February 28, 2018
Serving Los Angeles, Orange, Riverside, San Bernardino, San Luis Obispo, Kern, Ventura & Clark Counties
Let's Celebrate the Ideas, Solutions and Achievers - April 13th

PIASC Graphics Night is the event you don’t want to miss. With over 350 in attendance this is the evening we celebrate our Executive of the Year and the winners of the regional printing competition, Print Excellence Awards. Mark your calendar for Friday, April 13, 2018 at Pacific Palms Resort in City of Industry and bring with you the people that help you make your company successful: your employees, clients, friends, and family.

The cerebration begins at 5:30 pm with a hosted wine reception. Entries of the printing competition will be on display for your viewing pleasure and during this time, guest will be able to select their favorite piece, the "People's Choice Award"! Next is a delicious dinner followed by the evening's program where all in attendance will hear the acceptance speech of our Executive of the Year and witness the winners for awards like:

Best of Catalogs - Best of Packaging - Best of Foil Stamping - Best of Media Kits -
Best of Point-of-Purchase - Best of Digital Printing - Best of Binding - And much more!

Ready to make your reservation? Contact Maribel Campos at 323.728.9500, Ext. 210.
Thanks to our sponsors:
We Welcome our New PIASC Members
PIASC Board of Directors and staff welcome the following new members:

Do you know of a business in our industry who are not yet members? Refer them and you’ll get $100 towards your dues and they’ll get first month dues free >> 

Introducing the Customer Service Professional Certification Program
Printing Industries of America has launched a new Customer Service Professional Certification (CSP) program to train and validate the expertise of customer service representatives in a production print environment. The CSP Certification program will provide vital skills in the areas of professionalism, communication, management of internal and external customers, and job production situations to deliver an outstanding customer service experience.
"Customer service representatives (CSRs) play a vital role in print companies," said Joe Marin, vice president of Education and Training at Printing Industries of America. "Great customer service can turn first-time customers into repeat customers and repeat customers into loyal customers. Having a Certified team shows that your company holds its staff to the highest professional standards and will put the needs of its customers first."
The cost for the Customer Service Professional Certification (CSP) program is $295 for members and $495 for non-members. Purchasing the Online Course Bundle provides one year of access to the Customer Service Professional eLearning courses and one attempt to pass the certification exam. The course bundle includes:
  • Roles and Qualities for Customer Service Success
  • Customer Service in the Printing Industry
  • Print Manufacturing Concepts
  • Common Digital File Problems and Solutions
  • Communicating Color with the Client
  • Dealing with Dissatisfied Clients: Internal and External
  • Professional Communication
For more information about the Customer Service Professional Certification (CSP) program, visit www.printing.org/csp.

PICU Annual Report
The Printing Industries Credit Union (PICU) shared with it's members the 2017 statement of financial condition.

PICU continues to leverage technology to help it's members streamline their money management needs. In addition to launching their new website in January of 2017, they've been working behind the scenes to update their Mobile App.

Making Your Plant Safer & Preparing for a Cal-OSHA Audit - WEBINAR
CAL-OSHA Enforcement Targets California Printers in 2018! (Fines can be up to $25,000.00 per violation)

Join us for this informative free webinar for members:
Wednesday, March 14th
10:00 - 11:00 A.M. PST

Who should attend:
Owners, GMs, plant managers, and safety managers should attend as owner/supervisor liability exposures, plant facility safety issues, and CAL-OSHA required employee safety training will be addressed.

Attendees will learn:
  1. Why CAL-OSHA is targeting California Printers for enforcement audits.
  2. Potential Owner/Supervisor liabilities.
  3. What Key Things the enforcement officers will be auditing.
  4. How to prepare your plant for a successful audit result.
  5. The safety training and documentation that's required for a good enforcement visit result.
Client Retention: The Case for Customer Engagement
Commercial printing has always had a sales-focused culture. When it comes to growing their businesses, printers have always invested heavily in sales training focused on prospecting and closing techniques. While these skills are important, the ability to retain existing clients has a much greater impact on your ability to grow sales.

All growth begins with client retention. As former Allegra Chairman Carl Gerhardt noted, printers need to avoid wasting time and money on complex marketing plans until they have a solid customer-retention plan in place.

Studies show that most print providers need to add 25% new customers every year just to maintain current sales levels. No wonder growth can be so difficult. It’s hard to move the boat forward when it’s leaking out the sides! If you are not proactive about customer retention, most acquisition efforts will help you tread water, but not actually grow your sales.

Source: Great Reach Communications
iLearning Center - It's Mobile too!
Did you know that there’s a mobile app for the iLearning Center? Just go to the Apple or Google Play app store, search and download the “Litmos” app, and use your printing.org login credentials to view iLearning Center courses on your smartphone or tablet. And, in the newest release of the Litmos app, there is a feature that grants learners the ability to view videos offline! Members can use this feature to preserve data on the go, view in airplane mode, or watch in remote areas. To watch videos offline, learners will download the video while connected online, view the video, and later sync their progress back to the application once connected online again.

For more information, contact Joe Marin at 1-800-910-4283 (ext. 730) or jmarin@printing.org for a simple “how-to” PDF document on downloading, installing, and using the mobile app.
For Kids & for the "Kid" in all of us... at The Printing Museum in Carson
Krazy Kraft Day for Kids
Saturday, March 24, 2018
10:00 AM to 4:00 PM
$10.00 for Everyone

All day activities for guests include unique crafts like  letterpress printing ,   paper making ,  paper marbling , and  foil stamping ! You also can learn how to  cartoon , fold  origami , write in  calligraphy , and  rubber stamp  to your hearts delight. Make sure to bring a blank t-shirt to  screen print  your very own shirt! History enthusiasts will enjoy  tours  of our working antique printing presses and will even get their name  cast in hot metal type  on our amazing Linotype machine.

The International Printing Museum
315 W Torrance Blvd, Carson, CA 90745    
Quote of the Week
Think in the morning. Act in the noon. Eat in the evening. Sleep in the night.
~William Blake