Happy Summer!

We're starting a new service for our customers in the form of monthly updates about marketing opportunities offered by S&S Media Solutions. Do you remember simpler days when most dental media spend went to print ads? Today there are so many avenues to reach your potential customers that it's hard to keep up. So we started monthly updates - to help you keep up with it all. 
What's the truth about how many dentists are actively practicing in the United States? S&S Media Solutions has the real numbers. Here are the latest figures as of the end of 2015.  Source: American Dental Association

Many of you know S&S Media Solutions as the exclusive media sales partner for the American Dental Association , a position we're honored to hold. We now also handle media sales on behalf of the American Association of Endodontics (AAE), the American Association of Orthodontists (AAO), and the Journal of Prosthetic Dentistry .  

According to ADA research, at the end of 2015, there were 159,284 professionally active general dentists in the United States and 201,093 dentists in total. As the exclusive representative of ADA Publications, S&S Media Solutions can help you reach these engaged dental professionals who are receptive to advancing their practice with your products and services.

We hope you find S&S Media Solutions - Dental Marketing Update useful and we invite you to the information with other members of your team.

Allen & Jim
Allen Schwartz & Jim Shavel
S&S Media Solutions
Drive Powerful Results from September through December with our Special JADA Fall Package

September through December are the months where marketing and sales have to drive hard to finish the year strong. To help strengthen your sales this year, we've put together a special advertising package for The Journal of the American Dental Association ( JADA) that helps your company capitalize on the reach and influence of the best read clinical publication in the US (BPA-audited circulation 143,477). Contact S&S for more details. Package closing date:  August 8, 2016.
Here Comes the ADA 2016 in Denver. Hello Opportunity!

ADA 2016 is just around the corner, and we're excited about this year's meeting. Last year 7,148 dentists attended, a 15% growth over 2014. Dentists from all 50 states attended and 78% of professional attendees visited the Exhibit Hall. Hello opportunity!  See more detail on 2015 ADA attendance figures .

If you are exhibiting at ADA this year, you should know about the ADA News Convention Daily. It is the only official publication of the ADA 2016 Denver Meeting. It is the only publication distributed on-site, handed out at the ADA hotels, on the buses and within the Convention Center. You are assured of quality editorial coverage because it's produced by the ADA News team. By advertising
in the Convention Daily, your ad will be seen in each of the 4 daily issues.

  • ADA News Convention Daily:  Your ad appears in all 4 issues- publication dates:  Oct. 20, 21, 22, 23
  • Daily circulation est. 10,000  Total circulation est. 40,000
  • Tabloid page $6,000  Jr. Page: $4,500
  • CLOSING DATE:  August 8. Materials due - August 22. 
Don't be fooled by a pretender - there is only one "Official" Convention Daily at ADA 2016. To make sure your ad will be seen by attendees, contact the S&S team. Book now and receive free banner ad exposure on the Convention Daily Page. 
ADA 2016 in Denver - This Year's Sponsorships & Branding Opportunities

Sponsorships at ADA this year include: high-visibility signage, banners, events, charging stations and other unique sponsorships to help your company stand out. We've never offered a Juice Bar sponsorship or a Rock Climbing Wall that we can think of, and the Clinician's Lounge or New Dentist Reception both present unique opportunities. How will your company creatively stand out? Let S&S Media Solutions help you craft the perfect program.

Boost Sales within 48 hours with ADA Vendor Showcase E-mails

We know the pressure your team is under to deliver leads and close sales. We get it. ADA Vendor Showcase E-mails are a proven way to boost sales within 48 hours. You craft your marketing offer. We deliver it to our full list of approx. 80,000 opt-in ADA dentists. Your e-mail will be sent from the ADA within an ADA-branded template. This allows you to leverage the ADA's credibility with practicing dentists. Cost of each Vendor Showcase E-mail is $8,800 for 1/2 list; $17,600 for full list. Average open rate is 17.8%. We challenge you to find a more responsive e-list in the dental industry today! 
  • Limited July and August inventory. First come, first served.
  • Contact us for available dates. 
  • Yes! We can also e-target by dental specialty or geographic area @ 33 cents per name
Save the Date! Wednesday, October 19th. It's the S&S Media Solutions Client Appreciation Party.

One of the best perks of attending the ADA 2016 Denver, is the S&S Media Solutions Client Appreciation Party. 

Save the date: Wednesday, October 19th. It's the place to be. RSVP now and we'll send all the details to you.  

S&S Media Solutions - Services

S&S can help create the right balance of targeted marketing opportunities across media channels including Web, Print, Tradeshows, eMedia, Continuing Education, Custom Projects and Research. Our experience with hundreds of dental companies gives us the knowledge base needed to help design your success.

Your S&S Media Team

Let us help you solve your marketing challenges.

Tel. 503.784.8919
Tel. 215.369.8640
Tel. 714.264.7386

Tel. 562.981.4480
Tel. 701.425.2558

© 2016 S&S Media Solutions. All Rights Reserved.
Images provided by David Castillo Dominici and Hywards at freedigitalphotos.net