Hello URA Member,


Fresh Ideas, Fall Momentum & Almost Time for Vegas!


October is here, and there’s plenty to look forward to! We’re getting ready to celebrate URA’s 20th Anniversary Trade Show in Las Vegas, while stores are looking ahead to holiday shopping and year-end goals.


In this month’s Retailer to Retailer, you’ll find practical ideas for your store, helpful resources, and a little Vegas excitement. Keep scrolling—you may find your next great idea!


Jennifer 🍂


Jennifer Clegg

Executive Director

📞 (614) 721-0777

✉️ URA@UniformRetailers.org

Give New Products a Strong Start


Finding new products is exciting—but how you introduce them can help turn that excitement into sales!


Whether you discover something at the URA Trade Show or through your favorite supplier, plan a little welcome for your newest arrivals:


  • Get your team excited. Let employees explore the product and learn who it’s for, what makes it different, and why customers might love it.
  • Give it a spotlight. Create a small “New Arrivals” display where customers will notice it.
  • Show it in action. Share a try-on, quick demonstration, or staff favorite on social media. Explain the benefit beyond “just arrived!”
  • Make it personal. Reach out to customers who have asked for that style, size, feature, or type of product.
  • Listen and learn. Ask what customers think, and use their feedback and early sales to guide your next order.


Heading to Vegas? Capture a few photos and product details—with the vendor’s permission—so you’re ready to build excitement before your order arrives!

What Do Customers Notice First When They Walk Into Your Store?

  • Practical ways to assess your entrance, displays, and customer greeting through a shopper's eyes. (read article)


Festive Foot Traffic 2.0: The Hand-On Holiday Edition

  • Ideas for seasonal events, local partnerships, and private shopping nights. The examples focus on gift stores, but I could see members adapting them for a healthcare-worker appreciation event or new-product preview night.(read article)


How to Get Ahead of the Holiday Social Media Customer Service Rush with Sprout

  • Tips for preparing answers to common holiday questions and managing customer messages. It includes promotion of Sprout’s software, but the advice on FAQs and consistent replies can apply to a small store.(read article)


How Do I Stop Relying on Discounts to Drive Sales?

  • A Short read on helping employees communicate value, build trust, and suggest additional products while protecting your store's margins. (read article)


Upcoming Dates Retailers Should Be Thinking About




October


November

  • November 8–14 — National Nurse Practitioner Week Plan customer appreciation, healthcare-team spotlights or an NP-focused promotion.
  • November 8–14 — National Radiologic Technology Week Recognize the medical imaging and radiation therapy professionals in your community.
  • November 11 — Veterans Day Consider recognizing veteran-owned businesses, employees and customers who have served.
  • November 26 — Thanksgiving
  • November 27 — Black Friday
  • November 28 — Small Business Saturday One of the year’s best opportunities to remind customers why shopping locally matters.
  • November 30 — Cyber Monday


December

  • December 4–12 — Hanukkah Begins at sundown December 4. Keep early holiday shoppers in mind when planning gift displays and promotions.
  • December 14 — Green Monday Give online shoppers a reminder about gift ideas, ordering deadlines and pickup options.
  • December 19 — Super Saturday The last Saturday before Christmas! Highlight ready-to-give accessories, gift cards and convenient local shopping.
  • December 24–25 — Christmas Eve & Christmas Day Share holiday hours early and thank customers for supporting your store.
  • December 26–January 1 — Kwanzaa A celebration of African American heritage, culture and community.
  • December 31 — New Year’s Eve Wrap up year-end inventory and get ready for a fresh start in 2027!



🎉 Countdown to Vegas: Almost Show Time!


We’re just over a week away from URA’s 20th Anniversary Trade Show, October 17–20! We can’t wait to celebrate, learn and connect with retailers from across the country and around the world.


Get Ready for Fresh Finds & Great Ideas


A little preparation can help you make the most of your time in Vegas:


  • Choose your must-attend sessions from the education schedule. Education begins Saturday at noon!
  • Review the exhibitor list and plan your visits—with time to discover something new.
  • Bring your buying wish list, customer requests and questions for vendors.
  • Think about how you’ll introduce your new finds when they arrive at your store.
  • Pack comfortable shoes—and your Casino Night and Great Gatsby attire!


Make a Connection That Lasts

Sit with someone new, share a challenge and ask what’s working in their store. Exchange contact information so the ideas and support keep flowing long after Vegas.


Here’s to coming home stronger, smarter and inspired—together!


📍 Westgate Las Vegas Resort & Casino

📅 October 17–20, 2026

Uniform Retailers Association

Phone: (866) 775-0080 or (614) 721-0777

Email: URA@UniformRetailers.org  www.UniformRetailers.org
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Uniform Retailers Association | PO BOX 717 | ALBEMARLE, NC 28002 US

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