Issue #78 October 12 , 2017 | View online
Top of the News:

* MABF Career Fairs Support Our Need for More Young   Talent
*
ACTION ALERT:
Tell Congress to Vote NO on Ad Tax!

*
Al Blinke Announces Retirement
* MAB Will Offer Two Free Webinars with David   Oxenford in November
* Students Will Learn to Build and Boost their Resume at   BCBC

All this and more below
FROM THE CHAIR
MABF Career Fairs Support Our Need for More Young Talent
As Michigan's unemployment rate hovers near 4 percent, finding your next great employee can be a challenge. Participating in one or more of the MAB Foundation's Career Fairs is a great way to find your next super star Read more here...


LEGISLATIVE UPDATES
ACTION ALERT:
Tell Congress to Vote NO on Ad Tax!
As Congress begins to work on tax reform in earnest, the MAB wants to reinforce our support for preserving advertising deductibility as an ordinary and necessary business expense in any forthcoming tax reform proposals Read more here...

State/Legistlative Update

Free Speech Amendment Debate in House Oversight Committee
According to a report in Gongwer, State Representative Jim Runestad (R-44) testified in Michigan House Oversight Committee last week that Michigan's public universities do not care about protecting free speech and allow for the suppressing of speech on campuses.   Read more here...

Federal/Congressional Update

FCC to Consider Abolishing Main Studio Rule at its October 24 Meeting
According to the Broadcast Law Blog, the FCC released the agenda and draft orders for the agency's open meeting on October 24 Read more here...



IN THE NEWS
Al Blinke Announces Retirement
Al Blinke, Vice-President and General Manager of WNEM-TV (Saginaw) has announced that he will retire, following a 40-year career in television and radio broadcasting Read more here...

WWJ Offers News
on Alexa
CBS Radio's WWJ-AM (Detroit) now offers its listeners the ability to receive station newscasts via Amazon Echo products.  Read more here...

WZZM-TV Presents it own "Battle of the Sexes"
In a light-hearted parody of the new movie "Battle of the Sexes," which tells the story of the 1973 Billie Jean King/Bobby Riggs tennis match, WZZM-TV (Grand Rapids) held its own battle with a ping-pong tournament between morning photojournalist Cheryl Barrigear and Meteorologist Aaron Ofseyer Read more here...

The Next National News Network Could be Based in Michigan
First, they launched a 24/7 local news channel covering northern Michigan. Now, the team behind MI News 26 hopes to take their model national with the launch of LNN Read more here...



TRAINING & EDUCATION
Webinar: The Changing Face of the FCC's EEO Rule in 2017 (October 18)

While the FCC's paperwork-intensive EEO Rule hasn't changed in more than a decade, the FCC's interpretation of what it requires continues to evolve. In this webinar, Pillsbury's Lauren Lynch Flick , part of the Pillsbury legal team that successfully challenged the two prior iterations of the FCC's EEO Rule on constitutional grounds, provides an overview of the current EEO Rule, including the increased flexibility broadcasters have recently been given in meeting their EEO obligations, the FCC's latest EEO enforcement actions and the prospects for streamlining the EEO Rule's paperwork burdens in a deregulatory FCC.

Wednesday, October, 18, 2017
1:00 - 2:15 p.m. ET

MAB Member cost: FREE!!!

Click here to register now.

Webinar: P1 Learning's MAB Fall Enrollment: Time Management with Speed (October 31)

  In this 30-minute webinar, P1 Learning CEO, Speed Marriott, will provide you with a three tiered system for making the most of your time. We are all granted the same 24/7 week, but it's what you do with your time that counts. In addition to registering for this webinar, we'll also update your information for the  MAB's free online on-demand training campus from P1 Learning. So congrats, you'll be accomplishing two tasks at once!

Tuesday, October, 31, 2017
10:00 - 10:30 a.m. ET

MAB Member cost: FREE!!!

Click here to register now.

David Oxenford
MAB Will Offer Two Free Webinars with David Oxenford in November

The Online Public File Is Coming for All Radio Stations March 1 - Will You Be Ready?

November 9, 2017
1:00 p.m. - 2:00 p.m. ET 
 
On March 1, 2018, all radio stations (both commercial and noncommercial) will be required to have fully activated their FCC-hosted online public inspection file. Do you know what is required to be in compliance with the FCC rules?  Click here to learn more.
 

Preparing for the 2018 Elections - Refresher on the FCC Rules on Political Broadcasting

November 30, 2017
1:00 p.m. - 03:00 p.m. ET

With all of the seats in the US House of Representatives up for grabs, and several likely battles for Senate seats, as well as many state and local elections, 2018 is bound to be a very active year for political broadcasting.   Click here to learn more.  

SALES
How to Win a Customer Before they Google
By:  Duane Alverson, President
MacDonald Broadcasting Company (Saginaw & Lansing)

In today's world, consumers' path to purchase almost always goes by way of a search engine.   Read more here...

PROGRAMMING
Are You Truly LIVE & LOCAL?
By: Gary Berkowitz
Berkowitz Broadcast Consulting

By now, everybody knows the pain and devastation that was caused by Hurricane Irma. Since the beginning, coverage of storms like this have been radio's strength. Radio people love emergency coverage and, if I must say so myself, nobody does it better.  Read more here...
SOCIAL MEDIA & WEB
10 Pieces of Sales-Related Content That Should Be on Your Radio Station's Website
By: Seth Resler
Jacobs Media Stratagies

When I speak to radio broadcasters about pulling all of their different digital tools together into a coherent Content Market Strategy, I am usually talking to people in the programming department who want to reach more listeners.   Read more here...
MABF
Students Will Learn to Build and Boost their Resume at BCBC
When it comes time to apply for college or an internship, students need a resume. How can they ensure that they have developed the skills and experience needed to create a resume that will get them noticed?   Read more here...
Register now for this year's
Broadcasting Career Builder Conference!

Become a BCBC '17 event sponsor. 
Contact Jacquelen Timm at 1-800-YOUR-MAB.  

MAPB






WGVU Presents its Fall Fund Raiser 
WGVU Public Media (Grand Rapids) will hold their annual "Food, Wine and All that Jazz" fundraiser October 27 Read more here...

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CALENDAR

October 18: Webinar: The Changing Face of the FCC's EEO Rule in 2017 . (1 p.m.)

October 18: Career & Networking Fair,  Western Michigan University

October 19: Career & Networking Fair,  Central Michigan University

October 26: Career & Networking Fair,  Specs Howard School of Media Arts

October 31:  Webinar: P1 Learning: MAB Fall Enrollment  (10 a.m.)
Learn more.

November 10: Broadcasting Career Builder Conference (BCBC '17),  Lansing Community College - West Campus

Online Awards 
Entry Window 
Opens November 10



SAVE THE DATE


Mark your calendar now for the 2018 Advocacy Conference and Awards Banquet! Join us August 13-14 at Mackinac Island's Grand Hotel as we kickoff the MAB's 70th anniversary celebration. 

Thanks for the Support of Our Associate Members!

Adrian College/WVAC-FM  



Bell Media Inc.











Hillsdale College/WRFH-LP

Inter-Tribal Council of Michigan






Michael Murphy




Robert Ridder Broadcasting Consultants









Michigan Association of Broadcasters | 517-484-7444 | mab@michmab.com | MichMAB.com
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