No. 34 Promotes National Root Beer Float Day
A&W® Offers Free Floats, Encourages Donations
to Wounded Warrior Project®
STATESVILLE, N.C. (July 28, 2015) - Brett Moffitt and the No. 34 Ford team will make sure NASCAR fans don't forget an important holiday as they watch Sunday's NASCAR Sprint Cup Series race at Pocono Raceway. Moffitt's Ford Fusion will promote National Root Beer Float day, celebrated on August 6, when A&W All American Food restaurants will give out free Root Beer Floats and encourage customers to make a donation to help American veterans in return.
The campaign, which benefits Wounded Warrior Project (WWP), will be promoted in a special orange-and-brown paint scheme on Moffitt's No. 34 Ford for the upcoming race weekend at the Long Pond, Pa., track. The simple message: Visit any participating A&W restaurant on Aug. 6 between 2 p.m. and closing time and receive one small Root Beer Float free of charge upon request. In return, guests will be encouraged to make a donation to WWP. Donors will be able to give directly at participating restaurants or online at www.rootbeerfloatday.com.
WWP serves 50,000 injured veterans and nearly 7,000 family members through its unique 20 programs and services. During the 2014 celebration of National Root Beer Float Day, A&W raised $200,000 for WWP and hopes to increase this level of giving this year and in years to come.
Front Row Motorsports is proud to promote the annual campaign to the NASCAR audience on its No. 34 Ford for the second straight year.
"This is a great way to get people to circle a date on the calendar and do something simple to help our injured veterans," Moffitt said. "Everybody loves a good old-fashioned root beer float. And you can help some deserving people by going to get one for free at A&W and then paying it forward with a few dollars to Wounded Warrior Project."
Fans can find the nearest A&W location online at
Sunday's 400-mile race will air live on NBC Sports Network at 1:30 p.m. ET. It will be Moffitt's second career start at the 2.5-mile triangular oval.
About Front Row Motorsports:
Front Row Motorsports is a race-winning organization competing in NASCAR's premier Sprint Cup Series, fielding the No. 34, the No. 35 and the No. 38 Fords. The team is owned by Bob Jenkins and is headquartered just outside of Charlotte, N.C. FRM was named to INC Magazine's "INC 5000" list in 2012, recognizing the 5,000 fastest-growing private companies in the U.S. The team's partnership base is representative of more than $200 billion of the U.S. economy and includes organizations such as Ford Motor Company, Love's Travel Stops, Colgate-Palmolive, CSX Transportation, Taco Bell and Long John Silver's. Visit teamfrm.com.
In 1919, A&W's founder Roy Allen set up a roadside drink stand in Lodi, California to introduce a new beverage called "root beer" at a parade honoring returning World War I veterans. With his creation an instant success, Allen took partner Frank Wright and named the beverage we know as A&W® Root Beer. Shortly after, Allen and Wright started franchising roadside stands, which makes A&W restaurants the oldest franchise restaurant chain in the country. A&W Root Beer is made today just like it was back then, fresh in the restaurants. Ingredients include real cane sugar, water; and a proprietary blend of herbs, bark, spices, and berries. It's still caffeine free and served up in a frosty mug. A&W is owned by a partnership of franchisees; the company has 1,100 franchise locations in 10 countries and territories.
About Wounded Warrior Project:
The mission of Wounded Warrior Project (WWP) is to honor and empower Wounded Warriors. WWP's purpose is to raise awareness and to enlist the public's aid for the needs of injured service members, to help injured servicemen and women aid and assist each other, and to provide unique, direct programs and services to meet their needs. WWP is a national, nonpartisan organization headquartered in Jacksonville, Florida. To get involved and learn more, visit www.woundedwarriorproject.org.
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