Project of the Month
The Tri-Main building which is home to Marketing Tech, is celebrating its centennial anniversary in 2017. As part of Tri-Main's centennial celebration, they have asked Marketing tech to help with bringing its rich history to life. If you take the main elevator you will see the Tri-Main's historic timeline from its origins as the Ford Factory all the way to its current use as a business park.

To  accomplish this task, Marketing Tech printed wall panels depicting four different eras in Tri-Main's history. Each panel was printed on Marketing Tech's large format printer, and installed on the elevator's interior panels.  Take a look for yourself and for more information contact Marketing Tech today!
Goodbye 2016, Hello 2017!
As we look back on 2016, there has been a lot to love and be thankful for. Marketing Tech would like to share what our knowledgeable sales team is thankful for.

Don Papaj, Owner
"Of course I am grateful for our current clients. Heading into 2017, I'm very thankful for everything new - clients, employees, services, equipment, etc. - that are going to help us achieve our business goals in the future."
Jonathan Gill, Vice President
"I am thankful for the successful growth initiatives we executed in 2016. It allowed us to meet a lot of great new clients, organizations we look forward to partnering with for many years to come."

Eric Ensminger, Account Supervisor
"2016 was a wonderful year for client successes, and I'm really thankful for the great teammates I have at Marketing Tech. It provides me with tremendous optimism that 2017 is going to be even better!"
Tony Formato, Account Supervisor
"Obviously, I am thrilled to have joined the Marketing Tech team this year. I knew of them before, but had no idea the level of expertise and the range of capabilities this company offers its clients. I'm very happy to know that my existing clients will be taken care of, while also having all these resources to offer new clients."
The entire team here at Marketing Tech is thankful for a successful 2016 and looking forward to an even better 2017. You'll be thankful if you contact us to discuss your next marketing project.
Four Interesting Facts
72% of consumers who conducted an online search visited a store within five miles. 

The first position on Google search results on desktop has a 34.36% clickthrough rate.

92% of marketers say that social media is important to their business. 

71% of online marketers use visual assets in their social media marketing. 

Our Blog
- Choose the right website solution.

- Targeting is the Key to Direct Marketing Success!

- Direct Mail: As Important As Ever
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Did you know?
-The online world
is flooded with content. Users are growing accustomed to or getting tired of seeing the same things over and over, diminishing the message's impact. And many complain they're tired of feeling manipulated through advertising.
As a result, more online marketers are using segmentation and personalization to give more unique and customizable experiences to every customer. To learn about seven trends that dominated 2016, check out the article from Business2Community here.

-Despite being around for over 100 years, direct mail still works today. In fact, we've become so used to mass deleting e-mails, that the impact of the printed piece is even greater today. The problem is that mailing services and postage can be very expensive and there's no way around fixed price postage rates.
However, there are ways you can reduce your postage costs to fit your budget or to extend your reach. Check out "10 Ways to Slash Postage Costs" and become a thrifty hero for your organization!

-As a small business owner, you may ask yourself "How important is my website to my bottom line?" The answer is very important. Whether you are selling online, offering discounts and event notices, or just supporting your brand, you won't be seen as legitimate without one. Start with these five tips for building a website as a planning tool. And then call Marketing Tech to help make your vision a reality.

-Deciding where to invest your marketing dollars isn't a decision you take lightly. You know you need to attract new customers and keep your existing clients coming back, but you can't afford to invest time or resources into something that isn't going to deliver the results you expect. Email marketing is a cost-effective solution that gives you the power to reach customers in a place most people visit every day - their inbox - while allowing you to concentrate on your business. Check out this list of e-mail tips and see which might be helpful to you.

-As 2016 progressed, we seemed to hear more and more about engaging customers through meaningful content creation. That trend will only grow in 2017.Here are 5 tips to get your content marketing program in tip-top shape for the new year.
-Are you pleased with your website? Is it driving your marketing goals and contributing to your bottom line? Join the Buffalo Niagara Sales and Marketing Executives as our own Jonathan Gill will present "Building Websites in 2017" as part of the Sunrise Seminar series. The event takes place on Friday, January 13 at the Westin Buffalo. For more information and to register, please click here.

To discuss any of these articles further, please call your experts at Marketing Tech today!