Issue: #38
July 21/2014

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Toronto Real Estate 
  Monday Wake Up   



Real Estate 101 - Assignments 

Real Estate 101 - Assignments, Alex J Wilson
Real Estate 101 - Assignments

Since our Featured Listing is An Assignment we thought we would go into our Archives and explain what an Assignment is and how it is an opportunity to get a property UNDER market value.




Featured Listing:


Investors Special - 1 Bedroom Assignment

In SOLD OUT - ICE CONDOS Presents - ICE Condos 1 Bedroom + Study - Toronto Condos Presents 
- ICE Condos  
1 Bedroom + Study - Toronto Condos




Interesting Reads
Here are some interesting reads of the week: (Click on title Link)
Around the World
Designer's Corner - With Sarah Broderick
Toronto, ON

Announcing a new feature in the Monday Wake Up - Designer's Corner by Sarah Broderick



The Three Best D�cor Investments to Quickly Update your Space


When people think of investing in their homes they usually lean towards renovating their kitchen and/or bathrooms to add resale value.  As a designer, I feel it's equally important to live in the now, love your space and avoid only decorating for its future occupants.  Although your home should and can be a mix of both high and low end finishes, there are a few things I always encourage my clients to consider investing in.  Things that add instant wow factor; that reflect their personalities and also provide the biggest bang for their buck!




One of a kind artwork is something many people suggest owning by the time you're 30 and I tend to fall into that camp.  It can be an investment and a bit of a slippery slope, so anything you buy should be something you absolutely love and can't live without!  I often recommend that my clients go to art galleries while on vacation, seek out local artists in Toronto, rummage through antique stores and attend auctions to find pieces they adore.  Artwork tends to be subjective, what one person loves another might detest, so this can be a particularly overwhelming task for couples who may or may not agree on what's best.  If nothing else, an unbiased third party like a designer can take a step back to objectively help you make the right choice.  Ideally, whatever you choose should work in several rooms or homes and be something you won't easily grow tired of.  If canvases aren't your artwork of choice, consider photography, sculpture, antiques or other unique pieces that reflect your personality and travels to add instant character to your space.




I often refer to the floor as the fifth wall.  Area rugs have come a long way and really are artwork in their own right.  Investing in a beautiful rug can - but doesn't have to be - an expensive purchase and is one I guarantee you'll rarely regret.  Rugs add warmth, texture, colour, pattern and personality to your home while providing a wonderful jumping off point for d�cor -much like your favourite artwork.  Many high end rug providers in the city also offer discount showrooms with beautiful pieces at half their original price making them much more accessible. The better the rug, the longer lasts - many of which becoming investment pieces families pass down from one generation to the next.


I recently attended a designer exclusive event at W Studio, one of my favourite rug manufacturers and import/exporters.  Through new technology they're able to transfer their most popular high end designs onto more durable, synthetic materials that feel and look as good as their natural fiber predecessors at less than half the price.   This opens up a huge realm of possibilities in terms of where and how we use area rugs to decorate high traffic areas like hallways, staircases, kids rooms and even kitchens!  New technology like this allows Designers and homeowners to think outside the box when adding pattern, texture and warmth in unique and unexpected ways underfoot.




Lighting is the third and final way I encourage my clients to invest in their space.  Often coined the jewelry or most important accessory to any room, lighting has become much more sculptural and art like in recent years.  Although you can spend a fair bit on beautiful lighting, you don't have to blow your budget to make an impact.  Ranging from $150 to $1000 dollars and up, good quality lighting adds a mixture of metals and a higher end feel to any space that's otherwise hard to recreate.  


The ultimate compliment I receive from clients is when they can't wait to get home after a long day or look forward to entertaining friends and family in their newly decorated space.  Whether looking to spend a lot or a little, artwork, area rugs and lighting are great ways to add the kind of impact that also reflects your personality and best of all, they travel with you from one home to the next!




Upcoming Events
This section will focus on upcoming events being hosted and sponsored by


Happy Hour Monthly Social
The Thirsty Thursday
Date: Every third Thursday of the month 
(Aug 21 this month)






Bar Wellington, 520 Wellington St W. 


It seems the older we get the busier we get - therefore wanted to dedicate 1 night a month that people can circle in their calendars and make it a priority to come. is all about community so come out and re-connect with old friends - make some new ones - and share what is new in our lives.  



New  Development

Investor Suites of South Hill


3 Year Guaranteed Return - Cash Flow Positive Condo Investment Opportunity


South Hill



The Condos Of South Hill - 1 Day Sale July 30th has access to the new Investor Suites at South Hill Condos at the Base of Forest Hill and On Top of The Annex.


The Three Major Selling Points:

  1. 3 year Rental Guarantee at $3.50 per ft - the developer will provide you a cheque every month for 3  years at $3.50 per sq. ft of your property. A turnkey investment solution.
  2. Extended Deposit Structure - 5% in 30 days 5% at 120 days - no future deposits until occupancy in 2016.
  3. A 3 minute Walk to Dupont Subway Station and walking distance to U of T and George Brown.

Email us for more details and reserve your cash flow positive suite today.


Designed by Northgrave Architects, the project has159 units and six townhomes, with four more coming in the next release of the boutique. Interior design is by Boychuck and Fuller and studios start at about 500 to 600 square feet rising through one bedrooms to one plus den, two bedrooms, two plus den which top out at 1,000 square feet and some at over 2,000 square feet.




Alex Wilson's Listing
Alex Wilson's Listings

Lakeshore Unit 1001

1+1 Bedrooms, 2 Bathrooms

For Sale $329,000


Amazing South Views Of Lake Ontario And Marie Curtis Park And Both Only Steps From Your Door.  This is your Cottage In The City. With 9 Ft. ceilings and floor To ceiling Windows This Unit Is Flooded With Natural Light. Sitting At 814 Sq Ft, it is a 1+1 bedroom with 2 Full Washrooms. A quiet Building that is Ideal For Downsizers. For The Professional Working Downtown, it is Steps To Long Branch Go Station. Parking Included.  



Five New Stainless Steel Appliances, Granite Counters, Customized Walk-In Closet. Building Has A Fitness Centre, Roof Top Terrace With Bbqs And Hot Tub, Visitor Parking, 24 Hr Concierge Service. Buses To Subway At The Door 


Click here for Virtual Tour

1 Bedroom 1 Washroom
For Rent $2,600 Per Month
Luxury Living In Brand New Cinema Towers. This Fully Furnished 1 Plus Den Unit Is Available For Short Term Rentals. Landlord Will Add Additional Furnished. Enjoy Breath Taking Views Of The The Water And Sunsets Front Your Large Balcony And Western Exposure . Mins. Away From Shopping & Upscale Restaurants.
Basketball Court, Gym, Fitness Studio, Party Room, Urban Terrace, Hot Tub, Steam Room, Guest Suites. Screening @ Tiff; 24 Hrs Concierge.
Link for the Listing Here.
2 The Esplanade, L-Tower, 

Unit 1907, 1 Bedroom, 1 Bathroom, 

For Sale $405,000  

-Size 544 sq ft

-North exposure



The L Tower is the evolution of 21st century living. An iconic landmark designed by celebrated architect Daniel Libeskind, the residential tower rises 58 storeys and is home to 600 suites, graced with high-end luxurious features and finishes. The exquisite interiors feature signature Munge Leung designed kitchen cabinetry, engineered hardwood flooring, stainless steel kitchen appliance package, granite kitchen countertop, marble bathroom countertop, 9-ft ceiling heights and more. Spectacular condo amenities include catering kitchen for residents and their guests, library, private cinema, lounge, spa facilities and a 24-hour concierge.


Click here for More Info




22 Wellesley St E. #505
1 Bedroom 1 Washroom
For Lease 
$1,650 Per Month
Located Only Steps Away From The Yonge Line - This Building Is All About Location - Walking Distance To U Of T, Ryerson, Yorkville And Yonge And Dundas - You Really Can Get Anywhere That Two Legs Can Take You. This Modern Unit Has A Functional Layout. Finishes Include Granite Counters, Exposed Concrete Ceilings And A Gas Hook Up On Balcony For Bbq.
Building Includes - Evening Concierge, Roof Top Patio, Guest Suite, Fitness Center, And Bicycle Storage. 
Link for the Listing Here
525 Wilson Ave #263
1 Bedroom 1 Washroom 
For Lease $1,375 Per Month
Fantastic Open Concept Layout With Granite Counters In Kitchen, Laminate Flooring In Lr/Dr, Brdlm In Bedroom With Built-In Closets, Ensuite Laundry, 5 Appliances. Parking And Locker Included. Wilson Subway Station Across The Street - Yorkdale Mall A 2 Minute Drive - Easy Access To 401.
Amenities Include - Pool, Concierge, Visitor Parking, Gym, Indoor Pool, Party Room, Guest Suites. Unit Includes - Fridge, Stove, Dishwasher, Washer, Dryer, Light Fixtures And Parking Space
Link For the Listing Here.
3+1 Bedroom, 3 Washrooms
For Lease $10,000 Monthly  


Rare 3 Bedroom 3100 Sq. Ft Fully Furnished Penthouse Condo Available To Rent In Toronto. Ideal For Sports Figure, Corporate Executive, Or Movie Industry That Requires Space For Their Family. With 4 Terraces, Over 810 Square Feet Of Outdoor Living Space, The Sprawling, Sun Drenched Residence Is Located On The 27th Floor; With North, East, West And South Views Of Lake Ontario. Atop One Of Toronto's Premier Waterfront. This Is A Turn Key Solution.



2 Parking Spots And Locker Room With Unit. Walking Distance To Billy Bishop Airport Which Can Easily Take You To New York Or Chicago - Avoid The Lines Of Pearson. Be In The Porter Lounge In 15 Minutes From Leaving Your Unit. Roof Top Pool.


Link for the Listing Here.


1 Bedroom 1 Bathroom
For Sale $333,900


In Demand Boutique Condos - This unit is all about Location - Situated at Simcoe and Nelson, this building is only a black away from Queen & University Subway - A 5 min walk to Financial District - 5 min walk to theatre district, restaurants and nightlife - You basically have it all at your door step. High End finishes throughout - Ideal for parents looking for UofT or people working in Financial District. Great community feel - especially the roof.



Amenities in building include - community BBQs, meeting room, business centre, gym, guest suites, steam room, outdoor pool, games room, party room and 24 hr concierge.


Link for the Listing Here.


2 Bedroom, 2 Washrooms
For Sale $799,900
Stunning Penthouse Corner unit over 1400 Sqr. Ft Standing at 10 Ft. The Floor to Ceiling windows offer views to the south and west - completely unobstructed. All the rooms enjoy views of lake Ontario. Extra large second Bedroom would fit a king bed. Large open living space for entertaining. Brand new Broadloom in bedrooms. Enjoy running and biking on the boardwalk. TTC at your door step. Parking and Locker Included. Ideal Waterfront location for downsizers.


Unit Includes - stainless steel appliances, granite counters, walk-in closet in master, all elfs, and window coverings. Building Amenities include: Visitor Parking concierge, fitness room, indoor pool, steam room and party room.


Link for the Virtual Tour Here.
2 Bedrooms 2 Bathrooms
For Sale $438,900.00


In Demand Boutique Condo - This Unit Is All About Location - Situated At Simcoe And Nelson This Building Is Only A Block Away From Queen And University Subway - A 5 Min Walk To Financial District - 5 Min Walk To Theatre District, Restaurants And Night Life - You Basically Have It All At Your Door Step. High End Finishes Throughout - Perfect For A Professional Couple Or Individual Looking For More Space. Full Second Washroom Is A Huge Plus.


Extras: Amenities In Building Include - Community Bbqs On The Outdoor Patio With Plunge Pool And Fire Pit Seating, Meeting Room, Business Center, Gym, Yoga Studio, Guest Suites, Steam Room, Exercise Pool, Games Room, Party Room And 24 Concierge.


Link for the Listing Here.




Alexander J. Wilson B.A.
Team Lead:

#1 Agent At RE/MAX Condos Plus 2013
TOP 1% Condo Sales in Toronto 2009-2013 
Platinum Club 2010-2013
RE/MAX Hall of Fame

45 Harbour Square
Toronto, Ontario, Canada
M5J 2G4


Sales Representative
RE/MAX Condos Plus Corp. Brokerage
Office: (647) 352-5181
Mobile: (416) 996-5181