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FACEBOOK POSTS ON DEMAND™
You Never Have to Write Another Facebook Post Again! Does Your Organizing Business Have a Facebook Fan Page? Let Posts on Demand Do The Work For You! (And through May 31st, you'll save $100 on a full year of Posts!)
Many of us think about using Facebook to boost our businesses, but we stall out because we don't know what to write about. It can be quite a time commitment to come up with interesting updates every month, let alone every week! But now, thanks to Posts on Demand, you can have a year's worth of Facebook posts right at your fingertips! This unique subscription service lets you showcase your expertise, get the online conversation started, drive traffic back to your website, and educate and entertain your fans. Purchase a one-year package of posts, or subscribe to our monthly posting service. Each month of posts includes three posts for each week plus one bonus post for a total of 13 posts per month. Your posts will be listed in monthly order, so you can simply look at your Post Planner, select a post from the current month, cut and paste into your Facebook status line, and hit "send." It's that easy! We've done all the planning for you! Posts are relevant to particular months based on organizing holidays, seasons, and other important time-of-year data. Of course, you are free to mix and match across the months as you wish. It's completely flexible and customizable for your business. Curious? Click here to view a few sample posts!Each series of posts will be sold to no more than 100 people across the globe, virtually eliminating any worries about over-saturation. Once 100 subscriptions of each series are sold, they are retired. Don't miss out on this opportunity to purchase this unique, limited-time series of Posts on Demand! Sign Up Today! Choose from: Worry-Free Year of Posts: $300 for 12 months of posts. or Monthly Subscription: $39/month And don't miss this amazing May offer: Order the Worry-Free Year of Posts and receive $100 off! That's a 33% savings!
Just enter coupon code POSTS33 in the coupon code box on the check-out page.
Bonus: Order the Worry-Free Year of Posts and receive a free copy of the Facebook for Small Business Owners How-To Guide ($20 value!) Make sure that when you say "Find me on Facebook," you are prepared to deliver relevant, timely, and interesting posts each week! Your fans are counting on you. Happy posting... Click on this link to learn more or place your order. |
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Check out the new Marketing Fairy Website!
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Would You Like More Pie?
When you first pondered the idea of becoming a professional organizer, you might have envisioned yourself working side-by-side with clients on a daily basis. But with the economy still in the dumps, are you having difficulties keeping your calendar as full as you want? It may be time to diversify a bit. This month's column shares some "add-on" services and products that you can develop to reach a larger audience at a variety of price points. I call it your "income pie." Keep reading to learn how to make more money and keep your creative product development juices flowing. All my best,  Sara Pedersen Professional Organizer & "Marketing Fairy" Time to OrganizeŽ LLC P.S. Please feel free to forward this e-newsletter to others who might enjoy it, and invite them to sign up for their own subscription.
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Quick Facebook Tip
According to Buddy Media, approximately 60% of Facebook posts were published from 10 a.m. through 4 p.m. However, companies that posted outside of traditional business hours (early morning, at the end of the work day and late at night) had engagement rates approximately 20% higher than average. What does this mean for you? Try posting late in the evening or early in the morning, and don't forget those weekend posts! See if your engagement rates (likes, comments and shares) go up when you post at different times of the day.
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Add Some New Slices to Your Income Pie
By Sara Pedersen Take out a piece of paper and draw a circle on it. Now, consider how you earn your income -- is it all from hands-on services? If so, your entire "income pie" is dependent on that one service offering. But what if you were to divide that pie into sections, giving you multiple income sources to fall back on during slow times?
In this economy, you'll have some potential clients who simply can't afford you right now, and they need another option to learn organizing skills at a lower price point. This is a great opportunity for you to introduce a new product or service that will produce additional revenue streams. Here are a few ideas to consider adding to your "income pie."
Sell a "do-it-yourself" package. If you're a "hands-on organizing only" professional organizer for example, consider creating a new service that consists of an in-depth needs assessment and a detailed action plan. That way, the client can work on the organizing project herself, on her own time, paying a flat-rate price that's more affordable than hands-on services. (But be sure to price it high enough to cover your drive time, the actual needs assessment, and the time to create the action plan and any phone follow-up.)
Consider phone or email consulting. You may be able to offer "virtual organizing" at a lower hourly or package rate than hands-on organizing because there's no drive time involved. Be sure to define up front how many hours are involved, when you'll be available for calls, and how payment will be handled.
Write a book, pamphlet, or articles. It's nice to have a truly inexpensive option to give potential clients. Instead of closing the door on a hands-on organizing sale, open a window and make a book sale. It's still income, and perhaps customers will be so impressed that they'll call you back when they have the money to afford your services. This is an especially great idea if you have a choice client or niche. There are a million books on general organizing, but if you can share specialized tips (such as how to help senior citizens organize their paperwork, or how to organize a school classroom), you'll have an easy audience! You can sell actual books or skip the hassle of printing with booklets or downloadable e-books.
Create an audio CD or DVD. If you have a pleasant voice, why not put it to use creating and selling an audio CD? Pick a topic and share your organizing process and favorite tips. If you're comfortable in front of a video camera, go one step further and produce a video, so you can actually show customers how to get organized. (Just remember that neatness counts. Invest in quality when you produce your products.)
Offer workshops or teleclasses. People will be able to gain organizing skills in a group setting at an affordable cost. My Girls' Night Out Organizing Workshop Kit can help you set up this new revenue stream in a snap! (Click here to learn more.) It's also a great way to increase awareness of your services and build your database of potential clients. (And this is a perfect time to sell your books, pamphlets, audio CDs, and DVDs.) Or offer organizing teleclasses. You can set up a free conference call "bridgeline" at www.freeconference.com. What a great way to highlight your expertise!
I hope this has inspired you to introduce some new "products" at a variety of price points. Drop me a line and share your "income pie" success stories!
Copyright 2012 Time to OrganizeŽ |
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The Marketing Fairy Recommends...
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Make a positive impression with your readers and website visitors. Purge typos and other grammar errors; edit and organize content for reading ease; and clear out wordiness, excess punctuation and other communication clutter. Proofreading and Editing Services from NAPO Member Diana Allard. Call 612-802-3388 or email Diana@EfficientSpaces.com today!
Your ad could be here! Reach professional organizers and other small business owners across the country for a very affordable price!
For ezine advertising information, please contact Sara at Time to Organize. |
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