Hi M.C.,


Maybe you saw it? Lately, we have been sharing a series of tips to create an amazing brand on our social media channels. If you missed them, you can catch them on our Instagram here. And while,I believe those tips to be to be absolutely solid, I also get the other side of the equation.


Giving advice is easy. Doing the work is hard.

 

That is something that every business owner (really...every human) can identify with. It is so much easier to offer tips "of value" to people than it is for folks to execute them. 


This isn't exclusive to branding or marketing. How many of you have read tips for a better workout plan, morning routine, productivity tool, and on and on? 


This encourages our brains to slip into “should-ing” behavior in which tell ourselves all the opportunities we may be missing by wanting to do things like…oh, I dunno…sleep! And then we look up tips on how to get a better night’s sleep. It can be an endless loop if we let it. 


Setting the tips aside and getting down to brass tacks…there are the real take aways I want you to have from the relatively vague yet beautifully designed tips for your brand. 

  • It doesn't have to be hard.
  • You can have the brand of your dreams.
  • Yes, you can have it now.


Check out the recent blog post to find out how we can help you bridge the gap between advice and action. We are ready to provide meaningful, stress free solutions.


Cheers!



Mary Claire Bouchér

Principal / Founder

 
 
Read the New Blog Post

Schell of a Good Time


We were thrilled to attend the 3rd annual Schellraiser Music Festival again this year in partnership with our client, This Is Reno.


This is arguable the best time you can have in the middle of nowhere. Three days, 30+ bands, great food trucks, chill vibe, and all of the beauty that White Pine County has to offer.


If you want to wander down the Loneliest Road in America for these festivities, mark your calendar for , May 29-31, 2025 and bookmark the website below.

CLICK FOR SCHELLRAISER WEBSITE

Let's Shed Some Light


When you are in the midst of running a business, it can be hard to find the time to prioritize your brand to its best and fullest expression. Maybe you have said things like "I wish.." or "I meant to..." with regard to the ultimate vision you have for your brand.


We are prepared to make your "I wish" a reality and give you a clearly lit path to get there. Click below to learn about our Brand Illumination process and how it can get you headed in the right direction once and for all.

LEARN MORE HERE
 

Client Spotlight:

Odisea Engineering, LLC


Odisea, LLC is a multi-discipline consulting engineering firm specializing in civil and structural projects in the public and private sectors. The company and original brand were conceived in 2001. Since then, Odisea has expanded to be a major competitor in their region and is now majority female-owned.


Odisea offers advanced engineering services and solutions to a diverse clientele. Odisea needed updated brand and collateral that would clearly depict their evolution and Illustrate “who” they are today. 


MCBCreative worked with Odisea to understand the vision for their brand at a granular level before creating a new brand and marketing collateral for the firm to enjoy for the next 20 years.



READ A MINI CASE STUDY

 

Curiosity Corner


We want to know! What is your biggest challenge / barrier keeping you from having the brand you've always wanted for your business?


Send MCB a note.


Together we #staycurious!

 
 
 
 
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