Since December, the Alternative Revenue Committee (ARC) of the North Penn School District (NPSD) has been hard at work investigating new ways to increase money coming into the district. Finding alternative funding sources is becoming more important as school districts face increasing costs yet diminishing support from taxes, state subsidies and other revenues.
One major area researched by the ARC and presented to the NPSD Board of School Directors is the concept of advertising in schools. Over several weeks, committee members worked with a local district that is currently allowing advertising in its schools. After visiting this school district, discussing the benefits of such practices and researching other advertising opportunities, the ARC presented information to the school board about the possible revenue that could be generated through advertising, somewhere upwards of $400,000 per year.
The NPSD Board of School Directors instructed the school district to conduct a Request for Proposals for outside agencies that could manage this opportunity and to work with the district solicitor to analyze and redraft any related board policies.
Another area currently under review by the ARC is the creation of a fund development component of the school district. Currently, fundraising is conducted by individual Home and School Associations, booster and student clubs and the NPSD Educational Foundation. An expanded development function, modeled after universities and colleges, could further this fundraising into areas of alumni development, planned giving, grants, naming rights and more.
Other areas ARC will focus on in the upcoming months include trademark licensing, user fees, intellectual property fees and other advanced topics. Community members are also invited to bring their ideas forward. ARC meetings are open to the public and held at the Educational Services Center, 401 East Hancock Street, Lansdale. Upcoming meeting dates are April 11, May 9 and June 13 at 7 p.m.
The Alternative Revenue Committee's mission is to identify new revenue source options, make recommendations to the school board on alternative revenue streams and communicate to the community the financial situation faced by the district and the recommended revenue options in order to ensure that the core mission of delivering a quality education for all students is protected. The committee is comprised of volunteer community members.