Live Local, Shop Local
Live Local, Shop LocalFebruary 2011
In This Issue
Calendar of Events
Construction Corner
Happily Ever After Isn't a Fairy Tale
FREE Marketing Resources
We're excited to be sending our first issue of the DBPA newsletter, Live Local, Shop Local . We intend for it to serve as a useful tool for sharing information about Downtown Elizabeth City.  It will include information for consumers as well as business owners -- articles, events, educational and learning opportunities, links, coupons, and special events. 

 

Please forward it to anyone and everyone in your contact list and ask them to subscribe.  Initial distributions will be once each month, with every now and again blasts for extra special events. 

 

Please share with us your thoughts and suggestions, articles, links and events that you feel would be appropriate for the newsletter. 

 

If you are a DBPA member, you will receive special features and bonuses as part of your member benefits.  We're still working on those, but we will keep you informed.


To join the Downtown Business & Professional Association, please contact Susan Hinkle at 252-619-4022 or Cindy Williams at 252-338-2328.

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Downtown Calendar of Events
 

Calendar of EventsClick here to see a comprehensive Downtown Calendar of Events.  As you can tell, there's lots to do in Downtown Elizabeth City.

Featured Event:  First Friday Art Walk on February 4th from 5:30 till 7:00 pm (Red Rabbit Art Gallery, Muddy Waters Coffee, Serenity Studio Arts, Arts of the Albemarle, Port Discover, Page After Page, City Wine Sellar)

Construction Corner
On Tuesday, February 1st, from 5:30 until 8:00 pm, there will be a VERY IMPORTANT Public Information Meeting for the Elizabeth Street (and Causeway Bridge) re-construction project. If you own a business or residence in downtown or on the Causeway, it's important for you to attend this informative meeting. DOT and City officials will give an overview of the project, then will hold breakout sessions to discuss specific aspects of the project. The meeting will be held at Arts of the Albemarle, 516 E. Main Street.  Call 337-6864 FMI
Sales and Shopping 

 

Gregg Shoes is having its Semi-Annual Shoe Sale through February 14th.  Ladies shoes on sale $29.99 to $69.99 (regularly priced at $45 to $110).  Located at 510 E. Main Street, it's the place to go for styling shoes.  252-338-6596.

    

Speaking of styling, Shay Leslie Boutique 

continues its Winter Sale. Sa-Shay in to take advantage of some incredible deals.  Even though Spring hasn't sprung yet weather-wise here in E-City, it's springing at Shay Leslie, with arrivals of Tribal, Brighton, Suzi Chin dresses, and Elliott Lauren brands!  Shop at Shay, located at 613 E. Main Street.  252-331-2550.

 
The Daily Advance is offering a sweet subscription offer in February.  If a new or current subscriber signs up for a year's subscription, they will give a free  3-month subscription to a friend or family member of their choosing who is not a current subscriber.  It's a gift for the head from the heart.  February 17th is the deadline for advertising in the Advance's annual Progress edition.  This year, they are featuring our agriculture-based economy, with a secondary focus on avaiation and the arts.  Call 252-335-0841. 

 

Page After Page Bookstore is giving $5.00 off your purchase of $30.00 or more (coupon required).  Click here to be taken to their "Books and Events" E-newsletter, scroll to the bottom for the coupon.  Hurry, it expires February 4th.  They have lot of activities happening at their store in February, which you'll see in their newslletter.  A very special annual offer is their "For the Love of Books" offer -- get engaged in the bookstore and they'll provide you champagne, as well as a discount on your wedding invitations.  111 S. Water Street, 252-335-7243. 

Happily Ever After Isn't a Fairy Tale

Three Bears ShoppingOnce upon a time in a small city on the coast, a community struggled to make sense of all that was happening in their land and the lands beyond.  The banks were threatening to repossess the Gingerbread House. The House That Jack Built had been on the market for over 365 days without an offer.  The stock market had such a great fall that, even though there was a new President, no matter how hard they tried, all the King's horses and all the King's men were having a difficult time putting the economy back together again.  The Ten O'clock Scholars showed up at quitting time, and couldn't agree on neither cause nor solution.

Townspeople were frustrated at the news that, while things were so terrible for most, those who seemed to have caused the problems were still in their counting houses counting out their money.  They decided to take matters into their own hands and do what they knew would help - shop.  Shop locally. 

 

So, Wee Willie Winkle ran through the town asking all citizens to begin spending their sixpence at local businesses.  It started slowly at first.  The Dish and the Spoon began eating out again.  Jack and Jill began fetching a latte as part of their morning routine.  Little Miss Muffet sat on a tuffet at the local bookstore and ended up buying the entire Harry Potter series.  All five Little Piggys went to market for some roast beef.  Soon, the idea picked up steam like The Little Engine That Could.  Little Boy Blue decided to invest in a brand new bedroom suite.  Goldilocks bought a car from one of the "Big Three" Bear's dealerships (locally owned by Little Red Riding Hood, of course).  The Three Little Pigs bought a home from B.B. Wolf Realty.  The Man in the Moon saw from afar what was happening, and he spread the word over the river and through the woods.  All over the country people began shopping again in their local communities. So began their long journey toward happily ever after. 

 

It is no Fairy Tale that shopping and dining at a local/independently owned business benefits you and your community more than shopping in a chain or "big box" store.  For every dollar spent locally, 55% or more stays in your community (through taxes, wages, reinvestment).  When you spend a dollar at a big box or chain store, only 15% remains in your local community.  Shopping online or in that state just above you...zero, nada, nil.

 

Yes, we know.  It's difficult to do all of your shopping at independent stores.  You can help out by participating in the 3/50 project.  Vow to spend $50 of your shopping dollars each month at up to 3 local independent businesses.  It will help to keep those businesses open and help your local economy.

FREE Marketing Resources for your Business or Organization 

We all have tight budgets nowadays.  With consumer spending down and costs going up, it's sometimes difficult to determine how best to spend our marketing and advertising dollars.  It's important during times like these not to cut back too much on advertising.  That said, there ARE some pretty darn good local and regional options for marketing your events and activities at no cost. 

  • The Chamber Newsletter - Published once each month by the Elizabeth City Area Chamber of Commerce, member businesses can submit articles at no charge and include inserts at a minimal charge.  Deadline is the 10th of each month for the following month. Call 252-335-4365 or email jpalestrant@elizabethcitychamber.org
  • The Community Calendar - Updated continually online and distributed once each month via email, area businesses and organizations can submit events and activities for publication.  Deadline for email version is the 10th of each month.  View the online version at www.discoverelizabethcity.com.  Email event information to sales@discoverec.org.  This is the E.C. Area Convention & Visitors Bureau publication, so this calendar has a wide and diverse readership base. 
  • The Daily Advance Calendar of Events - Published in each Saturday's edition of the newspaper. Be brief. This is a great way to reach the local and regional community.  Email info at least a week prior to your event to elizabethcity@dailyadvance.com
  • Hamptonroads.com Entertainment Guide -- an online events section of The Virginian Pilot Newspaper.  hamptonroads.com (user name and password required)
  • ECDI's Calendar of Events - Published online at www.ecdowntown.com/calendar.  Downtown businesses and groups email events to elizabethcitydowntown@embarqmail.com.
  • DBPA's Calendar of Events - Published online and distributed electronically via a link in "Live Local, Shop Local" newsletter.  Deadline is the 25th of each month.  Send information to ecdowntowner@gmail.com.  Some of this information will also be posted on DBPA's Facebook page and Twitter feed.  Calendar can be accessed directly at www.downtownelizabethcity.blogspot.com
  • Public Radio East - An online list of events.  Visit www.publicradioeast.org, click on the ENC Events tab, click on Submit Event (located on the left side of the page), complete and submit form.  Non-profit agencies can request a mention on the radio.  
  • Eventful.com - A free online resource that lets you create and promote events. A user name and password is required.  You can even post a countdown gadget to your own web site. www.eventful.com
  • Social Networking - From blogs to Facebook pages to Twitter feeds to Foursquare accounts, there are so many resources available in the online social networking realm that a separate column will be devoted to this topic in the future. 

To submit info for publication in "Live Local, Shop Local" send to ecdowntowner@gmail.com or contact: 

Deborah Malenfant, d_malenfant@yahoo.com (252-267-6920)

Gene Scott, frameryec@yahoo.com (252-335-1803)