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April 4, 2023

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Register for the 2023 NYS Tourism Conference and save! Our discounted early bird rate ends today -

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Already registered? Don't forget to:

  1. Book your 1:1 Networking sessions for insights on tools, strategies, and technology available to assist you in meeting your destination marketing and management goals,
  2. Book your room at one of our host hotels for exquisite waterfront views and hospitality! If you are needing help booking, please contact Sara or Kaitlyn.

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In This Newsletter:

2023 NYS Tourism Conference:

  • Early Bird Discount Ends Today! Register Now

Experience Oswego Offsite:

  • Join us on Tuesday, April 18th!

Speaker Announcements:

  • Penny Peters, Akwesasne Travel
  • Dr. Bridget Niland, Niagara University College of Hospitality

Workshop Announcements:

  • BBG&G: 7 Benefits of SEO Audits and How to Get Started

Member News:

  • Governor Hochul Announces New "I LOVE NY" Tourism Partnership
  • Nominate for Excellence in Sustainability & DEAI
  • Ottawa Travel and Vacation Show
  • NYC & Company is Now New York City Tourism + Conventions
  • Key Takeaways from Navigating Economic Uncertainty Webinar

Webinars & Events:

  • Global Mtgs Industry Day
  • Destinations International: CEO Summit


  • ROVA: The Magazine for Epic Road Trips
  • DiscoverUpstateNY.com

Experience Oswego!

Conference Offsite: Tuesday, April 18th

We are thankful for the team at Visit Oswego and the staff at the Best Western Plus & Clarion Oswego for putting together such a fantastic itinerary featuring Oswego's historic attractions: The Fort Ontario State Historic Site, the H. Lee White Maritime Museum, and the Safe Haven Holocaust Refugee Shelter Museum.

Be sure to join us at the welcome reception afterward at the Clarion Hotel & Suites Riverfront for light fare and a drink of choice!

Learn More & Register

*All registration proceeds will be donated directly to the historic host non-profit organizations as a thank-you for opening their doors to NYS Tourism Conference attendees.

🗣 NYSTC Speaker Announcements:

Penny Peters, Manager at Akwesasne Travel

Penny Peters, Manager at Akwesasne Travel - Saint Regis Mohawk Tribe, will speak on 'Sharing the Mohawk Spirit - The Akwesasne Travel Story' as part of the transformational tourism bloc on Wednesday, April 19. In particular, Penny will discuss how connections and partnerships continue to grow the success of Akwesasne Travel.

Read more.

Dr. Bridget Niland, Dean, Niagara University College of Hospitality

Dr. Bridget Niland, Dean of the College of Hospitality, Sport, and Tourism Management at Niagara University, will speak on the Workforce Development panel on Wednesday, April 19th. Bridget will share the actions and strategies implemented within the college to re-engage students to seek management positions within the hospitality and tourism industries.

Read more.

💡 NYSTC Workshop Announcements:

7 Benefits of SEO Audits & How to Get Started

Regular SEO audits are crucial: They ensure that your website has the highest SEO standards and is optimized for search. This workshop, presented on Wednesday, April 19th by BBG&G's Kayla Lloyd and Alyssa Maroney, will help you understand the benefits of SEO and regular SEO audits - and what you need to do to get started!

Read more.

Member News

All News

Governor Hochul Announces New "I LOVE NY" Tourism Partnership

Governor Kathy Hochul has announced a new travel and tourism partnership between I LOVE NY, the New York Yankees, and the New York Mets, celebrating the start of the 2023 Major League Baseball season.

Read more

🏆 Nominate Excellence in DEAI

and Sustainability

Do you know an NYS tourism organization that should be recognized for its efforts in and/or DEAI actions? Nominate them today to be the first-ever recipient of our two new award categories: Excellence in Sustainable Stewardship and Excellence in Tourism Equity & Inclusion.

Nominate Now!

Travel Show Recap: Ottawa Travel and Vacation Show

NYSTIA exhibited at the Ottawa Travel & Vacation Show at Shaw Centre in Ottawa, Ontario, Canada on April 1st and 2nd. This was our first show in Ottawa since the pandemic and attendees fully enjoyed the many NYS destinations available!

Read more

NYC & Company is now New York City Tourism + Conventions

At their Annual Meeting, President and CEO Fred Dixon debuted the new name and brand identity of the City’s official destination marketing organization and convention and visitors bureau for the five boroughs of New York City: New York City Tourism + Conventions.

Read more

Key Takeaways from Navigating Economic Uncertainty Webinar

NYSTIA Marketing Analyst Ryan Maercklein recaps the Civitas and Tourism Economics webinar, highlighting insights regarding the intensity of the potential recession and how that could be reflected in a variety of metrics including inflation, consumer debt, GDP, unemployment, and hotel room demand.

Read more

Upcoming Events

All Events

State of the American Traveler Survey Findings - April 2023

April 5, 11:00 AM ET

Webinar | Destination Analysts | Register

MANY Finding Center: 2023 Annual Conference

April 15-18

Event | Museum Association of New York | Register

Featured Co-Ops:

All Co-Ops

ROVA - The Magazine for Epic Road Trips

June/July 'I Love NY - branded' section, 'NYS Winery Destinations and 'Summer Adventure Road Trips' closing date is April 17th. The August/September 3rd Annual 'NYS Brewery Destinations' section closing date is June 16th.

Learn more & Sign Up!

DiscoverUpstateNY.com - The Premier Travel Website for Upstate NY

DiscoverUpstateNY.com is in its core tourism planning season: have your message in front of their 80,000 - 200,000+ monthly visitors planning a trip to Upstate New York! With rates starting at $230, find out how your ad can be on every page of the website.

Learn more & Sign Up!

Job Postings

All Jobs

No new job postings have been added to our careers page. Submit your organization's open jobs.


Advancing economic growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.

For more information about NYSTIA membership, events, advocacy, Co-Ops, and other services visit: www.nystia.org

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