We have a rule at our training center: "All things being equal, people buy from people they trust; all things not being equal, people still buy from people they trust!"

Building trust is the first step in our selling system, and it is critical. We have another rule: "Everyone wants to buy, but no one wants to be sold". That means you can't convince anyone to do something they don't want to do, and they don't want to buy from someone who hasn't earned their trust. David Sandler, in You Can't Teach a Kid to Ride a Bike at a Seminar says that there are three key elements to developing a relationship of trust with your clients.

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Prospecting, prospecting, prospecting! Sales and business development professionals should always be looking for prospecting opportunities.  However, without a prospecting plan or process,  you may end up doing a lot of work for very little return.

Over this five week program, you will discover how to:

• Craft a compelling message.
• Effectively use cold calls to set appointments.
• Get more referrals and introductions.
• Turn networking into a real money maker. 

Begins August 20, 2012 from 4:00 p to 6 p.

$125 per session or $399 for all five. Limited to 20 people.

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