NCSH News & Notes 

Being sexually healthy means being able to enjoy a healthier body, a satisfying sexual life, positive relationships, and peace of mind.
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Sexual Health in the News
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New Members
A big welcome to our newest members: Haven Health, Jaali Co., Nursing Students for Sexual and Reproductive Health, Nurx, Reproductive Health Access Project, the Arc, Rick Haverkate, Amy Levi, Roberto Maniglio, Julianne Rocco, Godfrey Sears, and Justin Waryold. We look forward to collaborating with you on this exciting and important work!   
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Issue: 6
June 2017
This newsletter was created to keep you up-to-date on the National Coalition for Sexual Health (NCSH). Feel free to share this with your colleagues.
NCSH Issues Call-to-Action for the Hispanic Community 
On April 19, the NCSH launched "  Tome el Control de su Salud Sexual" (the Spanish translation of the NCSH's "Take Charge of Your Sexual Health" guide for consumers) through a national media and promotional campaign. Grounded in a call-to-action from NCSH and two co-sponsoring organizations, California Latinas for Reproductive Justice (CLRJ) and Colorado Organization for Latina Opportunity and Reproductive Rights (COLOR), Hispanics were encouraged to access recommended preventive sexual health services and the new website. 

The campaign included a pitch letter, personalized outreach to 60 leading Hispanic media outlets, a press release in Spanish and English distributed nationwide, a fact sheet "How to Access Recommended Preventive Sexual Health Services, With or Without Insurance," and a social media campaign. The campaign also featured six Spanish-speaking experts, including three MDs (from Columbia University, Montefiore, and Johns Hopkins), experts from CLRJ and COLOR, and a sexuality education expert. 

To date, we have secured stories in NBC News Latino, Univision, ChicaNol.com, and Philatinos Radio, and over 127 outlets picked up the press release. In total, we generated up to 200 million audience impressions. Within one week, over 29 organizations and individuals posted over 60 tweets, reaching a potential network of 3.1 million followers.

The guide is available as a PDF and online at
http://ncshguide.org/espanol . Please help us to spread the word about this new resource!
 
The NCSH regularly works with the media to promote sexual health content. Over the past six months, NCSH has secured 12 sexual health stories in a variety of media outlets aimed at teens, young adults, women, men, men who have sex with men, Latinos, the general public, and health care providers. These leading outlets include USA Today, Teen Vogue, Vice Health, Self.com, VICE's Tonic, Doctor Radio Men's Health, BuzzFeed, Metro Weekly, and Healio.com. Also, through our content partnership with Refinery29, we placed an in-depth feature authored by NCSH member Amber Madison: "How to Tell Your Partner Exactly What You Need." Visit the NCSH's Media Center to read many of these articles, plus others.    

Five Action Steps to Good Sexual Health
The NCSH's Communications Action Group (CAG) developed the "Five Action Steps to Good Sexual Health" to help people improve their sexual health. These steps are: #1) Value who you are and decide what is right for you; #2) Get smart about your body and protect it; #3) Treat your partners well and expect them to treat you well; #4) Build positive relationships, and #5) Make sexual health part of your health care routine.

As part of a new initiative, the CAG has developed supporting content for all five "Action Steps," which include benefits of taking each step, tips and advice, and resources. This draft content was focus group tested with a diverse group of 49 men and women in Los Angeles, CA and Baltimore, MD in March. The content was well received by focus group participants of different ages, races and ethnicities, genders, and sexual orientations.  Most participants strongly identified with the topics and thought the information was useful and accessible. They said the tone was positive and nonjudgmental, and that the steps provided practical suggestions and scenarios. We will make minor modifications to the content to incorporate this feedback.

Currently, we are designing a website for the "Action Steps" content and collecting resources to include within each step to help people learn more about specific topics. This website will be launched via a national media and promotional campaign later this year.
 
Sexual Health and Your Patients: A Provider's Guide
I n the fall, the NCSH's Health Care Action Group released "Sexual Health and Your Patients: A Provider's Guide " to help providers in primary care and other settings better integrate sexual health conversations and related preventive sexual health services into routine adolescent and adult visits. It features tables and charts to help providers easily find key information, and was pre-tested with primary care providers.   
 
By using this guide, providers can:  
*    Streamline their sexual history-taking by asking a few essential questions   
*    Increase their delivery of recommended preventive sexual health services 
*    Improve care for LGBT patients 
*    Be better prepared to discuss sexual health topics and answer patient questions 
*    Become more knowledgeable about sexual health

Providers can do much to improve sexual health in the United States. Please share this resource with health care providers you know and/or work with.