February 28th - 9:30 - 1:30 pm
Alamo Drafthouse Cinema Winchester
(snow date - March 1, 2017)
You are invited to a networking workshop for all businesses interested in expanding your marketing knowledge.
Once a year, GoBRT Academy in its commitment to bringing educational seminars to the valley opens its doors to the community to attend an educational business workshop that will center on the leading marketing issues today. It is open to all businesses from retail to farming. This workshop is sponsored by Go Blue Ridge Travel and FREE of charge.
Steve Chafe, Online Impact Marketing
Dave Neudeck, Digital Marketing Director - Virginia Tourism
NEW- Panel Discussion by GoBRT's Leading Partners on
"How to succeed in today's digital marketing world?"
NEW - "Challenge Debates" on
Print or Digital
Marketing to the Generations
GoBRT celebrates our 6th year by reaching out to the Shenandoah Valley by sharing marketing success.
This is not a closed event - on behalf of our partners, we would like to extend this invitation to all businesses in the Valley.
Learn more about what Bucket and her friends from the Kids Trail will be up to this summer. Meet the Taste of
Blue Ridge community partners and their new project - Blue Ridge Root to Table. Plus GoBRT will launch the new website - Blue Ridge Bride showcasing Romance - Outdoor Adventure.
Guest Speaker - Steve Chafe
Owner of Online Impact Group
Specializing in Restaurants and Small Businesses
"How to get your online marketing in shape with the methods that successful businesses use." This will be an interactive presentation answering questions:
Learn how to measure whether your website is being a good salesperson for your business, and what you can do if not
Learn the calculations that show you how much your own business should spend on digital marketing (such as website design, SEO, Social media effort, and pay per click marketing)
Learn about SEO and "Local SEO" as ways to get visitors to your site, and the range of costs
Learn about bringing visitors through pay per click methods like Google Adwords and Facebook Ads, including retargeting ads.