Your update on what's happening in the digital world  
The Power of Social Selling 


Social media is here to stay. The type of platform may evolve and change but people will continue to use social media and it has changed the way we socialise with family and friends. It's also changed the way we make our buying decisions. Customers now research online and compare the results of what they find to help them make an informed buying decision. Social selling has entered the arena!

5 Top Tips for Social Selling

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Products & Services are being removed from LinkedIn - what do you do now?

Monday next week (April 14th) sees the removal of products and services from LinkedIn Company Pages.

Frustrating though it may be for those of us who've worked hard to refine our products and services pages and get good client recommendations on them, they are going and we have to be prepared. We have to make sure we have everything in place so we do not see a major adverse impact on our company pages.

The view of LinkedIn is that by now having dedicated Showcase pages you can build stronger relationships with members who want to follow specific areas of your business, while still keeping those who have a general interest in your overall business up to date with what's going on.

There are 3 key things you need to do 

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5 Social Media for Business - sorting the realities from the myths 
 

 Social media continues to grow and can no longer be ignored by businesses. It is a valuable tool in your marketing kit bag and should be used where appropriate. It can allow you to target marketing efforts effectively and build a loyal following for your brand or product. It's therefore important to understand what's real and what's myth in the world of social media for business.


Business owners therefore, need to educate themselves about the myths and realities of using social media for business.
 
WSI's FREE webinar 
Social Selling

Join us on Thursday, 24th April at 16:00 (GMT)

 
Global Social Media Stats 

 

Although Facebook use is no longer growing at previous rates it remains the number one for account ownership and active usage

 

Google+ has made it up to position 3, sitting behind Facebook and You Tube (another Google product) 

 

With the exception of Instagram and Tumblr which are more popular among younger age groups, the age demographic for social media use has evened out across platforms

 

Click here to read the full Smart Insights article

 

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