GIFs, short animated clips, became the preferred medium for watching the Olympic Games. These fragments of video allowed online viewers to enjoy their favorite piece of sports coverage without having to watch full length segments. GIFs also allowed audiences to catch those exhilarating moments that happened in the blink of an eye over and over again. (NY Times)  

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After contracting tubercular meningitis in 2010, Mayank Sharma of New Delhi, India, was left without any memories from the past 26 years of his life. In an attempt to piece his life back together, Sharma used Facebook to go through photo albums of events that he could not remember and to reconnect with friends. (Huffington Post)   

In an effort to increase profits, the Google owned Motorola Mobility will be cutting 20 percent of their workforce, around 4,000 employees, and closing approximately one-third of their offices worldwide. Two-thirds of the employees who are being
let go will be from outside of the U.S., Google confirmed, and added that Motorola will be providing generous severance packages, in addition to outplacement services to help people find new jobs. (CNET)   

Ads can often get annoying on social sites, but are users willing to pay a membership fee to live ad free? Apparently so. App.net, a site that is strikingly similar to Twitter, already has over 7,500 backers and recently reached its $500,000 dollar fundraising goal with over a day to spare. Would you pay an annual fee of $50 to keep ads away? (TechCrunch)    

 In her latest post, Carreen Winters, Executive Vice President, discusses who she feels are the "Top 3 Social CEOs". Though many CEOs do not use social media as frequently or effectively as they should, some use it as a tool to build up trust and accelerate relevance. In addition, a socially effective C-Suite engages in trust-building stakeholder dialogue, are relevant to their audiences, and communicate their messages frequently and consistently. Can you guess who Carreen picked as the top 3 social CEOs?   

Ray-Ban, most commonly known for their eyewear, is taking their "Never Hide" campaign in an unexpected direction. The brand has hired a multimedia production company to create a film that features a couple's journey to an abandoned house. Viewers will have to analyze the ad in order to find out how Ray-Ban fits into the video. (Creativity)