Milldam Public Relations
THE MILLDAM MONTHLY
In This Issue
PR TIP OF THE MONTH
NEW CLIENTS
CLIENT NEWS
INDUSTRY NEWS
UPCOMING INDUSTRY EVENTS
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Issue: #17
January/2014

  

Welcome to the January edition of the Milldam Monthly. We hope your 2014 is off to a good start. We're especially looking forward to the Technology Convergence Conference, in February. See details below:


February 18, 2014
Santa Clara Convention Center
Santa Clara, CA

Please join us and over 500 industry professionals at the popular end-user conference featuring CIOs, CTOs, IT, facilities and data center managers. This year features a keynote by Cisco's Krish Sivakumar and an educational track titled "Trending Industry Topics" focused on emerging technologies.  We look forward to hosting our own booth at the show, and several of our clients will also be present, including Future Facilities & Purkay Labs. 

Follow us through our social media outlets for updates throughout the month.   

 

As always, if you are looking for  PR advice or have questions regarding marketing strategy, please feel free to reach out.

 

-Adam 

     

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PR TIP OF THE MONTH
We're All A-Twitter
We like to attend local social-media events to stay in touch with tools that are working, trends that are emerging, and professionals who are posting in new and exciting ways across various platforms. One of our recent events, Business Wire's "All Things Social," called for live-Tweeting entries responding to the presentations. We were thrilled to be featured in their "Storify" recap of some Tweets! In celebration, we're taking a moment to share some of our favorite Twitter-tools with you, and you are of course welcome to Tweet your thoughts at us.
 
TweetDeck compiles a number of "feeds" to help you sort and track users, mentions, hashtags, and other news. It's a helpful organizational tool when you want to follow particular profiles or news items.
 
This tool gives you a link between your blog post or article and Twitter so users can "click" and Tweet out your content. The free version gives the link, and for nominal cost, you can access tracking features and click-through-rates for each link.
 
 Tweriod will analyze your Twitter profile based on your followers to give you the best time of day to Tweet. You can then schedule your posts to be received by your maximum audience!
 
See 9 other helpful options in this blog on Razor Social.
NEW CLIENTS
 
We're excited to welcome SATS Technologies to our client roster this month!

SATS Technologies (Support Administration Technology Services) is a company of IT and IS experts with core competency in database administration and management, particularly in Postgres, OracleR, SQL ServerR and MySQL technologies. They offer the entire spectrum of Remote DBA services, from database design and application development to managed maintenance and support services. Influential in both private and public sectors since 1994, SATS' professional team is available 24/7 to assist with any database-related issues. Their clients have included the City of San Francisco MUNI, the Federal Reserve Bank, GE, Hewlett Packard INC, and Wells Fargo Bank, among others.

 

Learn more about SATS at their website.

CLIENT NEWS
Mission Critical features the Technology Convergence Conference 
The TCC, set for February 18 in Santa Clara, CA, was recently promoted by Mission Critical Magazine.
Topics discussed will include: Data Center, Facilities, & Infrastructure Trends and Best Practices, and DCIM/MonitoringBig Data, Cloud Computing, & SDN. Get more conference details here.

Upsite Technologies names Peter Crook new president & CEO
Peter Crook returns to Upsite in this role, having worked for the company several years previously, and brings over 25 years of experience in the data center industry. Read more details about the hire at Albuquerque Business First.

Future Facilities offers greater options with software integration
Partnering with No Limits Software, Future Facilities' newest integration gives data center managers increased data center management solutions. Read for details on Mission Critical.

Bluestone Energy Services expands both office and staff
The Norwell-based company recently announced 50% space expansion and 20% personnel growth for 2014. Find the article at Banker & Tradesman.

Polargy announces presence with Australian rack manufacturer
Polargy spreads their global reach by partnering with Rack Technologies. Australian and New Zealand data center markets now have access to Polargy's containment offerings. More details here.

Hurricane Electric partners with European network
Hurricane Electric is now able to use BICS's Pan European Network (PEN) 2.0 fiber-optic network to connect major European cities. Read the full piece at LightWave.

Transitional Data Services featured for Transition Manager
A leading law firm successfully moved their data center in 12 hours, a process made possible through the use of TDS' Transition Manager software and understanding of application dependencies. Read for details at Data Center Acceleration.
INDUSTRY NEWS
NSA data center uses waste water to cool Maryland facility
The NSA will pay $40 million to move waste water from a sewage facility to their data center. This initiative is part of their High Performance Computing Center-2 upgrade. Read the piece at Enterprise Tech.

Google buys wind energy to power data center
It will take four wind farms to power Google's Finnish data center. The article reports: "'Our agreement with Google is a further endorsement of the potential of wind power in the Nordic countries,' said Hans-Christian Schulze, deputy CEO of Eolus." See the full article at Data Center Knowledge.

41% of global app revenue comes from Asia
Based on December's numbers, this percentage reflects a highly lucrative market for mobile apps in Asia. The study was conducted by Distimo, a mobile apps research firm. Read more details at the New York Times.

 UPCOMING INDUSTRY EVENTS


2014 events are off to an excellent start. Of many great options, we highly recommend the February 18th Technology Convergence Conference!

 

IT Expo 

January 28-31

Miami Beach Convention Center  

Miami Beach, FL

 

Open Compute Summit, 2014

January 28-29

San Jose Convention Center

San Jose, CA 

 

2014 BICSI Winter Conference & Exhibition

February 2-6

Rosen Shingle Creek Resort

Orlando, FL 

 

Apps World North America

February 5-6

Moscone Center West

San Francisco, CA

 

WHIR Networking Event: Austin, TX

February 13

Location TBD

Austin, Texas

 

Technology Convergence Conference

February 18

Santa Clara Convention Center

Santa Clara, CA

 

CapRate Data Center Summit

February 27

Convene

New York, NY 

  

Data Center World

April 28 - May 2

Mirage Resort

Las Vegas, NV

About Milldam Public Relations

Concord, Massachusetts-based Milldam Public Relations is a full-service public relations firm that provides competitively priced communications, media-relations, event-management, social media, business-development and writing services to small and midsize technology, energy, telecommunications and facilities companies.

 

To find out how Milldam can earn unbiased editorial coverage for your company, please visit http://www.milldampr.com. 

Adam Waitkunas
Milldam Public Relations