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January-February 2016
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Welcome and thank you for viewing McShan Lumber Company's bi-monthly newsletter, the McShan Plane Dealer.    We welcome suggestions and new additions to our mailing list.  If you know of anyone that would be interested in the McShan Plane Dealer please use the "forward to a friend" option at the bottom of the newsletter.
Archived Plane Dealers can be viewed on our website newsletter page:  newsletter archive

NAWLA Traders Market a success
Dina Fuller, McShan Lumber sales managerand Gee Allgood at the McShan booth during the 2015 NAWLA Traders Market

The North American Wholesale Lumber Association (NAWLA) held its annual tradeshow, the Traders Market, November 4-6, at the Hilton Anatole in Dallas, Texas. Since 1996, the Traders Market has held a unique position among building material tradeshows, focusing solely on the lumber supply chain.

"The Traders Market has become the best time to meet face to face with the people that we grow our business with," said Matt Hamilton, General Manager of Klumb Lumber Company in Atlanta, Georgia. "The industry needs this event to help deepen relationships and build a level of trust that cannot be accomplished via email or telephone!"

The three-day event attracted 1,472 attendees, a three percent increase over 2014. Representatives from lumber wholesaler and manufacturer firms and providers of related services spent the majority of their time visiting current and prospective business partners on the tradeshow floor.

"NAWLA's Traders Market is the premier forest products industry tradeshow, and this year's event was a tremendous success," noted Kip Fotheringham, Vice President of Hampton Lumber Sales Canada and 2015 Traders Market Committee Chairman. "The feedback we have received regarding the 2015 Traders Market and our Dallas location has been very positive. NAWLA is proud to offer such an outstanding event to our members and the industry as a whole."

In addition to the networking opportunities available with the nearly 250 companies on the tradeshow floor, attendees learned valuable sales techniques from Jim Pancero and listened to a motivational keynote address by Connie Podesta. Both presenters were well received.
"The educational and opening lunch topics were wake-up calls. We always benefit from meeting our industry partners face to face," said Carroll Korb, President of Forest Products Distributors, Inc.

The 2016 Traders Market, the 20th anniversary of the event, will be held at The Mirage in Las Vegas, Nevada, October 26-28, 2016.
What the Trans-Pacific partnership trade agreement
means for Alabama

"The International Trade Administration said 98.2 percent of exports from the forestry sector will be duty-free immediately if the TPP goes into effect."

Much more friendly than  Burj Khalifa 
Wood is the most significant building material we use today that is grown by the sun. When harvested responsibly, wood is arguably one of the best tools architects and engineers have for reducing greenhouse gas emissions and storing carbon in our buildings. The momentum has started expanding the discussion of where we will see wood and specifically Mass Timber in the future of the world's skylines.  Wooden buildings won't compete with Burj Khalifa in Dubai as the world's tallest building at 2,717 feet, but the trend is certainly  welcome by all of us in the lumber industry.    Read a recent article on tall timber buildings

The Original Times Square Ball Drop marks an important date in McShan Lumber history.
Since 1907, the Times Square ball drop has signified the start of the New Year.
Also in 1907, in Pickens County, Alabama, Nathan McShan had a cotton gin which was powered by a steam engine. Since ginning was seasonal, he built a rough sawmill and began producing lumber.

Product Spotlight
  1X8 Caribbean grade                  

1X8 Caribbean photos here 


Call Dina Fuller for tally, prices.  1-800 882 3712



How a trade feud with Canada built homes in New Orleans

One little-known legacy of the now-expiring softwood lumber agreement: it
spawned a massive, Canadian-funded humanitarian effort in the United States that people north of the border have never heard of.

Sustainability described in 1906

The fiercely competitive and highly speculative nature of lumbering throughout the entire U.S. in the late 1800's and early 1900's resulted in careless and extravagantly wasteful methods of logging. Poor utilization was standard practice, and vast tracts of timber were blatantly stripped without regard for future timber production or environmental quality. These were the days of "cut-out-and-get-out".

In writing of the entire southern pine region, editor and owner of The American Lumberman magazine James Elliott Defebaugh,  in his "History of the Lumber
Industry, " which was published in 1906, sounded a warning when he said:
"But as the pines cover more or less solidly so wide a range of country, and as their rate of growth is so rapid, there appears to be no reason why with conservative management they should not supply indefinitely a consumption as great as the present. However, only the beginnings of conservative lumbering have been made; in fact, the perpetuation of these wonderful resources is only beginning to be considered by the owners of forests and by lumber producers".

Fast forward 110 years to read the Sustainable Forestry Initiative's description of forest sustainability: " Managing healthy forests to meet the needs of the present without compromising the ability of future generations to meet their needs".  

During the 1990's and into the first decade of the 21st century, there have been several new phenomena that have, and will continue, to impact the forest landscape of Alabama and the south. One of these is Forest Certification. McShan Lumber is committed to the practice of sustainable forestry and is proud of the results we have seen as a state and region since that warning was issued by Defebaugh back in 1906.

Alabama harvests 118% more wood annually as it did fifty years ago. Despite this fact, the current inventory volume of this renewable resource is 123% larger than it was at that time.

When the goal is ensuring responsible management of our forests, McShan Lumber and our customers work together to continually improve forest management and promote responsible wood fiber sourcing. 

McShan Lumber is certified under the SFI sourcing, Chain of Custody and PEFC standards.

A view of the Lumber business from the West Coast
"Lumber prices stable but low."  
 We have logs in the South but the other factors relate.

Trimmer Optimizer Project wraps up 2015

McShan Lumber wrapped up the year 2015 with the completion of a new green end trimmer optimizer upgrade including a new board dealer with "smart" backlog control, total vision board optimization by Nelson Bothers Engineering, and a dual stage electro-linear fence from Pierce Construction and R&L Engineering.   Pierce Construction handled all mechanical installation while Elkin Electric and R&L Engineering supplied electrical and controls.  Over the course of 10 consecutive days the old HEMCO line which had been state of the art when installed in 1994 was completely removed and new sub steel, supports and all new conveyors and scanner  were installed.  We were fortunate to have perfect weather during the downtime and received no rain for the entire week the roof was off of the mill.  Startup began on December 15 and while we are still working through a few bugs and kinks we are confident the new scanning system will create maximum value from each board coming out of the sawmill.  While most boards need only a cleanup end trim many can be upgraded by trimming defects and wane or rerouting back to the edger for further breakdown.  Where the old scanner had very limited computer power and vision only in 12 inch increments the Nelson system sees all, tells all and can do whatever is best for each particular board.  And perhaps best of all there are actually people that we can talk to for technical support unlike the vintage and obsolete system that was replaced.  MS DOS isn't the most popular computer platform anymore and since our supply of 3.5" floppys was getting low it was definitely time for an upgrade.  I will certainly sleep better at night too.
George Washington's
           rules of
Civility & Decent Behavior

This is the seventh of eleven McShan Plane Dealer newsletters featuring 10 of the 110 rules of Civility and Decent Behavior in Company and Conversation.
By age sixteen, Washington had copied out by hand, 110  Rules of Civility & Decent Behavior in Company and Conversation . They are based on a set of rules composed by French Jesuits in 1595. Presumably they were copied out as part of an exercise in penmanship assigned by young Washington's schoolmaster. The first English translation of the French rules appeared in 1640, and are ascribed to Francis Hawkins, the twelve-year-old son of a doctor. 

Today many, if not all of these rules, sound a little fussy if not downright silly. It would be easy to dismiss them as outdated and appropriate to a time of powdered wigs and quills, but they reflect a focus that is increasingly difficult to find. The rules have in common a focus on other people rather than the narrow focus of our own self-interests that we find so prevalent today. Fussy or not, they represent more than just manners. They are the small sacrifices that we should all be willing to make for the good of all and the sake of living together. 

71.  Gaze not on the marks or blemishes of others and ask not how they came. What you may speak in secret to your friend deliver not before others.

72.  Speak not in an unknown tongue in company but in your own language and that as those of quality do and not as the vulgar; sublime matters treat seriously.

73.  Think before you speak pronounce not imperfectly nor bring out your words too hastily but orderly & distinctly.

74.  When another speaks be attentive your self and disturb not the audience if any hesitate in his words help him not nor prompt him without desired, interrupt him not, nor answer him till his speech be ended.

75.  In the midst of discourse ask not of what one treateth but if you perceive any stop because of your coming you may well intreat him gently to proceed: If a person of quality comes in while your conversing it's handsome to repeat what was said before.

76.  While you are talking, point not with your finger at him of whom you discourse nor approach too near him to whom you talk especially to his face.

77.  Treat with men at fit times about business & whisper not in the company of others.

78.  Make no comparisons and if any of the company be commended for any brave act of virtue, commend not another for the same.

79.  Be not apt to relate news if you know not the truth thereof. In discoursing of things you have heard name not your author always a secret discover not.

80.  Be not tedious in discourse or in reading unless you find the company pleased therewith. be continued

McShan Lumber product availability


Quotes on Resolutions

1.  "Good resolutions are like babies crying in church. They should be carried out immediately."
Charles M. Sheldon

2.  "You have 365 new blank pages. What will you write on first blank page?"
Lailah Gifty Akita, Pearls of Wisdom

3.   "Let go of what was and embrace what to be."
Lailah Gifty Akita, Pearls of Wisdom

4.  "Past and Present I know well; each is a friend and sometimes an enemy to me. But it is the quiet, beckoning Future, an absolute stranger, with whom I have fallen madly in love."
Richelle E. Goodrich

5.   "Read the news every morning" or "Call one client each day" are easy to monitor, while vague resolutions such as "Be more informed" or "Cultivate better client relationships" are hard to monitor....Accurate monitoring helps determine whether a habit is worth the time, money, or energy it consumes." 
Gretchen Rubin Better Than Before: Mastering the Habits of Our Everyday Lives

6.   "Resolve, and thou art free." 
Henry Wadsworth Longfellow Flower-de-Luce, and the Masque of Pandora

7.  "It is important that when we make a resolution, or establish a goal, that we take the ACTION necessary to accomplish that goal."
Steve Maraboli, Life, the Truth, and Being Free

8.  "Yesterday the greatest question was decided which ever was debated in America; and a greater perhaps never was, nor will be, decided among men. A resolution was passed without one dissenting colony, 'that these United Colonies are, and of right ought to be, free and independent States."   John Adams

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McShan Lumber Company | |
11180 Hwy 82  P.O. Box 27
Mc Shan, AL 35471