Project Title: "
Walk to Smartphone Application."
Patrick Parker, Jerri Haslem, Michelle Martin, PhD
Community partner: Black People Run Bike Swim
The project will enhance the "Walk To App" Smartphone technology that motivates individuals through giving a reward to users to increase their walking, running or cycling to meet recommended physical activity guidelines. The "Walk to App" combines four commonly used smartphone technologies including GPS tracking, social media (e.g., Facebook, Instagram), the check-in location-based social networking process (Foursquare) and discount coupon/reward programs into an innovative and simple to use, rewards based app.
Project Title:
"
Growing Healthy Roots: A social Marketing Campaign to increase the amount of fruit and vegetable purchases in the Hollygrove Neighborhood in New Orleans, Louisiana."
Henry Nuss, PhD, Melinda Sothern, PhD
Community partner: The Hollygrove Market and Farm
The goal of this study is to implement and evaluate the feasibility of a six-month internet-based social marketing intervention designed to increase HMF use among 120 SNAP participants residing within a five mile radius.
The project will e
xamine the feasibility of the adaptation of existing evaluation tools to an internet-based social marketing campaign in an underserved population. It will e
valuate social media activity, purchasing behaviors, attitudes and perceptions of shopping in the Market, and fruit and vegetable consumption in study participants through a series of internet-based questionnaires, faith-based focus groups and internet traffic data before and after the intervention.
Project Title: "Stop Obesity Now (SONNY): A Family-Based Intervention to Reduce Obesity in the Black Belt."
Monika Safford, MD, Susan Davies, PhD, Gareth Dutton, PhD
Community partner: Health and Wellness Education of Livingston, AL
Preliminary work suggests that Black Belt families are good targets for a family-based intervention to reduce obesity since family ties are strong and several generations commonly live nearby and often in the same household, increasing the reach of family-based interventions. The project proposes to collaboratively develop a theory-driven, family-based intervention to optimize healthy eating and physical activity in family members of individuals with type 2 diabetes.
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