ISSUE 67| 04.18.2012

IKEA's TV  

 

Move over Apple TV. IKEA has designed an integrated TV system with a built-in DVD/CD/Blu-ray player that hides cords and requires only one remote. Some assembly still required. (Huffington Post)

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Tupac Hologram May Change the Game

 

Coachella's Tupac hologram has been the topic of conversation on many social networks. The rapper, who passed 16 years ago, was resurrected for a performance with Snoop Dogg this past weekend. The hologram was incredibly accurate and interactive with the crowd. Using this type of technology may change many things for advertisers and marketers. (AdAge)  

Google's Project Glass

 

Google has announced Google's Project Glass, a pair of interactive glasses that enable the user to look up the weather, video chat, ask for directions and much more. These glasses are probably the coolest gadget soon to be released by Google, but what does this mean for the user's privacy? (ABC News) 

T-Mobile's New Bad Girl

  

Many of us have seen T-Mobile's spokesperson, Carly Foulkes. Foulkes' popularity may not have been enough to engage customers, because T-Mobile announced the decline of more than 800,000 customers. To get the attention of mobile users, T-Mobile has decided to bring out the bad girl in sweet Carly Foulkes. (Adrants)

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Old Birds, New Tweets 

 

As part of its 75th anniversary celebration, KRAFT Mac & Cheese has handed over its Twitter, Facebook and YouTube pages to two older ladies who have been eating mac & cheese for 75 years.  Frankie and Dottie tweeted with #oldbirdnewtweets and posted videos for three days. Hilaridy ensued. (Ad Freak)

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The Olympic Athlete's Hub

 

There are 100 days left until the Olympic Games begin in London, and the International Olympic Committee has unveiled a social media hub to connect athletes and fans. The Olympic Athlete's Hub will post content from Facebook and Twitter and will even give users access to training videos. (Mashable)

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"The Hero" hosted by "The Rock"

 

Dwayne Johnson, a.k.a "The Rock," is the host of a new show called "The Hero." The show consists of three teams of contestants on different continents. These teams will complete challenges while the audience watches and determines their fate solely through social media and on-screen decision making. (Social Times)

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Social Networks Get Smaller

 

The average Facebook user has more than 200 friends, but are they OK with sharing everything with everyone? New start-ups have taken this opportunity to create smaller and more intimate social networks like Path, which only allows 150 friends, or FamilyLeaf, which only allows family members. (New York Times) 

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"Uncertainty is the only certainty there is, and knowing how to live with insecurity is the only security."

John Allen Paulos | American writer and professor

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