May 2017


WAV Group Newsletter
By Victor Lund

I had a feeling during the recession that the pillars that held our industry in trust had cracked. The first of two pillars of trust is the National Association of REALTORS® as fully constituted by its local, state, national, and international chapters. The second pillar of trust is the Multiple Listing Service.
By Marilyn Wilson

MLSs have done a great job of embracing the Real Estate Standards Organization, the RESO Data Dictionary and RESO Web API. Today, 93% of all REALTORS® in America work with MLSs that are RESO Certified.
By Victor Lund

Trestle by CoreLogic has been a sprint for the nation’s largest technology provider. On the heals of migrating more than 50 MLSs over to Matrix over the past 30 months, they had the added challenge of getting all of their MLS clients to be RESO certified (RESO = Real Estate Standards Organization). CoreLogic got them there, but at the Silver level of certification (Booooooo!). In a press release today, RESO has upgraded their certification on Trestle to Gold (Yeaaaaaa!)
By Marilyn Wilson

eXp Realty, The Agent-Owned Cloud Brokerage®, one of the largest, fastest growing and most innovative brokerages in America today, has created a very exciting new position: the MLS/Association Success Manager.  This is the FIRST brokerage that we’re aware of that takes their relationship with their agents and local MLSs/Associations seriously enough to create a dedicated position like this.
By Kevin Hawkins

Real Estate Standards Organization, or RESO, recently showed how massive volunteerism is in real estate. It often goes unnoticed, under the radar. But at its sold-out Spring Summit in Austin, Jeremy Crawford, CEO of RESO, took to the stage and invested time to honor more than two-dozen people in our industry. Jeremy recognized each of them for their outstanding personal contributions with a 2017 Spring Tech Summit Award.
By Camilla Harvey

We have been in SO many board rooms where we see a lack of awareness of the key strategic issues facing our industry today. Many Associations and MLSs are making decisions, or worse yet, not making decisions that may put their organizations in a weakened position over time. We also see that many smaller associations cannot afford to send multiple people to conferences where many of the industry’s important issues are discussed.
By Victor Lund

In a conversation yesterday with a large brokerage firm, we discussed a $250,000 online ad campaign that was directed at generating buyer leads. If the vendor had not quoted a $100k price increase over the previous year, the client would have simply stroked the check for $150k without a meeting, as they had done over the past 13 years. The massive price increase caused them to rethink.
By Kevin Hawkins

In Colorado there’s a modern brokerage called 8z Real Estate that has become known for its collaborative work environment and home to top producing teams that support one another. And despite all the competition – after all it is in RE/MAX’s backyard – it’s become a dominate player on Colorado’s Front Range.