Main Street Morgantown Hosts National Main Street Center and West Virginia Main Street Representatives on June 6 and June 7 for a technical assistance visit. From the National Main Street Center, Kathy LaPlante, Senior Program Director and Director of Coordinating Program Services led an informative session, on the evening of June 6, aimed at identifying a common vision for downtown Morgantown and the Historic Wharf District. Monica Miller, West Virginia Main Street Coordinator, assisted in delivering the presentation and clarifying unclear items. Based on the recently released
Four Point Refresh model, Ms. LaPlante assisted stakeholder representatives in attendance with selecting two (2) transformation strategies aimed at guiding the efforts of Main Street Morgantown (MSM) staff and volunteers over the course of the coming years. Using data collected from a targeted survey conducted earlier this calendar year, attendees at the meeting were informed of both positive and negative sentiment regarding the downtown districts. Following the presentation, Ms. LaPlante encouraged questions and attendees engaged in a constructive dialogue about the detailed transformation strategies. Prior to reconvening the following morning, June 7, to formally solidify two (2) transformation strategies, those present were asked to digest the information shared and prepare additional questions. On the morning of Wednesday, June 7, MSM board members, with the recommendation of the parent Main Street organizations, chose the “dining and entertainment” and “residential” strategies, determining that the goals outlined in these strategies best align with Morgantown’s existing assets and visions for the city moving forward. In the coming months and years, Main Street Morgantown will use each strategy as a framework for its agenda and interactions with new and established stakeholders, including property and business owners, civic organizations, city officials, law enforcement, and, importantly, Morgantown city residents and visitors.