As the expectations for social media shift from experimental to performance-driven, where's the real ROI for SMBs?
At SMB Digital Marketing 2012 we'll hear first-hand from social media giant Facebook during a special Summary Keynote on Day 3. We'll also dive deep into the latest SMB social engagement solutions from Google (Wildfire, YouTube), Constant Contact, Manta and others. Learn more and register today!
Summary Keynote
FRED HUANG
Manager, Partner Relations, Facebook
As the king of social media, Facebook is positioning itself as the game changer in interactive media. It has already had a tremendous impact. But how does the change impact SMB marketing? And how are Facebook's SMB initiatives shaping up? Facebook's Fred Huang has been at the forefront of SMB marketing change, not only at Facebook, but previously at Google, where he led SMB Digital Marketing China. We're looking forward to hearing his insights.
Social Media: Focus on Business Models
In this session, two social media leaders examine trends and best practices for driving business from social media. Pam Springer is pioneering Manta's push into SMB social engagement with a focus on business networking, partnerships, referrals and thought leadership. Meanwhile, Google is counting on its new acquisition, Wildfire, to help create a closed loop social solution with promotions, ads and analytics. Ultimately, social media not only drives business, but re-engineers how SMBs think about business.
MIKE NABASNY
Director of Midwest Sales
Google/Wildfire
PAMELA SPRINGER
CEO
Manta |
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Keynote Speakers
Meet these industry leaders and hundreds more at SMB Digital Marketing 2012. Register today! |
Are You an SMB Future Star?Registration and Participation Package for Qualifying Early Stage Companies
If you are an early stage company developing the next big digital marketing solution for SMBs, we want you at SMB Digital Marketing 2012! Learn more about our special registration and visibility package for qualifying startups. |
Sept. 17-19, 2012 | Chicago, Illinois Public: $1,895 | Clients: $1,695 Price Increases Sept. 17
The leading edge of small-business marketing innovation will be on full display at SMB Digital Marketing 2012, the latest and greatest edition of BIA/Kelsey SMB-focused events that have led the industry since 1986. Join hundreds of senior-level executives and entrepreneurs as they tackle the new environment and transform traditional media. Register today! |
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Questions? Call us at (703) 818-2425.
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