Agent Newsletter | August 6th
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Weekly Calendar
Monday, August 7th APP FILES 11:30 to 12:30 Melbourne
Monday, August 7th WORKSHOP To SUCCESS
3 -4 pm Melboune
Tuesday, August 8th WORKSHOP To SUCCESS
5-6 pm Vero
Friday, August 11th WORKSHOP To SUCCESS
11- 12pm Melbourne
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Bobbie's Corner
Your online reputation will make or break your business
Foster a thriving business by cultivating and distributing glowing client recommendations
Referrals and recommendations used to be one-to-one, word-of-mouth opportunities, but it’s now possible to win clients through social proof — the validation from other consumers that your service is valuable.
If you’ve ever booked an Airbnb because Barbara in Helena, Montana, swore it was a great experience, then you can imagine why an agent with 100 positive reviews on a nationwide site might win out over an agent with a sparse web presence.
By baking social proof into your online strategy, you’ll foster trust with prospects and sway them to reach out to you when they’re ready to transact. With a smart online relationship management system, you’ll rope in warmer leads, increase your close rates and generate more personal referrals.
Business relationships still require personal touch to be effective, but online recommendations from clients are now an undeniable must. To ensure you take full advantage of the opportunity to grow your business with social proof, look for a tool that streamlines and automates the process of collecting and promoting your recommendations. The technology should offer a simple way to request, publish and advertise reviews so you can amplify your business using the words and positive experiences of your happiest former customers..
USE OUR REALSATISFIED PROGRAM TO OBTAIN REVIEWS AND SHARE TO SOCIAL MEDIA, REALTOR.COM, USE IN YOUR LISTING PRESENTATIONS, APPEND TO YOUR EMAIL SIGNATURE, AND ON!
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KNOW YOUR NUMBERS
- Sea Turtle Real Estate has surpassed $50 Million YTD in sales!
- Sea Turtle has lowest average DOM (49) of the top brokerages in Indian River County!
- Sea Turtle remains #12 by production of all offices in Indian River County!
- Sea Turtle has 2 offices with 32 hard working agents!
Congrats Turtles on your hard work!
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Ask for Testimonials with RealSatisifed
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Use the Marketing Materials request to send in your Client's First Name, Last Name, Property address, email address and your agency to them (list, sell or transactional), and we will request a testimonial for you to download and to automatically share out to
Facebook and
Realtor.com. You will have ability to read the testimonial response first before making it public. Put this on your closing checklist and develop a long list of shareable good reviews.
You can also ask for peer reviews from your transactions - lender, title agent, etc.
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**Agents who use RealSatisfied, make sure to log directly into your personal portal to turn on social sharing and check for responses.**
Examples of Turtles using the service are below.
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If you are traveling and cannot quickly respond to leads sent by the office, it is very important that you alert staff in advance, even for short trips. Use the button below to send in your upcoming travel dates.
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Sea Turtle Real Estate featured in Florida Realtor Magazine
Marianna and Bobbie were quoted in this month's magazine regarding Cybercrime!
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Welcome Samara Zitnik, who has joined our growing Melbourne office! Samara is a Melbourne Beach resident and available to help you with open houses in both Brevard and Indian River counties. You may have met Samara at our training classes; we are so happy to welcome her to Sea Turtle Real Estate! Please stop by her Facebook Business Page to say hello and hit Like!, and reach her at [email protected] or (321) 745-5070. Welcome Samara!
Coastal Homes Paradise Business Page
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VHT Photography Program -
How To
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First time orders, call VHT Client Services at
(800) 790-TOUR (8687) to place your order and have your account set up.
Our account rep is also available to you at any time, Nick Zouroudis,
206-660-0990.
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WASHINGTON (AP) – Aug. 3, 2017 – Long-term U.S. mortgage rates were little changed this week after declining for two straight weeks.
Mortgage buyer Freddie Mac said Thursday the rate on 30-year, fixed-rate mortgages inched up to 3.93 percent from 3.92 percent last week. While historically low, that's still above last year's average of 3.65 percent. The benchmark rate stood at 3.43 percent a year ago.
The rate on 15-year, fixed-rate home loans, popular with homeowners who are refinancing their mortgages, slipped to 3.18 percent from 3.20 percent last week.
Mortgage rates haven't risen substantially despite the Federal Reserve having increased its key interest rate four times in the past 18 months. The Fed said last week that it's keeping the rate unchanged at a time when inflation remains undesirably low despite the job market continuing to strengthen.
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You can earn a gift card when you partner with ADT Security Services!
Travis White
Regional Director, SafeHaven ADT Security
Cell: (201) 781-2346
I will send you a $200 Visa Gift Card for each person that activates, as my way of saying thanks! Keep in mind, I can help anyone you refer to me!
(If you would like to pass the $200 visa gift card to your clients as a house warming gift, let me know!)
Most clients activate security as soon as they purchase the property and I don’t want them to miss out on the discounts. Remember, I help transfer service as well.
This includes the following for just $99 up front:
· Brand new alarm system installed or change out of existing equipment if necessary.
· Lifetime Warranty on all equipment.
· Free upgrade to cellular monitoring. (No landline required!)
· Guaranteed best rates on ADT when activating through our special Agent-Referral Program!
· $100 Visa Gift Card back to client so they may break even on the offer!!!
Find Travis' info anytime on our
Agent Web Links
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FAQ regarding marketing rules:
Q:
I'm a broker, ordering business cards for my sales associates. What is required to be on licensees' business cards?
A:
The business card is a form of advertising. Thus, the information on the business cards must comply with 61J2-10.025(1) and (2), Florida Administrative Code. The business card must include the licensed name of the brokerage firm, and if the licensee’s personal name is used, at the very least that person’s last name must appear as it is registered with the Florida Real Estate Commission. The card may not include any fraudulent, false, deceptive or misleading information, and it must make clear to reasonable persons that they are dealing with a real estate licensee.
Q:
Must I display my brokerage company’s information on my website?
A:
The advertising rules of Section 61J2-10.025(3)(a), Florida Administrative Code, require that Internet ads display the brokerage company’s licensed name above, below or adjacent to the brokerage or individual licensee’s point of contact information. The Code further defines point of contact information as mailing and/or physical addresses, email addresses, and telephone or fax numbers.
Q:
May a mortgage banker and a real estate broker advertise their services together, for example, on the same brochure or newspaper advertisement?
A:
Nothing in RESPA prevents joint advertising. However, each party should pay pro rata share of the cost to avoid a RESPA violation.
FREC considers rules for team advertising
July 17, 2017 – Concerns are rising regarding misleading advertising by real estate teams.
As a result, the Florida Real Estate Commission (FREC) held an exploratory rule workshop last year to discuss the issue. That resulted in a plan announced earlier this summer to hold a rules workshop. Its goal: To propose new rules that regulate team advertising.
Florida is not the only state considering rules regarding team advertising. So far, over a dozen states have adopted team advertising rules.
Florida Realtors supports FREC's rulemaking effort. New rules could, among other things:
- Require a real estate team advertisement to display or include the name of the licensed brokerage firm in a size equal to or greater than the size of the team name.
- Limit the use of certain terms in advertising by teams. Those limited terms would include words such as "realty" and other similar ones that could lead a consumer to believe that they're dealing with a brokerage rather than a group of sales associates.
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HBCA is offering courses for you to obtain the CSP designation! Click the image to find out more and register at their website.
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Congratulations Top Producers for July!
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Sherrie Coleman is Top Producer by Listing Volume AND by Sales Volume in our Vero Office. Congratulations, Sherrie! Well done!
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Kathy Lee is Top Producer by Listing Volume in our Melbourne Office! Congratulations! Well done, Kathy Lee!
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Tammy Nelson is Top Producer by Sales Volume in our Melbourne Office! Congratulations, Tammy!
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Did you miss a newsletter? Archives are on the agent web links for your perusal.
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