January 2015

Trending 2015

 

Limoneira is one of the largest providers of lemons and avocados in the United States. We sell to both food service companies and grocery retailers. Our customers focus on what global consumers are paying attention to and so do we.

 

As we look forward to the coming year, it's interesting to observe what professional trend watchers have been spotting. Each January for the past three years, we've been sharing valuable insight from Trendwatching.com. For more than a decade they've been tracking and defining leading consumer trends, insights, and related innovations on a global scale. Their researchers, analysts, and writers work out of their London, Singapore, and Sao Paulo offices, collaborating with hundreds of on-the-ground spotters in 100+ countries. Here's a look at nine trends that they've spotted for 2015. We look forward to uncovering potential opportunities for Limoneira's customers with the insight provided by these thought provoking trends.

 

#1 INSTANT SKILLS

 

2015's status-hungry prosumers will love services that allow professional quality output-minus the learning or time barriers. In 2015-fueled by everything from mass affluence to digital narcissism- hundreds of millions of "post-status" consumers will care less about what they have or buy and more about what they can do or create.

 

With cravings for lifestyle maximization still as intense as ever, reducing, if not eliminating, the barriers to the creation of high-quality output will be the key to delighting aspirational consumers everywhere in 2015.

 

Three Examples: Seedsheet, Palete and HEXO+. Click here for more on these three examples.

 

#2 FAST-LANING

 

In 2015, expect perennially time-starved customers to demand accelerated physical service options, especially from brands they extend their loyalty towards. In 2015, more consumers-accustomed to total control-will expect those brands that they give a lot of money to, and therefore often spend a lot of time with, to provide an optional FAST LANE through on-site wait times. Multi-tiered service provision is not suitable for all situations, but winning brands will design FAST-LANING solutions that benefit all customers, even if that's in part by removing the most time-sensitive customers from the 'slow' lanes.

 

Three Examples: Starbucks, Taco Bell, luxury hotels and Liseberg amusement park. Click here for more on these three examples.

 

#3 FAIR SPLITTING

 

In 2015, those getting ahead of the curve will let mobile payments facilitate new ways to share and split costs, and add new value for consumers in the process.

 

Starbucks now processes 7 million mobile payments a week in the US. Venmo processed 700 Million USD in Q3 2014, up 500% in a year. Apple Pay saw 1 million cards registered in its first three days after launch. And by 2017, there are forecast to be 450 million mobile payment users, up from 245 million at the end of 2013 (Juniper Research, June 2014). One practical opportunity is FAIR SPLITTING, and the use of new forms of real-time tools and data to help consumers seamlessly share costs. And not just for products, but services and experiences too.

 

A recent study found that 45% of Millennials in the US and UK would like to use their mobiles to split bills with friends (JWT, October 2014).

 

Three Examples: Lyft Line, Audi Unite and Guevara. Click here for more on these three examples.

 

#4 INTERNET OF SHARING THINGS

 

In 2015, the Internet of Things and the Sharing Economy collide to allow a whole new world of asset sharing: spontaneous, useful, fun, profitable and more.

 

Enter the INTERNET OF SHARING THINGS. As more objects become connected, new ways of deriving value from them will become possible for consumers, shared access being one.

 

The Collaborative/"Mesh" economy has long been predicted, but the coming months will see it start to become a consumer reality via the INTERNET OF SHARING THINGS. One signal: currently only 4% of consumers own an in-home IoT device, but nearly two-thirds plan to buy one in the next five years (Acquity Group / Accenture, August 2014).

 

Internet of Things (IoT) is known as the third wave of the information technology revolution following the computers and Internet. It is believed that IoT industry will drive the next economic growth. IoT technologies, such as radio-frequency identification (RFID), wireless sensing, and nanotechnology, enable the Internet to be expanded to real objects, therefore connecting the physical world with the Internet's cyber world. (Source: Technologies Beyond 2020).

 

Check out the cool video on what's ahead for your life on Limoneira's blog by clicking here.

 

Three Examples: Umbrella Here, BitLock and Breather. Click here for more on these three examples.

 

#5 BRANDED GOVERNMENT

 

Across the globe, consumers know that public authorities are struggling to address many pressing social and economic issues in the face of constrained funding and/or ineffective legacy systems.

 

In fact, 73% of Millennials don't believe governments can solve today's issues alone, and 83% want businesses to get more involved (MSLGROUP, September 2014).

 

That's why in 2015, forward-thinking brands will step up to the challenge of real, meaningful change in the civic arena. And not just with "standard" CSR initiatives, but by identifying governmental shortcomings and-either through partnerships or by working directly with the community-effecting real and lasting positive change. Over Limoneira's 122-year history, The Company has worked to create sustainable communities through job creation, economic development, housing opportunities and more.

 

Four Examples: Easy Taxi, Dettol, Volvo and Waze. Click here for more on these four examples.

 

#6 POST-DEMOGRAPHIC CONSUMERISM

 

This list is (almost) totally focused on innovation opportunities for today. People-of all ages and in many markets -are constructing their own identities more freely than ever. As a result, consumption patterns are no longer defined by "traditional" demographic segments such as age, gender, location, income, family status and more.

 

Yes, younger, affluent consumers are still (usually) the earliest adopters of innovations. But now, successful products, services and brands will transcend their initial demographics almost instantaneously. The takeaway? Never stop scanning all demographics for relevant new innovations.

 

Twitter's fastest growing demographic between 2012 and 2013 was the 55-64 year age bracket, growing 79%. BUFFER, JULY 2013

 

"If you look at the list of the 1,000 favorite artists for 60-year-olds and the 1,000 favorite artists for 13-year-olds, there is a 40% overlap." GEORGE ERGATOUDIS (HEAD OF MUSIC, BBC RADIO 1), MAY 2014.

 

#7 CURRENCIES OF CHANGE

 

In search of wellness, strength, new skills, knowledge and more, 2015's consumers will embrace device-fueled rewards that incentivize improving behaviors. The impulse towards self-improvement is deep-rooted, but too often there's a chasm between aspiration and reality.

 

Set that chasm against the fact that 66% of consumers feel that the value exchange between consumers and brands is one-sided. Meanwhile, 70% feel that brands are motivated by a self-centered desire to increase profits rather than by a sincere commitment to their customers (Edelman, October 2014).

 

In 2015, smart brands will look to flip that picture. Here's one approach: Build your inevitable, "What to do with wearables in 2015?" discussion around how wearable devices (and smart phones) can enable your customers to earn CURRENCIES OF CHANGE−personalized rewards*, incentives and discounts that help them overcome the inconvenience, cost, or just the oh-so-human inertia that so often prevents self-improvement.

 

* Either for consumers themselves, or for a cause they believe in.

 

Three Examples: Alfa-Bank, Foodtweeks and Fietsmodus. Click here for more on these three examples.

 

#8 SYMPATHETIC PRICING

 

Get ready for a wave of imaginative discounts that relieve lifestyle pain points or offer a helping hand in difficult times.

 

Consumers will embrace helpful, compassionate discounts and deals that support a shared cause or alleviate personal pain points. Why? Because when only 30% of global consumers think brands make a sincere commitment towards their customers (Edelman, October 2014), addressing an eternal consumer concern (price) and linking this to a personal or meaningful cause, is a super-powerful way for brands to show they care.

 

Three Examples: China Morning Post, PareUp and Lote 42. Click here for more on these three examples.

 

#9 ROBOLOVE

 

Many consumers will have their first face-to-face encounters with robots in 2015. And they'll enjoy them.

 

Jeff Bezos recently told shareholders that Amazon would have 10,000 Kiva robots by the end of 2014 (from just 1,400 in 2013), and that this could cut fulfillment costs for an average order by 20-40% (BCG, August 2014).

 

And while lower costs will be central to the robot narrative told in boardrooms during 2015, smart business will be planning not just how robots might decrease their costs, but how they can also increase customer satisfaction, too.

 

Drawing inspiration from the examples below around how to use Robots will initiate better customer service: more reliable, faster, richer, more personal, more convenient... ROBOLOVE will free your (human) employees from the most repetitive parts of their roles, and free them to focus on the more engaging, valuable tasks (that will further increase their satisfaction, and so ultimately that of customers too).

 

Three Examples: D�sseldorf Airport, Lowe's and Nestl� Japan. Click here for more on these three examples.
Issue: 59
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Table of Contents 

Trending 2015
Limoneira's Global Nutrition Opinion Leaders Promote Healthy Lifestyles
Grocery Headquarters - Fresh Foods Features Limoneira
How to Love a Lemon
Harold Edwards Interview with Pierre Escodo - Editor Eurofresh Distribution
Planting Seeds: USDA Joins Global Partners to Kick-off International Year of Soils
#Householdhacks: 10 Amazing Ways to Use Lemons
Kid's Thank You Letters for Visits to Limoneira Ranch
Reindeer Sohia Argento
Limoneira Winner's Block

Links
   
Find us on Facebook
 





Light Lemon Squares

Just because the holidays are over, it doesn't mean you have to go back to a Spartan lifestyle devoid of treats. But - you'll want to start the year off on a note of good health too. This recipe takes the classic lemon square and shaves off both calories and saturated fats for a light, luscious way to perk up your taste buds and feel good about it too.


 

Ingredients:

 

Crust

  • 1 cup white whole-wheat flour or all-purpose flour
  • 1/3 cup confectioners' sugar
  • 3 tablespoons cornstarch
  • 1/4 teaspoon salt
  • 3 tablespoons canola oil
  • 2 tablespoons butter, softened


 

Filling

  • 1/2 cup granulated sugar
  • 3 tablespoons cornstarch
  • 1/4 teaspoon baking powder
  • 1/8 teaspoon salt
  • 2 large eggs
  • 2/3 cup water
  • 1/3 cup lemon juice
  • Lemon zest for garnish
  • Confectioners' sugar for garnish

 

Directions


 

  • Preheat oven to 350�F.
  • Line an 8-inch-square baking pan with foil and generously coat it with cooking spray.


 

To prepare crust: 

  • Combine flour, confectioners' sugar, 3 tablespoons cornstarch and 1/4 teaspoon salt in a medium bowl.
  • Add oil and butter; using your fingertips, blend into the flour mixture until evenly combined. The mixture will be a little crumbly.
  • Firmly press the dough into the prepared pan.
  • Bake the crust until just barely beginning to brown around the edges, 15 to 20 minutes.


 

To prepare filling: 

  • Whisk granulated sugar, cornstarch, baking powder and 1/8 teaspoon salt in a medium bowl until well combined.
  • Whisk in eggs.
  • Stir in water and lemon juice.
  • Pour the filling over the crust.
  • Bake until just set, 18 to 20 minutes. (The center should still be a little jiggly-it will firm up as it cools.)
  • Let cool to room temperature in the pan on a wire rack, about 1 1/2 hours.
  • Gently lift out of the pan all in one piece using the edges of the foil.
  • Cut into 9 squares. Garnish with lemon zest and dust with confectioners' sugar, if desired, just before serving.

For more recipes are articles please visit our blog by clicking here.











































Limoneira's Global Nutrition Opinion Leaders Promote Healthy Lifestyles

 

From Lima to Los Angeles and Seoul to San Francisco, Limoneira's Global Opinion Nutrition Leaders help consumers around the world lead healthy lifestyles.

 

Nothing says "let's overindulge" like the holidays-The Halloween through New Year's food fest has tested our resolve.

 

But, back-to-good-intentions can still be delicious, and lemons offer zing, zest and great nutrition to New Year's resolutions.

 

Bethany Duffield - Lima

Bethany Duffield is a consultant at Story Consulting: Innovations in Global Public Health, and is based in Peru. She has been working in the field of public health for the past ten years, seven of which were spent in East and Southern Africa, two in the Middle East and one in South America. During this time her work has focused particularly on community nutrition, food security, gender roles and health education within primary healthcare. As a consultant for Story Consulting, Bethany has gained expertise in quantitative and qualitative research and contributed towards the creation of a new non-profit organization with her vision and management skills, laying the foundation for a new voice advocating for global access to primary healthcare and health education. Inspirational and thought provoking narratives exist and can be found by visiting www.storyconsulting.org.

 

Christine Palumbo - Chicago

Christine Palumbo is an award-winning Chicago-area registered dietitian, nutritionist and nationally known nutrition and health expert who partners with organizations to develop and promote balanced nutrition and active lifestyle messages. Her down-to-earth advice from the latest evidence-based research has been featured in hundreds of TV and radio programs, as well as magazine, newspaper and web site articles. Passionate about making healthy eating achievable, Christine shows how to make nutritious food simply, frugally, easily, and tasty. Christine is a columnist for Chicago Parent and a contributing editor for Environmental Nutrition. She's also an adjunct faculty member of Benedictine University. She's a lemon enthusiast. Her grandfather immigrated from Greece and he raised Christine's mother, who in turn, raised Christine on all sorts of Greek comfort foods with lemon sauce such as braised lamb with avgolemono sauce. Her Italian grandparents were also lemon lovers. Christine says she raised her three children on lemons and two of them are new parents themselves and believes the tradition will surely continue. Christine's informative website is www.christinepalumbo.com.

 

Corinne Dobbas - San Francisco

San Francisco based Corinne Dobbas is a wellness coach, speaker, and registered dietitian with a masters in Nutrition. Specializing in weight loss and wellness coaching, Corinne empowers people to make the healthy lifestyle changes they've wanted to make for years (but haven't). She's a regular contributor to various health and wellness publications, and her weight loss advice, recipes, and healthy living tips have been featured in numerous media outlets. Corinne helps her clients create a healthy lifestyle (they love) using a holistic, life-encompassing approach. Her website www.corinnedobbas.com includes excellent weight loss tips, wellness advice, healthy-living motivation and a free newsletter loaded with great information. Her mission is to help her clients feel good in their skin.

 

Jocelyn Black - Toronto

Jocelyn Black is a health coach based in Toronto, Canada, where she specializes in holistic nutrition. Motivating others to be happy and healthy is her passion. Having struggled with eating disorders herself, Jocelyn brings a sensitive touch to change management, and she approaches health and wellness with compassion, understanding and a sense of humor. She believes that to live holistically means creating a love affair with one's life, choosing whole foods that promote optimal health and working to achieve balance between body and mind. More information can be found by visiting Jocelyn's comprehensive website: www.aholisticaffair.com.

 


Megan Roosevelt - Portland

Based in Portland, Oregon, Megan Roosevelt is a nutrition expert and a fun-loving foodie that appears regularly on TV and radio as well as in print and on-line. She's also a registered and licensed dietitian known as the Healthy Grocery Girl�. She and her team offer nutrition services, education, inspiration and products that fuel and equip busy individuals to achieve their health, freeing them to enjoy and live a real life, rooted in their life's purpose and passions. Megan promotes a whole foods, plant-based approach to nutrition. Her recipes and nutrition tips are realistic and fun. She is on a mission to help people live their best life in full health, energy and passion. Her style, great ideas and passion for health are clearly evident by visiting www.healthygrocerygirl.com.

 

Minsoo Go - Seoul

Minsoo Go is a fitness specialist based in Seoul, Korea. She has written for HiDoc, one of the largest medical source web pages, and Monsterzym, one of Korea's most popular fitness forum sites. She notes that as a young girl, the only expectation of her was to study and says that young people in Korea are not taught that physical activity helps keep one's mind healthy. Minsoo has been sharing her personal story with others to raise awareness that it's important to lead a healthy and balanced life. She began getting serious about fitness when she was in college studying at the University of Texas at Arlington (she went on to obtain her MBA from Texas State University). She became a fitness instructor and began teaching various group exercise classes such as Zumba, yoga, kickboxing and weight training. She has also competed in fitness modeling competitions and has been very successful (www.linkedin.com/in/minsoogo).

 

Dr. Roger Adams - Dallas/Houston

Dr. Adams is a weight loss and fitness expert as well as a doctor of nutrition and is based in Houston, Texas. He is the founder and owner of eatrightfitness�, an evidence-based private counseling practice focusing on: weight loss, disease prevention/management, and sports performance nutrition. Dr. Adams believes no one has the same nutritional needs. Therefore, he customizes nutrition programs to fit the individual needs of his clientele. Dr. Adams works one-on-one with clients as they strive to meet their personal nutrition and fitness goals. In addition to direct nutrition counseling, Dr. Adams holds group nutrition education sessions and classes. He speaks at business seminars, health fairs, and non-profit organizations about the ever-changing field of nutrition.

 

Susan Dopart - Los Angeles

Susan B. Dopart, MS, RD, CDE, is a nutrition and fitness consultant who has been in private practice for more than twenty years. She specializes in child and adult medical nutrition-related issues. Before establishing her own practice, Susan worked at UCLA as both a medical and kidney dietitian. As a consultant, Susan has worked for UCLA Medical Center, UCLA Extension, the Beverly Hills Country Club, Sebastian International and Procter & Gamble. She has written and contributed to multiple publications, including The Huffington Post, SELF Magazine, UCLA Medicine, Best Life, Men's Health, and Diabetes Health. After receiving a bachelor of science degree in Nutrition and Clinical Dietetics from UC Berkeley, Susan earned a master of science degree in Exercise Physiology and Sports Medicine from California State University, Hayward. She is a certified diabetes educator (CDE). Susan is the author of "A Recipe for Life by the Doctor's Dietitian," a nutrition guidebook, resource, and teaching tool with cutting-edge nutrition information, and "Healthy You, Healthy Baby: A Mother's Guide to Gestational Diabetes." Her mission and passion are helping her clients find lifestyle solutions for optimal health and well-being.

 

Vilasi Venkatachalam - New York

Vilasi Venkatachalam is a Greater New York based registered dietitian. She has extensive experience mining fascinating nuggets about cuisines, cultures and cures from markets, bazaars, souks, roadside stalls and backyards and weaves them into "An Inspired Palette" (the name of one of her vitality and wellness programs) of personal cuisine and transformation tools. A popular speaker, Vilasi also designs dietary portfolios and menus for populations celebrating their cultures. The message in her methods is to do old things in new ways, new things in old ways, and become your own guru. Vilasi is a lemon fiend and says that in India, season for making lemon preserves, pickles and other delights is just around the corner. A treasure trove of inspiration can be found by visiting www.ancientwisdom-modernsolutions.com.

Grocery Headquarters - Fresh Foods Features Limoneira

 

Elizabeth Louise Hatt, the senior editor of Fresh Foods at Grocery Headquarters recently reached out to us as their citrus expert for their January issue about New Year's Healthy Eating. Elizabeth said that our "UNLEASH campaign is exactly in line with this piece. We love Grocery Headquarters. This informative publication offers an inside look at the trends and events impacting today's ever-changing marketplace. The publication presents grocery executives with the research necessary for strategic planning, based on an encompassing view of issues, events and developments in the industry.
How to Love a Lemon

 

In Sunset Magazine's January 2105 issue, the article How to Love a Lemon provides a multitude of ways. And, it provides an interesting history lesson about Frank Meyer, the namesake of this special variety.

 

And you thought being a federal bureaucrat was boring. Frank Meyer was a "plant explorer" for the U.S. Department of Agriculture when he arrived in China in 1905. After battling heat, cold, and at least one assassin, he was traveling near Beijing when he encountered a dwarf lemon tree he shipped back to America.

 

Meyer's life was short: He drowned, mysteriously, on a return expedition to China. But his namesake tree won immortality. California growers deemed the lemons too soft for commercial use, but home gardeners fell in love with the Meyer's nearly year-round bounty that cooks with a uniquely sweet, orange-accented flavor.

 

For decades the Meyer was a Western gardening secret, but now Meyer sorbets and souffl�s star on menus in Manhattan and Miami.

 

Limoneira is happy to supply these delightful, yellow gems to grocery stores and chefs. Check out some of the delicious recipes from Sunset Magazine−Crab Pasta with Prosecco and Meyer Lemon Sauce, Lettuce Snap Pea Salad with Meyer Lemon Cream−and more yummy, lemony recipes on our blog!
Harold Edwards Interview with Pierre Escodo - Editor Eurofresh Distribution

 

Following last October's Produce Marketing Association (PMA) show, Limoneira CEO, Harold Edwards sat down with Eurofresh editor Pierre Escodo for an update on Limoneira's initiatives.

 

"Our goal is to serve each of the different market regions of the world," says Edwards. Limoneira has been growing rapidly at about 15% a year, fuelled by strategic investments in California, Chile and Argentina (Tucum�n). "Integration is our competitive advantage," continued Edwards.

 

To read the full interview please click here.

 

About Eurofresh

 

EUROFRESH DISTRIBUTION reaches the leading importers, exporters and supermarket buyers in Europe, Russia and the Middle East (10,000 paper copies) as well as the major distributors in America and Asia with newsletters emailed to 22,000 subscribers.

 

The publication also has leading coverage at Fruit Logistica, Berlin with 3000 extra copies.
Planting Seeds: USDA Joins Global Partners to Kick-off International Year of Soils

 

This past December, The USDA joined nations from across the globe to kick-off the International Year of Soils, an effort to highlight the importance of soil in everyday life. Undersecretary for Natural Resources and Environment Robert Bonnie addressed members of the 68th United Nations General Assembly, which designated 2015 for the yearlong celebration. "We are excited to be working with the United Nations to help raise awareness and promote the importance of conservation of our soil resources," Bonnie said. "USDA is embracing this unique opportunity to tell the world about the importance of soil conservation and how we've worked with private landowners since 1935 to protect and improve this priceless natural resource." UN's Food and Agriculture Organization spearheaded the global International Year of Soils campaign within the framework of the Global Soil Partnership. The year of awareness aims to increase understanding of the importance of soil for food security and essential ecosystem functions. Soils play a crucial role in food security, hunger eradication, climate change adaptation, poverty reduction and sustainable development.

 

"It is estimated that the United States alone loses almost 3 tons of topsoil per acre per year," said Alex Teague, Limoneira's COO. "This is of great ecological concern as one inch of topsoil can take centuries to form naturally". For more details, please visit our Blog.

#Householdhacks: 10 Amazing Ways to Use Lemons

 

A "life hack" refers to any trick, shortcut, skill, or novelty method that increases productivity and efficiency, in all walks of life−in other words, anything that solves an everyday problem in an inspired, ingenious manner. Bob Villa offers ten simple, yet effective, lemon life hacks for us here.

 

Clean Brass
Simply wipe your brass item with a little lemon juice, and it'll shine like a freshly minted penny. If your item is brass-plated, not solid brass, don't try this method-stick with soap and water or you could damage the plating.


 

Polish Chrome

The most sour thing about lime scale is how it tarnishes the appearance of faucets and sinks. You can use the sour power of lemon to scour cloudy chrome back to its sweet, gleaming self. Your kitchen will always look showroom new.

 

 


 

 

Despeckle Glass

There's an art to painting around glass. But if you accidentally spill a few specks, don't have a Jackson Pollock-style fit. Just coat the glass with hot lemon juice, let it sit for a few minutes, then scrape the window back to crystal clarity.

 

 


 

 

Revitalize Paintbrushes

Your brush's bristles are stiffer than unstretched muscles after a marathon. They could sure use a hot soak. Boil up a few cups of lemon juice and set the brushes in the simmering sour solution for 15 minutes. Your brushes will be primed for many more miles of painting.

 

 


 

 

Polish Wood Furniture

Cabinets and tables made from aged oak need not look it. Give antique wooden furniture the anti-aging treatment by polishing with a simple 2:1 solution of olive oil and lemon juice. In the world of wood, you'll make 100 the new 20.

 

 


 

 

Clean Out Your Drain

Zest away gunk stuck in the drain with just a couple of lemon wedges. A mixture of two cups lemon juice and one-half cup of baking soda, followed by hot water, will get your pipes flowing like lemonade from a pitcher on a sweltering summer day.

 

 


 

 

Remove Blood from Clothing

On-the-job cuts and scrapes can turn your favorite clothes into zombie attire. Before you start scaring away the neighbors, grab a few lemons and scrub away the red to reinvigorate your wardrobe.

 

 


 

 

Get Rid of Stains on Plastic Containers

The colors of leftover sauces and fruits can turn plastic containers opaque. But if you fill them to the brim with lemon juice, let them sit for a bit, and then follow up with a good scrub, you'll never again accidentally pack the wrong lunch.

 

 


 

 

Zest Away Glue

If you've suddenly found yourself in a sticky situation, a slice of lemon or a dab of juice will quickly get you out of it. Still, before you start, test to make sure that lemon juice doesn't harm the surface you're cleaning.

 

 


 

Kid's Thank You Letters for Visits to Limoneira Ranch

 

Limoneira is a proud supporter of SEEAG (Students for Eco-Education and Agriculture). Founded in 2008 by Mary Maranville, this great organization aims to help young students truly understand the origins of their food by bridging the gap between agriculture and consumption through its agricultural education programming. SEEAG's Farm to Table-The Journey of Our Food from Field to Fork program based in Ventura County teaches elementary school children about the origins of their food, and the importance of local farmland by providing schools with classroom agricultural education and free field trips to farms. Through this program, over 8,000 Ventura County elementary school students have increased their understanding of the food journey. SEEAG COMMITS TO EXPAND ITS AGRICULTURAL EDUCATION PROGRAM TO REACH 1000 LOS ANGELES COUNTY STUDENTS. SEEAG has committed to expanding its Agricultural Education program to reach up to 4,000 students in Ventura County and an additional 1,000 students in Los Angeles County during the 2014-2015 school year. SEEAG has also pledged to enhance the program's curriculum by aligning it with NGSS (Next Generation Science Standards), STEM (Science, Technology, Engineering and Mathematics) and by developing a third prong centered around farm fresh produce, nutrition and healthy eating habits.

 

21st Century Farming and Agriculture in Ventura County' is offered to schools throughout Ventura County. CA Content Standards:
Life Science - 3.3.a
History/Social Science - 3.1.1 and 3.5.1
Education and the Environment Initiative [EEI]:
From Field To Table - 2.4.1
California's Economy: Natural Choices - 3.5.1/3.5.2/3.5.3


Reindeer Sohia Argento

 

Reindeer Sohia Argento appreciated the Limoneira gift (a lemon-shaped cutting board with tools, Lemon Olive Oil from Ojai Olive Oil Company and lemons) that made its way to the Argento family in Minneapolis.
Limoneira Winner's Block

 

This month our lucky winner is Lisa Leutheuser from Ann Arbor, Michigan. As our monthly winner, Lisa has won a Limoneira Orchard Fresh or Lifestlyes Gift.

 

Congratulations Lisa!!!

 

For your chance to win, make sure you're on our mailing list to be entered into our monthly drawing. To join click here or visit our website at www.Limoneira.com.

 

Be sure to check out our other contests and drawings for additional changes to win prizes.