Lancaster Chamber of Commerce Executive Board |
Chairwoman of the Board
Tamara Stoebe, Stoebe Services
Chair-Elect
Josh Mann, Mojave Partners
Treasurer
Mark Troth, Berkshire Hathaway HomeServices, Troth REALTORS
Vice-Chair Secretary
Gina Rossall, Superintendent, Westside Union School District
Vice-Chair
Monica Grado, George's Cleaners
Vice-Chair
Stan Turner, Edwards Federal Credit Union
Past Chairman of the Board
Gene Melchers, Melchers Construction Co.
Ex-Officio
Sandy Smith - Chief Executive Officer, Lancaster Chamber of Commerce
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Luis Garibay - City of Lancaster
Sgt. Theresa Dawson - Lancaster Sheriff's Dept.
Rosemary Mann - Camille's Sidewalk Cafe
Terry Roth - Joshua Memorial Park
Bridget Razo - Antelope Valley College
Katie Nelson - Hunter Dodge
Lynn Roth - SOL Graphix, Inc.
Dave Saltman - Antelope Valley Press
Chris Spicher - Antelope Valley Florist
Bernie Longjohn - Choices in Learning National Foundation
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Interested in Becoming an Ambassador?
Ambassadors have a unique opportunity to represent the Lancaster Chamber at many events, including breakfasts, luncheons, mixers, ribbon cuttings/grand openings and more! Through this involvement, ambassadors are able to represent the chamber while also representing and marketing their own businesses--it's truly a "win/win" relationship! If you or someone at your place of business is interested in participating in our comprehensive training series and ultimately becoming an ambassador, please contact the Chamber: (661) 948-4518
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Lancaster Chamber of Commerce Upcoming Events
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March
Ribbon Cutting/Grand Opening
In-Shape Health Clubs
03-02-15
9:30 AM - 10:00 AM
In Shape Health Clubs
1800 East Avenue J
Lancaster, CA 93535
Ribbon Cutting/Grand Opening
Clouds European Day Spa and Wellness Center
03-05-15
4:30 PM - 5:00 PM
Clouds European Day Spa and Wellness Center
44911 Ehrlich/Elm St.
Lancaster, CA 93534
Ribbon Cutting/Linda's Pawn Shop Botonica
03-10-15
9:30 AM - 10:00 AM
Linda's Pawn Shop Botonica
1446 West Avenue L
Lancaster, CA 93534
Membership Luncheon
03-11-15
11:30 AM - 1:00 PM
Hellenic Center
43404 30th St West
Lancaster, CA 93536
Lancaster Chamber of Commerce Finance & Executive Committee Meeting
03-13-15
11:30 AM - 1:15 PM
Lancaster Chamber of Commerce
554 West Lancaster Blvd.
Lancaster, CA 93534
Lancaster Chamber of Commerce Board of Directors Meeting
03-18-15
7:30 AM - 09:00 AM
Lancaster Chamber of Commerce
554 West Lancaster Blvd.
Lancaster, CA 93534
Lancaster Chamber New Member Orientation
03-19-15
12:00 PM - 1:00 PM
Lancaster Chamber of Commerce
554 West Lancaster Blvd.
Lancaster, CA 93534
Young Entrepreneur Academy Investor Panel "Shark Tank" Event
03-19-15
6:00 PM - 08:00 PM
Lancaster Performing Arts Center
750 West Lancaster Blvd
Lancaster, CA 93534
Business-4-Breakfast
03-26-15
7 AM - 8:30 AM
Domingo's Restaurant
1324 W. Ave I
Lancaster, CA 93534
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Stay Tuned For The Location Of Our Next Quarterly Mega-Mixer
With Mega-Mixers, your opportunity to network with others is greatly increased as these mixers are large-scale and are FREE to our members!
If you are interested in hosting a mixer at your place of business, please contact Sandy at the Lancaster Chamber office for more information: (661) 948-4518
Please click on the link below to visit our events calendar
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ChamberSTORE |
Helping Support Your Local Chamber is a WIN-WIN!! Take advantage of these special rates for chamber members!! "A LA CARTE" OPPORTUNITIES:
- Digital Display Ad on Chamber Wall - $250 / year (2050x1400 dpi).
- Static Display Framed Poster* on chamber/visitor's center wall - $1000 / year (24x20 inches -12 AVAILABLE) -includes a free digital display for one year.
- Chamber newsletter ad (600x600 dpi, includes link to your website) - $75 each or $750 for one year.
- Website home page banner ad (along top of page) - $2500 per year (NO LONGER AVAILABLE).
- Website home page ad $500 / year (600x600 dpi - TWO AVAILABLE).
PACKAGES:
- Package 1 - $500 - Includes one digital display ad and four newsletter ads.
- Package 2 - $1000 - Includes one digital display ad, four newsletter ads, and one website home page ad (TWO AVAILABLE).
- Package 3 - $1000 - includes one 24"x20" framed Chamber Wall poster* (12 AVAILABLE) and one digital display ad.
*price includes poster production costs. ADDITIONAL MARKETING/ADVERTISING OPPORTUNITIES:
- Community Calendar member event posting.
- Annual area map and directories with advertising opportunities.
- Referrals - Hundreds of request directed to members "ONLY".
- Mailing Labels and Membership Lists available to members "ONLY".
- Chamber Radio Talk Show and Chamber YouTube Free to members "ONLY".
- Your business listed in the printed and online Membership Directory (Link to your website or social media!).
Chamber Membership Lists Labels by Alpha: $50.00 Email Data: $50.00 Please call the Chamber for more information: (661) 948-4518 |
What can the Lancaster Chamber of Commerce do to help grow YOUR business??? |
Membership Benefits
- Chamber Website
- Monthly Business Connection E-Newsletter
- Membership Directory
- Membership City Map
- Radio Talk Show - Free
- Super AV Expo
- Quarterly Mega Mixers
Monthly Events
- Membership Luncheon
- Members Lunch & Learn
- Business-4-Breakfast
Discount Advertisement
- AV Press - Chamber Page
- Video Commercials
- Web Video - Business Showcase
Please call the Chamber for more information: (661) 948-4518 Mission Statement To Serve the Community by Promoting, Protecting, Encouraging and Developing Local Business
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March Introducing Our Newest Members! AAA Stor-Stuff RV & Self Storage Galindo Victor
42133 Challenger Way
Lancaster, Ca 93535 aaastorstuff.com [email protected]
Atlantic West Publishers, Inc.
Wilbur, Hayden
400 Continental Blvd. 6th Floor
El Segundo, CA 90245 atlantic4us.com [email protected]
Big Rocks Springs, Inc.
Joe Acosta, Eric Heino
169 W. Ave J-5, Unit C
Lancaster, CA 93534 bigrocksprings.com [email protected] Cafe Con Leche Immigration and Educational Services Ed Galindo, Lila Galindo 4645 West Ave L Quartz Hill, CA 93536 [email protected] Camacho Mitsubishi
Camacho, Gus
401 Auto Vista Dr.
Palmdale, CA 93551
[email protected]
Charter College
Ahearn, Sharon
43141 Business Center Parkway
Lancaster, CA 93534
[email protected] Desert Poppy Inn/Best Western Plus Patel, Kundan [email protected]
Dickinson Graham Capital Management Poole, Cindy 1805 West Ave K Lancaster, CA 93536 [email protected]
Energy Plus Solar
Wedell, Eric 1051 W. Ave M #205 Lancaster, CA 93534 www.energyplussolar.com [email protected] In-Shape Health Clubs Deleon, Mark 1800 East Ave J Lancaster, CA 93535 [email protected]
Jacob Nelson and Tone Wranglers Nelson Shawna 41506 Manzanita Dr. Palmdale, CA 93551
Kingdom Covenant Partnership Enterprise Co.
Oliver, Antionette R.
[email protected]
Linda Volkmar Ministries - House of Peace Volkmar, Linda
Social Chow Media Group Vega Jr., Victor 65 W. Knollview Ct. #911 Palmdale, CA 93531 www.social-chow.com [email protected]
Valley Sanitation Harris, Lisa [email protected] Westside Biz & Mail Dheini, Ali & Lynnette 44248 10th St West Lancaster, CA 93535 [email protected] We Are Pleased to Present Our Renewing Members Paraclete High School 42145 30th St West
Lancaster, CA 93536
Palmcaster Moving & Storage 850 West Avenue L8 Lancaster, CA 93534 Member Since: 1988
BLVD Association 44759 Beech Ave. Lancaster, CA 93534 Member Since: 1990
Desert Haven Enterprise, Inc
43437 Copeland Circle
Lancaster, CA 93535-4672
Lenton Company, Inc
2308 West Avenue N8
Palmdale, CA 93551
Member Since: 1993 Guaranty California Ins Srvcs/Walter Mortensen
1113 West Avenue M4, Suite C Palmdale, CA 93551 Member Since: 1990
Forris Ed Crow
Lancaster, CA
First City Credit Union 1104 West Avenue K Lancaster, CA 93534 Member Since: 1998 Valley Iron Fabricators-Erectors, Inc PO Box 2601 Lancaster, CA 93539 Member Since: 2000 Face & Body Place 44832 Date Avenue Lancaster, CA 93534 Member Since: 2004 Dr. Ruwanthi Campano MD 41301 12th St West, Suite A
Palmdale, CA 93551
Member Since: 2005
Sol Graphix, Inc
190 Sierra Court, Suite B7 Palmdale, CA 93550 Member Since: 2006 Antelope Valley Harley Davidson 1759 West Avenue J12
Lancaster, CA 93534
Member Since: 2006
Advanced Imaging Center
43731 15th Street W
Lancaster, CA 93534
Member Since: 2007
Sempra US Gas and Power
101 Ash Street, 14th Floor
San Diego, CA 92101
Member Since: 2010
Cruise Planners
P.O. Box 5075
Lancaster, CA 93539
Member Since: 2013
Cordova Park Apartment Homes
43530 Gadsden Avenue Lancaster, CA 93534 Member Since: 2013
Woodlands West Townhomes
44004 Engle Way Unit 2 Lancaster, CA 93536
Sol Plaza 1140 Commerce Center Drive
Lancaster, CA 93534
Union Bank
843 West Lancaster Blvd. Lancaster, CA 93534 Member Since: 2013
Valley Oasis PO Box 2980 Lancaster, CA 93539 Member Since: 2013
Papa John's Pizza/P & M Pizza Inc.
2018 West Ave K Lancaster, CA 93536 Member Since: 2013
Lancaster Transmission
325 West Pondera Street
Lancaster, CA 93534
Farmers/Jack Gilliam Insurance Agency
44504 10th St W
Lancaster, Ca 93534
Member Since: 2013
JohnHart Real Estate 3115 Rancho Vista Blvd. Suite B Palmdale, Ca 93551 Member Since: 2013
Lancaster West Rotary
43912 20th Street West Lancaster, CA 93534
Member Since: 2013 Mitchell Tax Professionals 1038 E. Avenue J Lancaster, CA 93535 Member Since: 2013
The OUTreach Center
44845 Cedar Ave
Lancaster, CA 93534
Member Since: 2013
Sweet Frog Frozen Yogurt
44758 Valley Central Way
Lancaster, CA 93536
Member Since: 2014
TownePlace Suites
2024 West Ave J-8
Lancaster, CA 93536
Member Since: 2014
Visual Instrumentation Corporation
1110 W. Avenue L-12
Lancaster, CA 93536
Member Since: 2014
Pane In The Glass Window Cleaning
Lancaster, CA 93534
Patti Holt-Pulsifer Member Since: 2014
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OUR NEW WEBSITE OFFERS INCREDIBLE MARKETING OPPORTUNITIES TO OUR MEMBERS! |
For those of you who have utilized all the wonderful features of our new website, we are confident that you have seen interest in your business grow! We are seeing triple the traffic on our site since we rolled out the new product in late October! It's easy for our members to use and navigate and the free marketing tools that are included are state-of-the-art! If you have not yet had the opportunity to request optimization of your member page, upload coupons, classified ads, and member-to-member discounts, or submit your events and meetings to our community calendar, please log in to your account and take full advantage of these exciting ways to market your business on both our website and our mobile app! If you need us to re-send your log-in information, please contact us at (661) 948-4518
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Lancaster Chamber of Commerce March Luncheon
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Please join us at our March 11
th
luncheon where will be introducing you to several of our Young Entrepreneurs Academy students!
Our 21 middle school's students are almost 2/3 of the way through the program in which they will emerge as CEOs of their own legal companies! Attending weekly classes at AV College, the students have attended business field trips, listened to expert guest speakers, worked with mentors, graphic designers, and web developers and have just completed their business plans and financials. Currently, they are working very hard to prepare for the Investor Panel (Shark Tank) event that will be held at the Lancaster Performing Arts Center on March 19th. At this event, twelve of our top program sponsors will be at the table considering each student business "pitch" and will be investing real money into their endeavors. This will prove to be a very exciting event and you can hear more about at our luncheon on March 11th! We are extremely excited about the progress that these young entrepreneurs have made and we cannot wait to share our pride with you. We hope to see you on March 11th and we thank you for continuing to support and encourage these young people as they make their mark on the business world! RSVPs are strongly suggested for this event.
EVENT INFORMATION
Date: March 11th, 2015
Time: 11:30am - 1pm
Location: Hellenic Center
43404 30th Street West
Lancaster, CA 93536
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Is it just me, or does it seem that Spring has Sprung? All over the valley the flowers are blooming, the hills are green and businesses are booming. If you hadn't heard it yet, our chamber is growing monthly. We've had more than 32 new members join the chamber since January 1st. Our new member orientations are now monthly - have you had a chance to attend? Did you know that as a member of the chamber, you have the following benefits:
- 11 minute Radio Spot on the weekly Chamber Radio Show
- Facebook Members Page
- Chamber app advertising
- Special Events listed in AV Press on the Chamber Page
These are just SOME of the available benefits, come and attend the New Member Orientation on March 19th, RSVP is required. Have you started your spring cleaning yet? If so, are you looking for an opportunity to get rid of some of that extra stuff, how about getting a booth at our upcoming Flea Market on May 3rd? Call Anna Zarley at the chamber office to get your booth today. Make sure you check out all our upcoming events. I am looking forward to seeing you soon, and hearing more about you and your business. NETWORKING TIP: From Brian Tracy, Continual Learning is Key to your Business Success. Educate yourself, visualize your success, keep your eyes open for opportunities, be open to learning by Trial and Error Check out this great article, to help you continue to be successful.
Chairwoman of the Board
Tamara Stoebe
2014-2015
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Taxpayer Beware: Phishing and Phone Scams |
Courtesy of Cobb Doerfler & Associates, CPA Accountants
and
Tax Preparers
IRS impersonation phone scams, as well as phishing continue to be a serious threat to taxpayers topping the list of the IRS "Dirty Dozen" tax schemes once again. The IRS impersonation phone scam has claimed nearly 3,000 victims who have collectively paid over $14 million, the Treasury Inspector General for Tax Administration recently warned. Phishing email scams continue to be pervasive as well. Illegal scams such as these can lead to significant penalties and interest and possible criminal prosecution. IRS Criminal Investigation works closely with the Department of Justice (DOJ) to shutdown scams and prosecute the criminals behind them. Both IRS impersonation phone scams and phishing are on the list of the annual IRS list of "Dirty Dozen" tax schemes. Compiled annually, the "Dirty Dozen" lists a variety of common scams that taxpayers may encounter anytime but many of these schemes peak during filing season as people prepare their returns or find people to help with their taxes.
IRS Impersonation Phone Scams Phone scams, which have hit taxpayers in every State in the country top the "Dirty Dozen" list this year because it has been a persistent and pervasive problem for many taxpayers for many months. Here's how it works: Callers claiming to be from the IRS tell intended victims they owe taxes and must pay using a pre-paid debit card or wire transfer. Anyone who refuses to pay is threatened with immediate arrest, deportation or loss of a business or driver's license. Scammers are able to alter caller ID numbers to make it look like the IRS is calling. They use fake names and bogus IRS badge numbers. They often leave "urgent" callback requests. They prey on the most vulnerable people, such as the elderly, newly arrived immigrants and those whose first language is not English. Scammers have also been known to impersonate agents from IRS Criminal Investigation as well. "It is critical that all taxpayers continue to be wary of unsolicited telephone calls from individuals claiming to be IRS employees," said TIGTA Inspector General J. Russell George. "This scam, which is international in nature, has proven to be the largest scam of its kind that we have ever seen. The callers are aggressive, they are relentless, and they are ruthless. Once they have your attention, they will say anything to con you out of your hard-earned cash." Taxpayers should keep the following in mind:
- The IRS usually first contacts people by mail--not by phone--about unpaid taxes.
- The IRS won't ask for payment using a pre-paid debit card or wire transfer.
- The IRS also won't ask for a credit card number over the phone.
- The IRS will never threaten to bring in local police or other law-enforcement groups to have you arrested for not paying.
Phishing Email Scams Phishing is a scam that is typically carried out with the help of unsolicited email or a fake website that poses as a legitimate site to lure in potential victims and prompt them to provide valuable personal and financial information. Armed with this information, a criminal can commit identity theft or financial theft. It is important to keep in mind the IRS generally does not initiate contact with taxpayers by email to request personal or financial information. This includes any type of electronic communication, such as text messages and social media channels. "The IRS won't send you an email about a bill or refund out of the blue. Don't click on one claiming to be from the IRS that takes you by surprise," said IRS Commissioner John Koskinen. "I urge taxpayers to be wary of clicking on strange emails and websites. They may be scams to steal your personal information."
How to Protect Yourself Don't be fooled. These con artists can sound convincing when they call and they may know a lot about you. "These criminals try to scare and shock you into providing personal financial information on the spot while you are off guard," Koskinen said. "Don't be taken in and don't engage these people over the phone." If you get a phone call from someone claiming to be from the IRS and asking for money, here's what you should do:
- If you know you owe taxes or think you might owe, call the IRS at 1-800-829-1040. The IRS workers can help you with a payment issue.
- If you know you don't owe taxes or have no reason to believe that you do, report the incident to the TIGTA at 1-800-366-4484 or at www.TIGTA.gov.
- If you've been targeted by this scam, also contact the Federal Trade Commission and use their "FTC Complaint Assistant" at FTC.gov. Please add "IRS Telephone Scam" to the comments of your complaint.
If you receive an unsolicited email that appears to be from either the IRS or an organization closely linked to the IRS, such as the Electronic Federal Tax Payment System (EFTPS), report it by sending it to [email protected]. We Can Help If you think you've been a victim of an IRS impersonation phone scam or phishing don't hesitate to call. Give us a call today. (661)948-2661
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New Location!!!
Join us for business, stay for breakfast! 7:00 A.M.- 8:30 A.M. Thursday, March 26th, 2015 Event Location
Domingo's Restaurant
1324 W. Ave I
Lancaster, CA 93534
Sponsored by: SOL Graphix (661)-273-7313 *Please note - If you RSVP and do not attend you will be invoiced for $12.00 |
Lancaster Mayor R. Rex Parris
Delivers 2015
State of the City Address
to Chamber of Commerce
Lancaster, CA. February 13, 2015 - On Wednesday, the City of Lancaster's annual State of the City Address was presented by Mayor R. Rex Parris to the Lancaster Chamber of Commerce at the Hellenic Center in Lancaster. While recapping the City's most recognizable achievements over the past year, Mayor Parris framed the community's progress in terms of taking control of the future and evolving to a more competitive mindset which will allow Lancaster and the Antelope Valley to flourish regionally, nationally and globally.
"The past several years have shaped who we are and where we are headed as a city," said Mayor Parris. "Our achievements have been successful because we have refined our perspectives and our visions to not only tackle the everyday needs of a sustainable city, but also prepare ourselves for a global presence in a very competitive marketplace."
Noting that a community cannot flourish with an unhealthy citizenry, Mayor Parris highlighted early on the City's numerous approaches to impacting local health and wellness. The addition of more than 300,000 square feet of new medical facilities (Kaiser Permanente, City of Hope and L.A. County High Desert Regional Care Center), along with the annual Lancaster Corporate Challenge and the new YOLO Wellness Challenge continue to provide Lancaster citizens with the available facilities, as well as professional and personal motivation, to improve and excel at maintaining healthy lifestyles. By continuously striving to shift the historically alarming statistics of poor health in the Antelope Valley, Lancaster's leadership aims to create a community in which healthy habits are the norm and not the exception.
"2014 was an extremely productive year for the City of Lancaster," Mayor Parris added. "I've only cited some of the larger-scale developments to you from an extensive list of accomplishments. What is most important is that each of you consider how you can become a better business owner, a better resident, and a better citizen of the City of Lancaster. Where this City goes in the future is truly up to the individuals who live in, work in and love this community the way I do. What are you willing to do to make a real difference in the success and well-being of our city?"
Mayor Parris concluded his address with the notion that the key to Lancaster becoming the best community it can be is found not only in maintaining a momentum for progress and innovation, but also in understanding and embracing the community members' ability to take control of their future, in spite of the world's economic, social and environmental vices. He hopes that by continuing to charge forward, the City of Lancaster will reach its full potential and continue to grow an exemplary foundation for economic, social, environmental and cultural excellence.
On the renewal energy front, Lancaster remains on a diligent path to become a Net Zero city. Lancaster not only reached 54% of this goal before the close of 2014, the City helped numerous "green" advancements take place which will contribute to its long-term sustainability. The list includes the rollout of KB Home's Zero House 2.0; the option of a grey water system for new homes; Nexus E-Water's advanced system for capturing and reusing residential water; and, the unveiling of BYD's first 60-foot articulated electric bus, named "The Lancaster" after its local production site.
Adding a bit of excitement to this lineup of "green" accomplishments, Mayor Parris announced his invitation from the French Ambassador to the United States to speak at FOCUS 2015, a forum of communities for urban sustainability being held at the French Embassy in Washington, D.C. next month. This forum is a precursor to the international Paris Climate Change Conference to be held in December 2015, a global event which will offer an interface between government negotiators, civil society and businesses.
Mayor Parris continued to address the City's progress on the energy front by discussing what the acquisition of 18,000 streetlights from Southern California Edison truly means to the community. The investment alone will save the City significant funds in maintenance costs. The added benefits are the countless options for retrofitting streetlights to better enhance public safety and community services.
Undoubtedly, the City's grandest and most exciting venture is the coming implementation of the Community Choice Aggregate (CCA) program, "Lancaster Choice Energy." Lancaster is taking control of its power in order to give citizens control over their power. Last year, City staff set the foundation in place, and this year, the City will roll out its own utility service at lower rates than Southern California Edison. The rollout begins in May, and by October of this year, everyone in Lancaster will have the power to choose the energy options which work best for their homes and businesses. The savings throughout the City are proposed to amount to more than $3 Million annually, freeing up those funds to be reinvested into the local economy.
"Being able to provide this affordable, greener service to our citizens is a great incentive for pursuing Community Choice Aggregation. The icing on the cake is the fact that becoming a CCA is a real game-changer for the City, as well as the community at large," said Mayor Parris.
"There are so many avenues of growth, expansion and energy independence associated with this venture. The many advantages this gives our residents, businesses and local economy are immediate, long-term and extensive."
The State of the City Address was rounded out by a call-to-action, emphasizing how instrumental community stakeholders and business leaders are in motivating and moving the City in the right direction. The demands and endurance of the local economy have influenced City officials to persistently seek new avenues for strengthening Lancaster's economic infrastructure to ensure future sustainability.
The past year speaks to Lancaster's resourceful ability to thrive even in the toughest of times. With ten more new businesses launched on The BLVD; 18 new eateries throughout the City; two new high-end hotels; and a more than $12 million renovation project led by the dealership owners of the Lancaster Auto Mall, the Lancaster community now has more than 7,500 local businesses. For Mayor Parris, the Lancaster City Council, and City staff, this is positive, but not nearly enough to properly position the City to thrive in this highly competitive environment of economic recovery.
City officials intend to heavily leverage Lancaster's assets and innovation to attract more businesses. When Lancaster Choice Energy launches in May, it will be strategically marketed as an incentive for key job creators and revenue generators to locate, expand or remain in the City of Lancaster. By fervently addressing community wellness, engagement, social health and environmental responsibility, along with championing a "most business-friendly" mantra, the City is creating a sustainable marketplace, conducive to jobs, education and personal success for all citizens.
Focused on improving cultural and social wellness, as well; Mayor Parris spoke to the never-ending atmosphere of activity which permeates the City of Lancaster year-round. In addition to the many large crowd-drawing events, including the California Poppy Festival, Summer Concert Series, Fireworks Extravaganza, Bark at the Park, BooLVD, Field of Drafts, and The BLVD Magical Christmas; the Lancaster Performing Arts Center hosts hundreds of programs and shows annually, and engaged more than 15,000 local children in the performing arts throughout the past year. In addition, the Lancaster Museum of Art and History (MOAH), along with the refurbished MOAH: CEDAR, presented more than 40 art exhibitions in 2014. The City will continue to provide endless opportunities for residents and visitors to experience culture, art and entertainment in the Antelope Valley.
While wellness and cultural experiences are essential elements for a successfully growing community, public safety is a non-negotiable factor. Recognizing the need to increase safety and accountability at Lancaster's local transportation hub, City officials negotiated with Metrolink and the County of Los Angeles to heighten service and protective measures at the downtown Metrolink Station. Parris pointed out that the addition of onboard officers and a security fence on site, has already had a dramatic impact on the integrity of the train's service, along with passenger security.
More important than the enhancements made at the Metrolink Station, however, is what developed further from the discussions leading up to these improvements. In partnership with the County of Los Angeles and the local faith-based community, the previous High Desert Regional Care Center located on 60th West, south of Avenue I, is on track to be converted into a multi-service facility for the Valley's homeless population. At this new facility, the possibilities are tremendous for enabling a healthy and successful transition from transient living to personal wellness and independent sustainability. This endeavor will provide the first true opportunity for Lancaster's many varied organizational resources to pool together, in order to have an even greater impact on this segment of the community. Faith-based organizations, Grace Resource Center, the Lancaster Community Shelter, and other service and mental health entities will now receive assistance and support from the County and City to help facilitate the proper offering of services for people truly in need.
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Promote YOUR business FREE of Charge
FREE Chamber Radio
Talk Show
"Minding Your Business
"
Saturday, 12-1pm
Call Chris Spicher: (661) 948-6006
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Lunch & Learn with the Lancaster Chamber of Commerce |
We invite our members to join us for our monthly Lunch and Learn sessions! Held on the last Friday of each month at noon in the Lancaster Chamber boardroom, these informative sessions are FREE for members. |
Tips From SCORE: 10 Tips to Design Your Next Website |
- A few years ago you spent $5,000 and your business results really did not change significantly.
- You are getting lots of advice from other entrepreneurs (and website service providers) telling you to use Wordpress, or a free template, or a mobile app... You have no idea what technical direction is best and how much you should reasonably pay.
- You are swamped and dread getting dragged into the birthing process (often with a 9-month gestation) of reviews and meetings and new content.
The fastest and most effective way to do that refresh? Get your customers to make the decisions. Here is a 10-step process with free or inexpensive tools to help you get there: 1. What are your goals? Do you want people to buy online? Do you want them to read your thought leader content? Do you want to get them to sign up for your mailing list? Do you want them to feel confident of your skills/services and contact you? Do you want customers to get easy support and information? Do you want to increase your SEO for specific search terms? You should only have 1-3 very specific main goals. Be clear and specific. 2. Measure those goals. Now that you know what you want, how do you measure success? Sign up for free trial, purchase, mailing list size, etc. Set up the measurement of these goals via Google Analytics. 3. Look at all the data you have on your current website. Review your Google Analytics data and note your goal conversion rates, pages people visited and traffic. Also note what pages are NOT visited. Record these numbers as your base case. 4. Decide what pages are critical to your goals. You should now have a good idea of the few pages that really matter and an understanding of your current traffic and prospect flow. 5. Create hypotheses or ideas on what might improve the results. Should you change the overall layout? The main image? The headline? Be bold and come up with some sweeping ideas. Record the rest. 6. Create new pages and A/B test. Unbounce, LeadPages and Visual Website Optimizer are all excellent tools to help you quickly create new pages and then test them against your current site. 7. Document your testing results in a spreadsheet and continue to make variations. 8. Optimize each page in your goal funnel. Now that your home page has better results, move on to your pricing page or About Us page and repeat the process. Focus on only those few pages that matter from step 4. 9. Cut out all pages that do not contribute to your goals. 10. Hire a programmer or website firm. Now that you know what works for you, hire a firm or contractor to migrate you to a Wordpress template or a flexible page creator program. A designer can unify the look and feel and a programmer can optimize the speed and flow. You should be able to pay less and achieve more given you know exactly what will work in improving your results. |
The Month In Pictures March |
Mega Mixer Mega Mixer Hosted by: Antelope Valley Harley-Davidson
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Luncheon Mayor R. Rex Parris with
Chamber CEO Sandy Smith and Chairwoman Tamara Stoebe
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Luncheon State of the City Address Presented by Mayor R. Rex Parris
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Business 4 Breakfast B-4-B Best Commercial winner Kay DeVore - Garth with Clouds European Day Spa
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Business 4 Breakfast B-4-B Table Sponsor: Rob Duchow with The Gas Co. Tamara Stoebe, Kira Wagner |
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