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branding colour & design - the blue edition

about karen  

Karen Haller  

karen haller colour & design consultancy is based in west london, UK.  

 

a branding personality & applied colour psychology specialist, karen works with businesses to increase brand recognition, brand loyalty. Turning colour into profit. 

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colourful reading  

 

this month's featured book   

Get your Free guide  read on...    

 

Greetings!

This month's digest is all about the colour blue and how the big brands use this colour, or in the case of Tesco, one of the UK's major supermarkets, deciding to ditch it. 

 

I recently wrote an guide called '7 Mistakes Most Business Owners Make with their Branding Colours'. My new readers already have their copy and I wanted to make sure my long time readers didn't miss out. So go grab your free copy now.  

 

 

enjoy!

 

Karen x

business interiors... how to use blue in the workplace 

  

using your branding colours in your customer facing business interiors whether that is a store, boutique or office is a great way to build brand awareness. 

 

this month it's all about the colour blue. 

read on...  

      

in the news... tesco ditches its own branding colours  

not something you see every day. A major brand taking the decision to remove their own branding colours from their own products. 
 
what would make Tesco, one of the UK's leading supermarket chains decide to do this. 
business brand colour... the meaning of purple 

many major brands choose blue as their primary branding colour?

 

blue presents trust, integrity, communication. However, use the wrong tone and it takes on a completely different meaning. read on...       

business colour branding... what are you saying when you wear blue

companies who wear blue uniforms are looking to instil trust, integrity and authority.
 
this is not only to instil these feelings for their staff but for their customers too.
read on... 

 
 
Claim your FREE Copy
 
'7 Mistakes Most Business Owners Make With Their Branding Colours'
 
A must-read for all business owners who what to understand how their use of colour in the workplace is affecting their sales.

 

That's it for this month.   

 

I hope you found this month's edition interesting and useful. Don't forget, if there's anything you'd like to see included in a future issue, drop me a line at karen@karenhaller.co.uk  

 

 

A message from a recent client:  

  

"karen's book really opened my eyes to the significance of colour in branding, and how easy it is to get it wrong! this informative guide is a must-read for all business owners, brand managers, and anyone with an interest in brand design."

 

 

Wishing you a great month!

 

 

Karen x  

 

 

      For more information visit www.karenhaller.co.uk