It can be difficult to decide what to post on your Business social media accounts. MCC Brokerage suggests a ratio similar to this. Your Business page posts should only be insurance related about 20% of the time. Remember, you are a resource to your clients. Try posting things they will genuinely appreciate and find helpful.
Take your typical client demographic and, using the graphic as a guide, post content that is relevant and interesting to them! Here at MCC, we specialize in the senior market, as do the bulk of our agents. So, below you will find multiple resources that relate to the 65 and over crowd. To learn more and to find resources for links and articles to share with your clients, click below.