Those who can balance traditional marketing leadership skills with technology's potential will reshape the industry and define its future.

The NEXT 50 embrace today's fast-paced challenges, are technology-reliant, understand the impact of data, think differently, experiment, seek innovative ideas, and focus on measurable results. Honoring those individuals who are changing the rules of contemporary marketing is at the heart of The Internationalist's mission.

THE NEXT 50 INCLUDE:

• Sam Archbold -- Vice President, Digital Strategy, U.S. BANCORP
• Kristi Argyilan -- Senior Vice President, Marketing, TARGET
• Graciela Benveniste -- Assistant Vice President, Digital Media, L'OREAL
• Tina Beuchler -- Digital and Media Director, NESTLE Germany
• Martin Böhm -- Chief Digital Officer, BEIERSDORF
• Isabelle Born -- Head of Online, HARIBO
• Brian Broveleit -- Sr. Director, CRM & Loyalty Marketing, KELLOGG CO.
• Erin Bruehl -- Brand Promotions and Social Media Lead, PRICELINE
• Simon Cassels -- Global VP Brand Manager, RING
• Brian Chap -- AVP Programmatic and Technology Advancement, L'OREAL
• Leanne Cutts -- Group Head of Marketing, HSBC
• Renata Dadic -- Head of Digital Marketing, DEUTSCHE BANK
• Michael Donnelly -- SVP, Digital Experiences Group, MASTERCARD
• Paul Evans -- Global Head of Media, VODAFONE
• Brad Feinberg -- VP of Media and Consumer Engagement, MILLERCOORS
• Brian Fugere -- Chief Marketing Officer, VIRENCE HEALTH
• Red Godfrey -- Vice President, Creative, NORDSTROM
• Alix Hart -- Global Head of Digital Marketing, NVIDIA
• Courtney Harwood -- Chief Marketing Officer, XEROX
• Magnus Jonsson -- Vice President Marketing, Cleaning Division, THE CLOROX COMPANY
• Stephanie Junge-Filipek -- Senior Media Manager, TRIPADVISOR
• Lucas Kigel -- Senior Director, Global Head of Media & Connections, JOHNSON & JOHNSON
• Rob Klein -- Brand Marketing Manager, SLACK
• Jasper Krog -- Head of Global Content Marketing (Nivea), BEIERSDORF
• Boon Lai -- VP, Global Partner Marketing, CISCO
• Rafik Lawendy -- Director, Global Snacks Insights & Analytics, KELLOGG'S CO.
• Rebecca Mall -- Co-President, Domestic Marketing, PARAMOUNT PICTURES
• Stephanie Mitchell -- Vice President, Corporate Marketing, KORN FERRY
• Sarah Muckler -- Global Director, Go To Market, MICROSOFT
• William Papesch -- Global Marketing Manager, THE HEINEKEN COMPANY
• Adam Petrick -- Global Director of Brand and Marketing, PUMA
• Ami Pierce -- Global Head of Marketing & Digital Services, THE COCA-COLA COMPANY
• John Rafferty -- Vice President and Head of Retirement Marketing, SYMETRA LIFE INSURANCE
• Jennifer Renaud -- Vice President Marketing Americas, VERTIV CO.
• Sarah Reynolds -- Senior Director, Integrated Customer Experience Marketing , CVS HEALTH
• Julie Rieger -- President, Chief Data Strategist & Head of Media, 20th CENTURY FOX FILM CORPORATION
• Tim Rosa -- Chief Marketing Officer, FITBIT
• David Ross -- Global Head of Marketing and Communications, VITEOS FUND SERVICES
• Amy Schulte -- Sr. Leader, Enterprise Marketing Technology and Digital Delivery, SECURIAN FINANCIAL GROUP
• Ty Shay -- Chief Marketing Officer, Norton and LifeLock brands, SYMANTEC
• Chris Smith -- SVP, Enterprise Social Media Executive, BANK OF AMERICA
• Marc Speichert -- Chief Digital Officer, GSK / GlaxoSmithKline
• Susan Tang -- VP Marketing Strategy & Acquisition, METLIFE
• Kirsten Allegri Williams -- CMO, SAP SuccessFactors
• Chrystal Wooten -- SVP, Enterprise Social Media Team, BANK OF AMERICA
• Bibie Wu -- Chief Marketing Officer, DELMONTE FOODS

The NEXT 50 represent a broad array of job titles, geographies, product categories, and organizations. Regardless of such differences, all share a passion for the new, a devotion to excellence, a belief in furthering marketing standards, and the recognition that reinventing marketing builds a stronger society and fuels economic development.

Early in the new year, The NEXT 50 will be profiled in a dedicated online and print edition of The Internationalist magazine.

The group will be honored at a peer-to-peer dinner in Palo Alto, California next week at the home of Scott McNealy, who is best known for co-founding tech giant Sun Microsystems. In 2011, he co-founded Wayin, a Brand Engagement Platform used by marketers to create interactive marketing experiences that collect first-party data. There will be additional opportunities for this group to meet in 2019 in New York, London and other cities. Connecting the industry's best and brightest always leads to interesting outcomes.

These marketers are also welcomed as part of THE INTERNATIONALIST 1000 initiative-- 1000 Marketers Around the World Reshaping the Future of Marketing in global partnership with the ANA/ Association of National Advertisers-- a group of dedicated industry leaders who are reshaping our understanding of marketing's expanding role throughout the world.

The business of marketing has never been more consequential, and The NEXT 50 will shape its future.

Never before have we seen the need for so many new marketing skills in a world increasingly defined by technology, data, analytics, artificial intelligence, personalization, customized content and the Internet of Things. Yet, in light of such change, we're also realizing that experience, expertise and the ability to navigate internal and external challenges are also essential top-management capabilities, particularly as marketing plays a larger role in the overall business process.

We now live in an era where brands can deliver one-to-one relationships at scale. The Reinvention of Marketing is a critical concept as we face a business world increasingly defined by social media, analytics, data, and a growing drive to deliver purpose and meaning in our brand ideals.

ABOUT THE NEXT 50: Reinventing Marketing for Tomorrow

To recognize new leaders and inspire others to take risks in the reinvention of our business, The Internationalist has sought nominations for tech-savvy, internationally-minded, dedicated marketers who provide significant value and tangible results in an age of unparalleled change.

Never have we seen the need for so many new marketing skills in a world increasingly defined by technology, data, analytics, artificial intelligence, personalization, customized content and the Internet of Things. Yet, considering such change, we're realizing that experience, expertise and the ability to navigate internal and external challenges are also essential top-management capabilities, particularly as marketing plays a larger role in the overall business process.

Those who can balance traditional marketing leadership skills with technology's potential will reshape the industry and define its future.

ABOUT THE INTERNATIONALIST

The Internationalist focuses on the reinvention of marketing around the globe by connecting the people and ideas in international marketing and advertising through original content, intelligence, thought leadership, community, collaboration, and influence. Marketer driven, The Internationalist has become a trusted source for international best practices, and is dedicated to the business needs and challenges of international marketing professionals as they participate in multinational brand building and aspire to world class standards. Originally created as a trade publication,The Internationalist connects a global audience through content and case studies in print, online and in-person-- via peer-to-peer marketer events including Dinners, Think Tanks, Awards and Summits- all to better serve the needs of this fast-changing community.

The Internationalist is proud of its Global Alliance with ANA (Association of National Advertisers) as we partner on an initiative called THE INTERNATIONALIST 1000 with ANA or 1000 Marketers around the World Reshaping the Future of Marketing.