PIN 550122#
NOTE: AdobeConnect recommends using Internet Explorer. If you do not have Internet Explorer, Safari is the next best.   

Contact Adobe Support at: 800-422-3623. International support numbers are available at To contact RAB, call 800-232-3131 or email

FREE LBS Training!  

Are you using this FREE member benefit? KBA offers access to the LBS Weekly Sales Videos free to all members! Your station's whole sales team can have their own personal LBS accounts at no additional cost! If you need login information, simply contact the KBA and we will be glad to help you get started. Don't miss out on these wonderful trainings!

Upcoming Webinar -

Sept. 12, Noon ETPersonal Branding - What Sets You Apart?

Broadcasters! How would you define your image or impression in your competitive marketplace? Your personal brand creates a perception or emotion, maintained by your prospects and clients. That brand describes the total experience of having a relationship with you and your station. There is a constant need to reinforce your self-brand. Find out how to positively build your brand versus having  
a not so impressive brand forced upon you.
Presented by Mark Levy, LBS Broadcast Selling Expert and President Revenue Development Resources

This Week's 3 Videos: Auto Q&A, 5 Sales Obstacles, Truth Series
  Auto Q & A: John Tkac answers LIVE broadcaster questions in this segment:    
▪ What have you found to be most effective, endorsements or regular radio ads?
▪ What about radio jock endorsements?
▪ Why do some dealers keep pulling their broadcast advertising to conduct direct mail selling?

5 Sales Obstacles: Gary Moore gives us the five obstacles you must overcome on every sale. Learn how you can prepare for and overcome them to close more business!
Truth Series: In this short series, Mark Levy discusses techniques designed to get to the "truth" of what your customer needs from you and your station!
Happy Selling!
Has your station scheduled an ABIP Inspection this year?
This is now a FREE Member Benefit.
Call the KBA office (888) 843-5221 or click here for details.
This service could save you thousands of dollars in FCC fines

In This Issue
Quick Links
Email Henry
Mark Your Calendar for These 2017 Events!

KBA Board Meeting
October 9, 2017

KBA Annual Conference
October 9-10, 2017
Louisville, KY

KBA Training Roadshow with P1 Learning
November 13-17
eCast Distribution
Did you know you can add all team
members at your station to the eCast distribution list?
Simply send a list of all email
addresses that need to add to
EAS Schedule
The next required monthly test will be Oct. 11 at 12:07am and will originate from WHAS-AM.
Wedding Planning with Pem
This eCast is sponsored by
"Wedding Planning with Pem," a
sweet fit for your advertisers.

Thank You PEP Sponsors

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