Winning Sales Strategies For Web To Print


The increased popularity of the internet and the development of sophisticated automated software applications has created opportunities that allow your customers to submit print jobs, conveniently re-order products and even design projects directly on your website. Web-to-Print is the latest in a long-line of technological advancements that are allowing printers to be more efficient and increase turn-around times for their customers.
Participate in this exciting webinar to learn: 
  • Creating Online Solutions for Your Customer
  • Why Now is the Time to Implement a Web-to-Print Strategy
  • Trends of Today's Online Buyers and Sellers
Session Leader
Ellen Faith Hurwitch is the Vice President and Director of Operations - The Americas for RedTie, Inc. With over 25 years in the print industry, Ellen has a diverse background in print as well as publishing technology. She has worked on catalogs, packaging, books, magazines, out of home and direct mail. Clients have included Microsoft, Verizon, Hearst Magazines as well as on staff at Barnes and Noble, MicroWarehouse and McCann Erickson. Having worked with publishing technology starting with computer to plate in 1995 as well as creating one of the first in house digital asset management systems, Ellen has spent the last 8 years in the Web to Print space. Presently President of the Graphic Communications Scholarship Foundation as well as President of her local Library Board of Trustees, Ellen has been immersed in printing since a child; her father was a printer.

SPECIAL WSPA Member rate
Non-members $39
Wednesday, August 23, 2017
11:00 a.m. - Noon (MST)
Noon - 1:00 p.m. (MDT)
Participation instructions will be sent following registration
Contact Info
Michael Makin, WSPA
1-800-910-4283 (ext. 777)
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