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Tembua - The Precision Language Solution
"The smaller our world becomes, the more important it is that we understand each other."
--Patricia May, CEO & President of Tembua
HC Elephant Cup

Would you rather be 1 of 861,379,000 or 1 of 28,425,507? Marketing is never easy, and today, online marketing is becoming even harder as more and more companies put up websites. The largest number in this headline is the number of English websites in existence. 

 

Suddenly, you're competing with people ten time zones away.  

There is a way to improve the odds a bit. If, for example, you wish to increase your share of the market in China, you should know that the second number in the headline is the number of websites in Chinese as of this spring. (Source: Wikipedia) Read more...

 

Thank You,

 
Patricia May - CEO
+952-435-8178
Tips for Global Businesses

4 Localization Tips for Savvy Global Businesses

 

Has your company gone global? Reap the rewards of your success even further by making your company appear local. 

Called "localization" here are some quick tips to help you get found and get people buying your product:
  1. Find a localization agency - Localization agencies will help you understand the market you are trying to reach.
  2. Speak the local lingo - Hire a professional translator to publish your site in multiple languages.
  3. Design for the region - Different designs appear to different cultures. Hire a designer to spruce up your site so that it appeals to specific regions.
  4. SEO matters globally - SEO is just as important around the world as it is here. Also, register multiple sites using top-level domains, such as .de, .it, .uk, .etc.

Expanding globally is exciting, but you need to be savvy in your online presence. Read the full article on global localization here.

 

Website Translation

Tembua can translate your website into multiple languages! If you're unsure of whether or not this is a relevant tactic for your business, you can test it out. Tembua can translate a summary page of your website into one or more languages.  Clickthrus can help you determine which language is needed most.  As the responses expand, so can the pages and the number of languages you translate.

 

Here is how we helped one client:

 

A client came to us after translating her website content using Google Translate. She was very disheartened that the translation wasn't resulting in new business. When we looked into it we found that the translation into Chinese didn't really mean anything - it was basically gibberish - which is why no one was ordering from her. This is why it's important to use professional linguistic services when you localize your website. 

 

Check out our website summary translations by clicking any of the language tabs on the top of our page: http://tembua.com/espa�ol.  We'll gladly  help you decide what languages, what pages would work best for you.


 
Wondering just how important spelling and grammar is on the online, global market?
 
Read about one online entrepreneur's report about how poor spelling is costing the UK millions of pounds in lost revenue for internet businesses here.

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 Father's Day in the U.S. is
June 15th 
  father-daughter-kiss.jpg

Father's Day happens around the world, but not on the same day!
  • Argentina: 3rd Sunday in June
  • Australia: 1st Sunday in September
  • Belgium: 2nd Sunday in June
  • Brazil: 2nd Sunday in August
  • Bulgaria: June 20th
  • Japan: 3rd Sunday in June
  • France: 3rd Sunday in June 
For more information on Father's Day celebrations in other countries, click here!
Tembua�: The Precision Language Solution�
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